article thumbnail

Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters.

Practice 240
article thumbnail

Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Focus on selling – Judge ads by sales results, not awards. Collaboration with experienced digital fundraisers is invaluable to learn what resonates.

Lesson 59
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Tried-and-True (Secret) Individual Donor Fundraising Action Tips

Bloomerang

My last article of this two-part series, “ Nonprofit Giving Trends and Future Fundraising Strategy ,” began a discussion of smart fundraising strategies to take advantage of best practices and current trends. It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix.

Action 128
article thumbnail

Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

To fortify fundraising and impact strategies, embracing emerging technologies is paramount. This will involve processing data to identify behaviors, preferences, and demographics that can refine your targeting strategy. Among the innovative tools that have garnered attention is ChatGPT.

Digital 296
article thumbnail

Prospecting and Scoring Event Sponsorships for Your Nonprofit

Qgiv

Need new sponsors to lift up an existing fundraising event? Sponsor prospecting is your nonprofit’s ability to find new potential sponsors to support your fundraising events. Another great option is to network with other nonprofit organizations and ask them who sponsors their fundraising events. But how do you find new sponsors?

Sponsor 98
article thumbnail

Is the Higher Education Pipeline Shrinking or Just Taking a Nap?

sgEngage

The reality is that the higher education pipeline is even smaller than what demographic statistics show. Invest in scholarship management software that consolidates all available awards in one place to make funding more accessible to students and that offers data-driven insights to help administrators match students with scholarships.

article thumbnail

[ASK AN EXPERT] What are Predictive Analytics for Planned Giving?

Bloomerang

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Have a question for our Fundraising Coach? Author information Claire Axelrad Fundraising Coach at Bloomerang Claire Axelrad, J.D., CFRE is a fundraising visionary with 30+ years frontline development work helping organizations raise millions in support.