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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Create your year-end campaign calendar.

Practice 235
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Understanding Impact Metrics for Your Nonprofit: A Guide

DipJar

In this sense, impact metrics are the specific measures of the positive and negative effects of an intervention, action, or project on individuals, communities, or the environment. In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: . Why Are Impact Metrics Important?

Metrics 52
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Behold! The fundraising power of a little cultivation!

M+R

That assumption was also backed by years of UCS’s email fundraising metrics consistently beating M+R benchmarks. If too little cultivation was a real problem, we’d have seen it show up in fundraising metrics, right? Well, in the last few years, email metrics did start to decline.

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6 Ways to Raise More with Facebook Fundraisers

Nonprofit Tech for Good

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. 2) Cross-promote via multiple channels. Another way to work around limited organic reach on Facebook is to promote Fundraisers via your other communication channels (this approach also has the benefit of being free).

Facebook 217
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Why 2024 May Be a “Make or Break” Year for Nonprofits

Allegiance Group

High-Level Takeaways from the FEP Report FEP tracks three key metrics: donors, dollars, and retention. By using inclusive creative materials and expanding communication channels, they’ve been able to draw more new donors to their organizations. In addition, think beyond typical major gifts fundraising.

Trend 52
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Pairing Advocacy and Fundraising: The Peas and Carrots of Digital Engagement

Media Cause

After the user signed the petition to permanently end the Global Gag Rule, they were redirected to a donate page thanking them and asking them to start a monthly gift. . This passive approach yielded more monthly 2,705 petition signers — and more new monthly gifts than their direct sustainer acquisition in January. Email Cadence.

Advocacy 101
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The Ultimate Guide to Year-End Giving for Nonprofits

Bloomerang

to submit tax-deductible gifts. Describe how donors’ gifts will enable your nonprofit to help solve the proposed issue. Show donors how their gift will impact your cause (i.e. For instance, you might group supporters based on their engagement level, recency and frequency of giving, or preferred communication channel.

Guide 113