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3 Data-Driven Marketing Strategies to Maximize Major Gifts

Get Fully Funded

When it comes to reaching your nonprofit’s revenue goals, major gifts are critical. For the average nonprofit, roughly 80% of all revenue comes from only 20% of its donors—and most of these earnings are major gifts. What role should marketing play in your major gift strategy? Let’s get started!

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How to Partner with Businesses for Your Awareness Campaign

sgEngage

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. The key is to think through how your corporate partner can amplify your awareness campaign while your nonprofit helps them achieve their goals, too.

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Encourage Recurring Giving: 3 Simple Digital Strategies

sgEngage

When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. Get recurring gift options in front of your donors where they already spend most of their time: online! Actively promote your recurring gift program. Segment communications for recurring donors.

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5 Fundraising Trends to Watch for in 2024

Nonprofit Tech for Good

Exciting fundraising trends on the horizon for 2024 include peer-to-peer fundraising, giving flexibility, digital wallets, unconventional and emerging donors, and AI being used in fundraising. Peer-to-Peer fundraising can build a major gift pipeline for your organization as well! In return, donors may provide larger gifts.

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14 Types of Matching Gift Letters Every Nonprofit Should Send

Double the Donation

Corporate matching gifts have significant nonprofit fundraising potential, and one of the easiest, most effective ways to raise awareness for these programs is through personalized donor outreach.

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How to Create A Holistic Nonprofit Digital Marketing Plan

Pamela Grow

This means that there are more opportunities to tell your nonprofit’s story , spread awareness of your cause, and connect with donors around the world. A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Measurable.

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Studies show that people spend an average of almost eight and a half hours interacting with digital media per day. If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement.

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