Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns.

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Practice Fundraising Guide Channel 243

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. During the early stages of this relationship, teams may require assistance from a skilled facilitator to develop trust and discover a common language.

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Neon CRM

NOVEMBER 16, 2023

Next, ask about what language resonates with them. Be sure to use active voice and descriptive language. Think about what would best speak to your audience. The language in the mission statement should feel the same way that the brand feels. How do they describe your work or your beneficiaries?

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Examples Language Iowa Nonprofit 95

Nonprofit Tech for Good

MAY 8, 2020

Digital storytelling enables nonprofits to tell their stories across multiple media, potentially in multiple languages, and to reach unknown readers and viewers through the power of tagging and amplification. Physical distance from audience. Ideal Digital Storytelling Ecosystem. Limited budget. Worldwide competition.

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Storytelling Digital Channel Profile 300

Candid

JANUARY 24, 2022

With that in mind, we’d like to kick off 2022 by actively questioning the use of certain words—and what is meant—so that we can continue to improve by phasing out terms that might be overused, harmful, or inaccurate. Many organizations that use this language exist because there is something that can be done. Disappointed?

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M+R

JULY 10, 2023

Instead editing is, or should be, a collaboration — where multiple perspectives combine to shape content so that it can better connect with audiences. Before anything else, make sure you understand who your audience is, and what the goal of your message is — whether that is revenue, petition signatures, clicks, education, or anything else.

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Bloomerang

DECEMBER 14, 2021

In part two of this series on the skills you need to be a great nonprofit storyteller, I talk about how to engage your audience emotionally through creative storytelling. In the first part of this series, I talked about why you need to define your goals, your brand and voice, and your audience before crafting your story.

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.orgSource

MAY 15, 2023

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. During the early stages of this relationship, teams may require assistance from a skilled facilitator to develop trust and discover a common language.

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Collaboration Marketing Team Integration 221

EveryAction

JANUARY 25, 2023

Make sure to include lots of “you” language—that means your news updates should not be framed as what you are doing as an organization, but rather as what your donors are making possible with their generosity. Then stay at the top of their minds by liking and commenting on their posts, or even sharing their posts with your network.

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Bloomerang

DECEMBER 6, 2021

The audience needs to hear the message but wants to consume the peanut butter, so to speak. . The things I’ll cover in this series—strategy, creativity, and logistics— are the building blocks for how to share quality stories that change minds, win hearts, and improve relationships. Worried that’s not a skill in your wheelhouse?

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Storytelling Develop Strategy Help 105

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. Understand your audience As the old saying goes, you can’t be all things to all people. The content you post should be crafted with your platform and audience in mind.

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Social Media Media Build Social 52

Bloomerang

JUNE 2, 2021

In Parts 1 and 2 of this blog series, we discussed identifying your objectives and discussed how to better understand your audience. Your organization or brand may have a slightly different approach than that of another organization—but it’s important your audience learns what to expect from you. People act on emotion !

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Communication Storytelling Indianapolis Indiana 112

CauseVox

MAY 9, 2023

ChatGPT is an advanced AI language model that processes vast amounts of information to generate responses to questions and statements entered by the user. This model was developed by Open AI and is one of the few language models to pass the Turing Test. What is ChatGPT? But it’s not as simple as ChatGPT doing all the work for you.

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Examples email Communication Language 83

DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Demographics. Previous engagement. Sponsor connections.

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Game Marketing Change Tips 52

Bloomerang

JANUARY 7, 2022

Today we will talk about how to help your audience visualize the impact their donation can have within your organization and then how to communicate the results when a campaign has ended. There are several ways to communicate goals to your audience but this blog will cover two of the most common: Impact Goals and Financial Goals.

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Structure Goal Communication Effective 81

AccelEvents

FEBRUARY 2, 2021

You can reach a more diverse audience if you are including different voices in the planning process. As event professionals, you should put together a lineup that is as diverse as the audience you hope to reach. Use Inclusive Language. When putting together your event, do everything you can to assemble a diverse team.

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Classy

JULY 26, 2021

This national holiday offers nonprofits the opportunity to: Spread awareness of their impact to new audiences. You can do this through the use of sensory language, compelling visuals, and creative impact blocks. . Send a compelling appeal to your target audience with the following points: . A Day to Celebrate.

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National Donor Nonprofit Celebrate 105

M+R

FEBRUARY 8, 2022

Just as relevant creative begins by understanding the audience, authentic creative begins by understanding the speaker. All of the questions we asked about the audience to develop relevant creative apply here as well. It will use language, visuals, and other creative elements that are appropriate to the speaker in tone and content.

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Bloomerang

OCTOBER 23, 2023

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. While all three approaches communicate the same story to the audience , the tone or language changes how the nonprofit connects or attracts the audience.

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sgEngage

FEBRUARY 17, 2023

With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day. When segmenting your list, be careful about language that could alienate certain donors.

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email Communication Effective Fundraising 74

Non Profit Quarterly

DECEMBER 14, 2021

A prominent theme, coming up over and over, was how engaging audiences remotely removes some barriers to access while creating others. This is not new, but it was on the minds of our volunteer managers, and in a big way. The challenges of remote volunteering are front-of-mind for many volunteer managers.

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Accessibility Technology Language Oregon 97

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience.

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Guide Donor Fundraising Social Media 52

Achieve

MARCH 18, 2024

Whether it’s an emailed donation appeal, social media post, or old-school flyer on a bulletin board, the best nonprofit communications help your audience relate to and position themselves within your mission’s story. Be mindful of passive voice. But what about some of your highest-impact communications— grant proposals ?

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Storytelling Grant Tips Proposal 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 6, 2012

Note from Beth: Facebook Groups can be used to help build communities and for deeper engagement and learning with your audience or peers. By developing a shared language our Book Club bonded in a way – we could talk with each other about these ideas and visions even if our bosses and colleagues didn’t always get it.

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Media Cause

JANUARY 18, 2022

In marketing, it is critical that we are speaking our audience’s language. And if your audience uses emojis, it’s important to start incorporating them into your social media messaging and strategy! Emojis add an additional layer of emotion to your text—similar to the way body language adds to verbal communication.

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Social Media Strategy Media Social 40

sgEngage

FEBRUARY 18, 2023

With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Your Priority: Engage Your Audience Inboxes are flooded with more than 100 new emails a day. When segmenting your list, be careful about language that could alienate certain donors.

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email Communication Effective Fundraising 67

OneCause

AUGUST 2, 2023

Then, begin segmenting your audiences based on various characteristics and target them with different messages. Add celebratory language. For example, include language that lets registrants know that by registering, they’re on their way to making a big impact for your organization’s mission. Target potential fundraisers.

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Tips Registration Campaign Template 97

Qgiv

JUNE 6, 2023

When scheduling your ad campaigns, keep in mind that some months are more lucrative when it comes to donations. How do you target the right audience for Facebook Ads for nonprofits? Widening your audience reach provides your organization with more opportunities to expand your fundraising campaigns and raise more money for your cause.

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Facebook Guide Demographics Nonprofit 86

Media Cause

OCTOBER 5, 2022

Making sure that our visions align is crucial, and success depends heavily on communication: asking the right questions from the start and helping whoever the request is coming from to articulate their needs when they might lack the creative language to do so feasibly. Understand the target audience. Do the research!

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Process Design Articulate Nonprofit 52

Media Cause

APRIL 2, 2021

This process will allow you to learn about your audience, gain feedback through conversations, provide support to your community when needed, and build one-on-one (or one-to-many) relationships on social media. Below are some foundational steps to building your community management strategy: Know your audience.

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Social Media Community Management Media 52

Saleforce Nonprofit

FEBRUARY 11, 2022

As nonprofit fundraisers, we are competing for space in the minds of our donors with the brands they interact with on a daily basis. If your audience is on social media (and let’s be real, who isn’t?) Speak the Language Your Donors Speak. In this post, we’ll share some successful nonprofit fundraising strategies.

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Online Tips Fundraising Nonprofit 103

Neon CRM

NOVEMBER 30, 2023

Utilize Visuals Humanize your nonprofit’s stories by adding visuals like photos and videos to engage your audience. This provides a behind-the-scenes of your storytelling process and ensures your audience that people are telling their stories willingly. Does your audience resonate more with photos or videos?

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Storytelling Guide Nonprofit Story 52

AccelEvents

FEBRUARY 2, 2021

You can reach a more diverse audience if you are including different voices in the planning process. As event professionals, you should put together a lineup that is as diverse as the audience you hope to reach. Use Inclusive Language. When putting together your event, do everything you can to assemble a diverse team.

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Virtual Create Language North America 52

sgEngage

JANUARY 22, 2024

Make small changes, perhaps tweak the language a little or edit the question into a simpler format. The TCC Group, in the 2023 briefing “ Values-Based Communication ,” reminds us that different audiences are going to receive things in different ways. What if English is not their first language? Rewrite the whole thing.

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Question Application Reflection Philanthropy 82

Allegiance Group

NOVEMBER 2, 2023

By placing the donation button on every page, you reinforce its presence in the minds of your website visitors. Make them stand out on the page and use language that inspires action, such as “Give Today” or “Support Our Mission.” It serves as a platform to drive traffic, educate, and engage your audience.

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Forum One

OCTOBER 19, 2022

Ensuring clear navigation is critical for an excellent audience experience and fulfillment of site goals. Navigation shouldn’t require effort; it should, in fact, blend into the background and just be a given audiences don’t think about. They present a bunch of stuff with a search box and some filters and let the audiences have at it.

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Get Fully Funded

APRIL 23, 2023

To do that, you have to connect with them emotionally through a story, a photo, and hero language that makes them feel special and important, like they personally stepped in and made a difference through their gift. Many donors won’t understand your insider language and will stop reading. A perfect thank-you letter does both.

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