Care2

MAY 24, 2011

Just because you write a great blog post or release an informative special report does not mean people will flock to your website to read it. Check out the key findings: The median group received about 40,000 visits in the last year.

Websites 73

Websites Generation Benchmark Statistics 73

Connection Cafe

JUNE 13, 2013

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Just getting started using metrics and benchmarks to improve performance? Peer to Peer Fundraising: How Do You Measure Up?

Metrics 42

Metrics Benchmark Fundraising Stats 42

NTEN

AUGUST 25, 2011

That's why I was a little confounded when we first started using our new e-mail system, and it would spit out a report like this: An overall open rate of almost 33%? What our system reports – and I suspect others, as well – is an average of averages, or what I call an "Unweighted Open Rate" (as opposed to the traditional "True Open Rate").

Rate 61

Rate Open Benchmark Mail 61

ASU Lodestar Center

FEBRUARY 20, 2013

Fund , released a report revealing some unfortunate statistics which provide real insight into the fundraising industry. The report presents an excellent case for why the field of fundraising needs to be elevated. Lindsay Walker. Executive Director. Last month, CompassPoint , in conjunction with the Evelyn and Walter Haas, Jr.

Fun 79

Fun Fundraising Attitude Indiana 79

NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Once again, you’ve amazed us! A: Of course!

Metrics 64

Metrics Facebook Question Benchmark 64

Tech Soup

OCTOBER 31, 2011

” TechSoup’s Coleridge likens analytics to a roadmap that guides where an organization wants to go with benchmarks that mark the progression to a goal. The output of a dashboard can in turn be used to generate reports that document an organization’s progress. Five Reports Every Nonprofit Should Know.

Analytics 65

Analytics Data Analysis Chart 65

NetWits

NOVEMBER 11, 2010

As with anything you’re trying to get better at if you don’t measure it you’ll never know if you’re improving. First , make sure you are using an emarketing tool that allows you to track all of the basic email statistics (open rates, clicks, actions taken, money raised, etc). Lacking Analytics.

email 212

email Profit Registration Review 212

Connection Cafe

OCTOBER 12, 2017

Benchmarking Major Gifts. According to a new benchmarking study sponsored by the Association of Philanthropic Counsel and funded by MarketSmart “ major gifts ” haven’t yet found their equitable place among donors or the non-profits that receive them. That’s why this report is so important.

Gift 35

Gift Strategy Benchmark Arts 35

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Web Analytics As Simple Gifts To Measure Mission 3. Scope: This screencast will demystify web analytics and use Author and Analytics Evangelist Avinash Kaushik's mantra of simplicity to illustrate some of the useful features and reports in Google Analytics , a free but powerful web analytics software tool. Possible Working Titles: 1.

Screencast 50

Screencast Analytics Measure Web 50

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. It’s also been reported as the top tactic to deliver relevant and engaging content.*. You can insert personalized content that: Cultivates (thank recent donors/volunteers; report how gifts were used). It’s not just me.

email 48

email Campaign Test Benchmark 48

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. In fact, Double the Donation’s fundraising statistics show that 63% of donors in the U.S. These indicators measure the prospect’s propensity to give to your organization. Offers accountability. Average gift size.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

TechImpact

NOVEMBER 6, 2014

Here are a few of the most eye-popping statistics from the 2015 Nonprofit Content Marketing Report. The initiatives that nonprofit marketers report working on most are: becoming better storytellers (66%), creating visual content (63%), and creating more engaging/higher-quality content (62%).

Benchmark 119

Benchmark Content Marketing Report 119

The NonProfit Times

APRIL 24, 2024

Those are some of the statistics on the new report from agency M+R, with operations in Washington, D.C., The agency collected responses from fundraisers at 216 nonprofits for its Benchmarks report. About half of 225 M+R Benchmarks participants reported working with social media influencers during 2023.

Data 52

Data Online Giving New York City 52

NTEN

MAY 17, 2012

The vast majority of smaller nonprofit respondents reported that they will continue or increase their level of staffing for social media in the coming year. Respondents to the survey indicated that the top two methods for reporting social media channels is "Placement on Our Website" (82%) and "Emailing Our List" (65%).

Social Media 90

Social Media Media Organization Social 90

Connection Cafe

MAY 30, 2013

You may have heard that Blackbaud recently released our 2013 Online Benchmarking Study. How did your organization measure up? You’re not looking for statistical significance here so be sure to set that expectation. Once you’ve finished your interviews, you’ll need to report back on what you learned. So, what gives?

Interview 31

Interview Blackbaud Technique Interaction 31

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Get the report and read it. By many measures, online fundraising had a red letter year in 2008: Online donors are younger and have higher incomes than traditional, primarily direct mail donors.

Attention 36

Attention Metrics Online Fundraising 36

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 15, 2011

Malaise is a feeling of general discomfort or uneasiness, of being “out of sorts.&# Lately, I’ve been hearing about “measurement malaise&# infecting nonprofits and not just social media measurement. Idealware Study. Respondents that names tools were labled as “substantial.’

Measure 96

Measure Organization Metrics Analytics 96

Neon CRM

MAY 31, 2023

Communication can take various forms, including email newsletters, annual reports, and social media updates. Impact reports: You can provide donors with regular impact reports that highlight the difference their contributions are making. When in doubt, tell the story of one person instead of sharing statistics.

Donor 52

Donor Management Guide Retention 52

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! A word of caution if you go down this path: It may be near impossible to measure and report on progress between cross platforms. When marketers discuss the impact of email marketing we often see the investment to ROI statistic.

email 89

email Marketing Strategy Fundraising 89

Givinga

JANUARY 22, 2019

The surge in consumer and employee influence is also taking effect, making it easier to measure business impact. We can now clearly measure the market demand for corporate responsibility initiatives, but many companies still struggle to define how CR programs impact their business. That’s a priority for the majority of organizations.

Platform 45

Platform Business Giving Charity 45

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The best measure a lot (but not too much).

Social Media 34

Social Media Trend Advocacy Online 34

Neon CRM

AUGUST 11, 2023

Thank Your Donors and Demonstrate Impact Measuring and Analyzing Results Cultivating Donor Relationships 1. Dive into your nonprofit’s CRM and start pulling reports to analyze past trends and data. Resist the urge to focus on impressive-sounding statistics over individual stories. Look for the trends that arise from your data.

Giving 52

Giving Help Tips Storytelling 52

Neon CRM

MAY 18, 2023

KPIs give your organization a way to measure the success of campaign-specific goals and your nonprofit’s long term goals. goals are goals that follow these five criteria: They are Specific, Measurable, Attainable/Ambitious, Relevant, and Timely. Report The Nonprofit Email Report Learn More 30. Set S.M.A.R.T. Check it out!

Raise 98

Raise Strategy Help Fundraising 98

Bloomerang

JUNE 20, 2023

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Optimize your donation page for mobile According to the M+R Benchmarks study , mobile devices accounted for 54% of nonprofit website traffic in 2021.

Ideas 96

Ideas Guide Online Fundraising 96

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 10, 2013

Report spam: user thinks your page is spam. I was curious if there some benchmark reports that look at negative feedback on Facebook for brand pages. Fans are more likely to report a post as spam than to unlike the page. This might be an interesting benchmark for the group. Unlike Page: “unfan” the page. ?

Content 116

Content Facebook Spam Strategy 116

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

About a year ago, I decided to benchmark my blog using some tips suggested by Avinash Kaushik. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools.

Reflection 50

Reflection Measure Technorati ROI 50

Bloomerang

JULY 20, 2023

Organizations that invest in PCI-compliant online fundraising solutions can take proper cybersecurity measures to ensure that their online donation process is secure. Lastly, with Classy’s donation management tools, you can review robust donor reports and data analytics and access a 360-degree view of your supporter interactions.

Ideas 79

Ideas Online Fundraising Tips 79

Nonprofits Source

FEBRUARY 25, 2017

How to measure data to influence your marketing decisions i. There are two ways to convince leadership of long-term investments: Sway leadership with statistics and case studies. We’ve already discussed data-backed statistics are not enough. The real challenge, though, is that measurable results take some time to realize.

Content 40

Content Leadership Marketing Files 40

Qgiv

JULY 21, 2022

Here are some interesting statistics to know as you think about growing your multi-channel marketing: The average American spends over 2.5 Google’s recent report on digital marketing trends framed the opportunity this way: To stand out in 2022, brands should be more intentional about communicating their value and authentic purpose.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

I’m teaching a graduate class at the Monterey Institute of International Studies based on my books, The Networked Nonprofit and Measuring the Networked Nonprofit. I’ve spent some time taking a look at various reports, studies, and International organizations and the use of networks and social media.

Policy 103

Policy Social Media International News 103

Care2

JULY 2, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Lets dig in.

Social Media 70

Social Media Track Media Tools 70

The Modern Nonprofit

FEBRUARY 20, 2024

Measures interest in specific pages. Produce long-form, in-depth content like guides and reports. Include relevant facts, statistics, and examples. Here are some tips: Set up dashboard reports in Google Analytics to monitor key metrics like organic visits, landing pages, keyword rankings etc. Shows content popularity.

Websites 59

Websites Guide Impact Metrics 59

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. Recurring Giving Benchmarking Analysis says so.

Statistics 81

Statistics Trend Benchmark Blackbaud 81

Connection Cafe

DECEMBER 5, 2017

We all use data and analytics in some measure every day to guide our strategic planning and tactical decision making. The emergence of new technology alone has led to increases in donor expectations on several fronts—from mission transparency and program reporting to organization access and donor responsiveness. by Jann Schultz.

Analytics 33

Analytics Data Analysis Metrics 33