M+R
MAY 31, 2022
About this time last year, we all started talking about Apple’s new Mail Privacy Protection , a.k.a. We saw some of the impacts of these changes in this year’s Benchmarks. Apple Mail Privacy Protection works by pre-loading email content — including open tracking pixels. That’s the “Privacy” part of Mail Privacy Protection.).
Whole Whale
SEPTEMBER 3, 2021
The tl;dr: after the iOS15 and macOS Monterey update, users who opt into privacy masking through Apple Mail will appear as “opened” regardless of what the user does and some users will be able to mask their email addresses. Benchmark Data Now. Here is what you can do to prepare for the impacts of iOS15 on email marketing.
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Neon CRM
NOVEMBER 17, 2023
With some marketing automation and your CRM data , you can address people by name, segment by interest, and create authentic communications that excite and delight. Send renewal reminders: Make sure you’re sending out renewal reminders via direct mail and email, so your members are less likely to miss important updates on their membership status.
Bloomerang
SEPTEMBER 21, 2021
The annual report includes things like your organization’s major accomplishments, benchmarks, and constituent success stories. Most donor management systems will have a basic export function that can make this part of the annual report fairly simple. . Highlight your staff. . Good luck creating your report! .
Get Fully Funded
FEBRUARY 22, 2022
Or, if you rent a list of names and addresses and send a direct mail piece to everyone on that list, you probably won’t recoup enough in donations to make that a worthwhile expense. This is a WHOLE other issue – how to succeed at direct mail fundraising.). You may end up at the end of the year having overspent on fundraising.
Nonprofit Tech for Good
DECEMBER 13, 2018
According to M+R Benchmarks , half of nonprofit website traffic comes from mobile and tablet users. Growing your mailing list. Recording donations in a donor management system. Looking at pages per session and bounce rate (ideally less than 70%), how engaged are our website visitors? Promoting events and selling tickets.
Nonprofit Tech for Good
JUNE 23, 2020
Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.
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