Forum One

NOVEMBER 2, 2023

Forum One has partnered with NRDC to develop its website as well as additional digital assets, such as an immersive storytelling experience to celebrate the organization’s 50th anniversary in 2020 and an offshore drilling position tracking tool to help constituents easily find their legislators’ positions on offshore drilling.

Award 92

Award Museum Kansas City Drupal 92

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. Leverage storytelling to build a base. As you search for volunteers, put yourself in the best, most convincing position, and use your CRM and associated tools for recruiting and onboarding your volunteers. Where do they live?

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Advocacy Campaign Tips Storytelling 130

Forum One

AUGUST 31, 2023

The new American Jazz Museum brand positions the museum to be a beacon of rich history and vibrancy for the community and neighborhood and attract audiences from around the country to experience music from a range of eras and artists. March of Dimes was also honored with an Outstanding Website WebAward for its redesigned site.

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Museum Kansas City North America Wisconsin 83

Tech Soup

SEPTEMBER 8, 2017

Use these questions to guide your storytelling strategies and then add your text, images, video clips, and even narration to Adobe Spark Video! Identify your audience and much will fall into place, including your word choice, mood, and tone. But also, it's important to know how you address your audience, if at all.

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Adobe Video Storytelling Slides 69

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. If your audience and supporters include women (especially those in their mid-thirties to mid-forties) you definitely want to explore a presence on Pinterest. By Julia Campbell .

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Storytelling Social Media Nonprofit YouTube 176

Qgiv

MARCH 29, 2023

billion Google searches per day, the opportunities to be seen by a new online audience are endless. With the Google Ad Grant, nonprofit organizations have the opportunity to appear near the top of a Google search for FREE. In order for Google Ads to be successful, having high search volume keywords on each webpage is crucial.

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Grant Google Nonprofit National 97

The Storytelling Non-profit

SEPTEMBER 14, 2021

In this post, you’ll learn why storytelling is a key component of your year-end fundraising campaign and how to start planning the storytelling aspects of your campaign today. . Storytelling for Fundraising – It’s a Non-negotiable. The best way to help them understand that is through storytelling. .

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Fundraising Storytelling Profit Phase 80

Qgiv

APRIL 9, 2024

You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. By targeting specific audiences, you can also tailor the type on content you’re posting to increase the likelihood of viewers turning into donors. Engagement.

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Social Media Media Guide Social 52

Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. For example, our preference for video content rings true.

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Advice Social Media Media Meme 98

Nonprofit Tech for Good

AUGUST 9, 2021

To begin, and this is important, your nonprofit should conduct a search on LinkedIn to see if a page already exists for your organization. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. For example: 1.

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Linkedin Practice Social Media Sponsor 363

NonProfit Hub

FEBRUARY 6, 2024

Whether your nonprofit already has a devoted following that likes and shares your posts, or you’re still building your presence on social media, here are some tips will help you expand your social audience and, ultimately, your donor base. The easiest path is the Facebook “Donate” button.

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sgEngage

JUNE 30, 2023

Digital Marketing Nonprofits use digital marketing to reach a wider audience online to communicate to specific demographics with targeted messaging. Social Media Marketing Social media provides a platform for nonprofits to reach a wider, often younger audience. Email Marketing Email is an effective communication tool for nonprofits.

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Marketing Nonprofit Blackbaud Demographics 40

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 30, 2009

Submitted by Chad Norman, publisher of I dig webby things.and I bet you do too So much of social media and relationship marketing revolves around storytelling, and this is especially true for nonprofits. These artists are all great examples of how media can be used for social change - as a vehicle for storytelling.

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Chad Storytelling Lesson Artist 90

Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible. Reaching out beyond your current audience isn’t always easy. Create your company page.

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Linkedin Social Media Practice Media 52

Connection Cafe

NOVEMBER 7, 2014

They’re trying more tactics, using more social media platforms, growing in their internal knowledge and skills, and focusing on becoming better storytellers. In fact, sixty-six percent of nonprofits are focused on becoming better storytellers and sixty-three percent are working on creating better visual content. Funders are searching.

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Content Storytelling Marketing Chart 45

Media Cause

AUGUST 31, 2022

average paid search, $.071 And now, a deeper look at what worked: Content and Storytelling for Year-End Fundraising Gains with Hope Services. In order to rise to this challenge, Media Cause focused on leveraging these elements to improve on 2020 wins and increase conversions through: Personalized storytelling.

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Story Fundraising Case Study Storytelling 52

Bloomerang

JULY 24, 2023

They simply need to be good storytellers. Storytelling opens doors and creates interest and can be coupled with an invitation to “take action” on the organization’s website which hopefully helps them acquire email addresses. Getting covered by the media immediately expands your audience and interest in your issues.

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Money Fundraising Reddit Grant 86

TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage.

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Social Media Story Money Raise 238

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Additionally, write search engine optimized blog content to drive traffic to your site. Tell the story of those impacted by your organization.

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Marketing Tips Influence Nonprofit 52

Media Cause

OCTOBER 17, 2022

If you want supporters to find you, you need a good website—and it needs to be optimized for search engines. While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters.

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Content Channel Search Case Study 52

Tech Soup

FEBRUARY 20, 2012

Examining what makes video have an impact was the topic of TechSoup’s recent Digital Storytelling Challenge tweet chat. Effective storytelling requires distilling the message you want to get across without diluting its importance. Visual thumbnails matter because they provide some context when users search for video.

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Storytelling Impact Create Effective 40

Nonprofits Source

JUNE 22, 2017

Digital channels have made it affordable for brands to communicate their message to a broad audience. You may have written something of value, but none of that matters if you can’t get it in front of your audience. Second, social media isn’t enough on its own to expose your organization to a new audience.

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Digital Marketing Guide Chapter 111

Tech Soup

FEBRUARY 7, 2012

In conjunction with the third annual TechSoup Digital Storytelling Challenge , we are offering three free webinars to ensure you know the nuts and bolts of all the stages of production — and get your questions answered by the experts. The last portion of the webinar will be dedicated to distributing your story to your audience.

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Storytelling Digital Camera Video 47

Forum One

OCTOBER 13, 2022

Create Impact with Inclusive Audience Research. Many organizations understand the value of speaking directly to their audiences. You may even be planning some audience research in the near future. Paid Social and Search: Worth the Investment for Nonprofits? Here are our five submissions that we’d love for you to support!

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Colorado Digital Audience Denver 46

Saleforce Nonprofit

APRIL 21, 2021

As social distancing left those of us non-banana bread bakers searching for entertainment, podcasts came to the rescue even more — with a 42% increase in listens globally. . This enables you to curate organic, moderated conversations across a variety of topics to an audience of your choosing. . The reason? About the Author.

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Community Build Texas Audio 106

Qgiv

JANUARY 12, 2023

Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Build your audience persona. Instead, build an audience persona to guide the creation of your social media posts and content. Focus on storytelling.

Social Media 52

Social Media Strategy Media Donor 52

Forum One

JUNE 29, 2021

In some cases, it has replaced the more traditional print version altogether, while in others, it complements a hardcopy report that is either provided as a downloadable resource or sent as a printed hardcopy to target audiences, such as members, funders, supporters, and advocates. Girls Who Code. social media, website, email, etc.)

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Report Online PDF Nonprofit 65

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 27, 2010

What I have found extremely useful is Nancy Duarte’s new book, resonate: present visual stories that transform audiences. While it is intended for storytelling with powerpoint, I think the frameworks and templates she offers for narrative arcs are very valuable. If the latter, I have a storyboard in my head and edit as I go.

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Alaska Story Video Philanthropy 94

Pamela Grow

SEPTEMBER 20, 2023

To take your donation page to the next level, use these top strategies: Leverage storytelling: New site visitors might not feel completely sold on whether they should give to your organization. Add a site search option: A search bar will enable your supporters to look up any resource or page on your website, including your donation form.

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Websites Donor Strategy Demonstration 52

Nonprofit Tech for Good

APRIL 19, 2024

To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. When more and more content is bad, good content deepens connections with audiences, ranks high in search engines, and amplifies impact. So, how should an organization navigate this?

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Content Websites Tips Voice 238

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. You can even search for graphics that are sized specifically for each social platform! This site lets you search through thousands of emojis so you can copy and paste the perfect emoji into your post copy. Emojipedia’s search tool is a big time saver!

Social Media 89

Social Media Tools Media Create 89

Whole Whale

JANUARY 27, 2022

Individual executives have a significant advantage over company accounts across many platforms both from a storytelling and algorithmic standpoint. Feedly.com is a tool that helps search and organize news across many different outlets. Sprout Social or Hootesuite tools to schedule out posts to personal profiles. Rev.com or Otter.ai

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Profile Social Linkedin Audio 98

Forum One

JULY 27, 2021

Google reported earlier this year that, “global searches for ‘online gift’ increased by 80% in 2020 compared to 2019,“ and that people are increasingly using special occasions—like birthdays and holidays—as a reason to give. A little audience research can go a long way. Ask your donors what you can do better.

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Digital Tips Fundraising Evaluation 47

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2014

Instagram has a couple of marketing benefits. It’s a great branding tool because it can engage audiences, creative instimacy, and appeals to the emotions. It is superb for visual storytelling about your organization, its stakeholders, and results. How To Convert Instagram Audience To Supporters (2014).

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Examples Practice Tips Tutorial 135

Tech Soup

FEBRUARY 7, 2012

The first installment of the TechSoup Digital Storytelling Challenge webinar series covered everything you need to consider before you hit record. Vázquez, who has a background in screenwriting, guided the audience through some of the basic concepts of developing stories for production. What Drives a Great Nonprofit Story?

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Music Storytelling Camera License 56

NonProfit Hub

FEBRUARY 6, 2019

If you’re promoting something specific that your audience seems interested in, you might want to boost the post to reach people in your area who don’t follow your page. This can cost anywhere from a couple bucks to hundreds of dollars, depending on how large you want your audience to be. One more quick social media tip: giveaways.

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Marketing Captivate Social Media Mail 57

Tech Soup

FEBRUARY 27, 2012

Fortunately, TechSoup’s recent Digital Storytelling Challenge tweet chat gathered nonprofit video experts and other experienced storytellers to share what works, what channels are best and more. As the second largest search engine and the number one video sharing site, YouTube is a good place to begin sharing your digital story.

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Video Share Storytelling YouTube 50