NTEN

OCTOBER 8, 2010

At AIDS.gov , our mission is to provide access to Federal HIV and AIDS information through a variety of new media channels, and to support the use of new media tools by Federal and community partners. Is it simply the number of followers you have on Twitter, or how many people "like" you on Facebook?

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Audience Twitter Flickr NTEN 76

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. 2 Audience Engagement: Getting the hang of Social SEO is all about creating content that clicks with your audience. How can you make your video more searchable?

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Search Alternative Social Social Media 59

Nonprofit Tech for Good

MAY 13, 2022

Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. Investigate how well your audiences perform. Are your conversion rates different for different audiences? Perhaps it’s Facebook, Twitter or LinkedIn, or your website.

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Donor Track Campaign Facebook 298

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. This will help you understand the types of supporters that are most likely to be interested in your cause and guide your efforts in targeting the right audience.

Guide 52

Guide Donor Fundraising Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2011

How can we integrate content sharing and audience interaction in the right balance to unleash pearls of wisdom from both audience and the experts on the stage? How can create a back channel or other social media tools that can engage people in the room, but also around the world with an interest in the topic?

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Facilitation Channel Social Media Global 98

Qgiv

JULY 27, 2021

Julia Campbell has been helping nonprofits make the most of their social media presences for years. She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. Your theme will help you keep your messaging consistent.

Social Media 138

Social Media Media Tips Social 138

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? To help get you started, here is a list of some of my favorite measurement tools. This will help your organization improve your understanding of what your audience responds to.

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Track Audience Content Tools 65

Care2

JANUARY 28, 2013

Sometime we can’t help ourselves and feel compelled to measure some of our successes through vanity metrics such as FB Likes or Twitter followers. ” And here was my advice to them and every organization that is looking to be more influential across multiple channels. What can we do about it?”

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Channel Tips Advice Photo 70

Qgiv

JUNE 29, 2021

We’re here to help! To make posting easier, we’ve rounded up some of our favorite time-saving tools to help you create the best nonprofit social media campaign ever. In addition to analytics, Loomly offers an interactions hub where you can see and reply to engagement on Facebook, LinkedIn, Twitter, and Instagram. The good news?

Social Media 89

Social Media Tools Media Create 89

Media Cause

OCTOBER 7, 2021

The best time to drive action is when an issue is in the news or trending on Twitter. For example, following breaking news that Texas was implementing an abortion ban, the Center for Reproductive Rights urged their social media audience to contact Congress to support the Women’s Health Protection Act to protect abortion nationwide.

Social Media 102

Social Media Advocacy Campaign Create 102

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort.

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Facebook Fundraising ROI Virginia 245

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2015

Leveraging the networks and personal brands of your staff as champions can help your organization’s communications strategy have more impact. With a few guidelines and a little training, employees can use social channels effectively in service of your organization’s mission AND their own learning.

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Case Study Central African Republic Twitter Personal 50

Get Fully Funded

AUGUST 14, 2023

You’ll need to write several versions of your Ask for several different channels, and you’ll need to write several different posts. If you’re not great at writing, recruit help from someone who is. Here, it’s important to talk about the Who, Why, and What to give your audience context for what’s about to happen. Write your copy.

Campaign 98

Campaign Online Fundraising Social Media 98

EveryAction

JUNE 21, 2023

In this blog, we’ll explore a few key types of advocacy that help organizations drive positive change; tactics that unite and activate supporters; and technology to make this important work more effective and efficient. Many allies and would-be advocates want to help but might not have all of the tools or knowledge to fully do so.

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Advocacy Generation Strategy Awareness 199

sgEngage

JULY 18, 2023

The functionality is just like Twitter, focusing on short, written exchanges and timely discourse. While Threads is the “new kid on the block,” we can look to its competitor, Twitter, to see where the benefits might lie for fundraising. Sound familiar? How Can It Be Useful for Fundraising?

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Hype Fundraising Social Media Platform 72

sgEngage

JUNE 30, 2023

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. How Blackbaud Can Help The Impact of Nonprofit Marketing Nonprofit marketing aims to increase the awareness, engagement, and contributions from donors (especially first-time advocates).

Marketing 40

Marketing Nonprofit Blackbaud Demographics 40

Tech Soup

SEPTEMBER 4, 2014

Free video services like Instagram and Vine that feature short videos now attract millions of users, offering nonprofits, charities, and libraries an opportunity to connect with new audiences. You can also share Instagram videos on Facebook, Twitter, and other channels. Vine is the other popular short video tool.

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Audience Video Camera Library 58

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

This post covers the benefits and provides some ways to effectively cultivate thought leadership through social channels. For your organization, a leadership profile online for your executive director can help your organization reach a different audience that may not already be following your brand. How To Be A Chameleon.

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Social Media Leadership Media Social 134

Media Cause

JUNE 22, 2021

We helped Pathfinder leverage advocacy to great effect, connecting their audience to issues that resonate — and driving considerable growth in their individual giving program. Just consider a recent Pathfinder campaign in which we asked their audience to take an advocacy action for International Women’s Day. Action Center.

Advocacy 101

Advocacy Digital Fundraising Global 101

Candid

AUGUST 2, 2022

Online fundraisers often have less overhead costs than in-person fundraisers, helping your organization maximize its reach and revenue. Use multiple communication channels to get the word out about your fundraiser. Putting these lessons into practice will help your nonprofit continue to make a positive difference in the world. .

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Lesson Learning Nonprofit Paypal 116

Media Cause

JANUARY 10, 2023

Selling merchandise can be a helpful additional revenue source. To help your nonprofit refine your marketing strategy, this article will explore five ways to promote your merchandise: . Assess your audience. Encourage supporters to help promote your products. Assess your audience. Considering marketing channels.

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Product Marketing Nonprofit Audience 52

Beth's Blog: How Nonprofits Can Use Social Media

MAY 21, 2015

My most engaged follower on Twitter this past week is Jennifer Preston. SocialRank is a tool that helps you understand your followers on your Twitter and now Instagram. Understanding your followers to find influencers or people you want to connect with to help you reach a goal isn’t a difficult task.

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Twitter Miami Attention Relationship 50

TechImpact

NOVEMBER 12, 2014

Are they just empty buzzwords, or actual tools that can help your nonprofit raise money online? You can manage 10 social media accounts, but if you are not telling great stories and cutting through the online clutter, your audience will not engage. The key is using stories to get people’s attention on social media channels.

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Social Media Story Money Raise 238

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

Twitter App Looks Up Zip Code to Tweet Your Legislator. They are integrating social media tactics to their online advocacy tool box with this Twitter tool. You just type in your zip code , and their Twitter handles are displayed with buttons that allow you to easily Tweet them about not cutting Medicaid.

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Twitter Google Facebook Broadcast 95

M+R

FEBRUARY 5, 2021

And so, too often, the magic of mid-level giving is lost, especially in digital channels. One of the most astonishing things we’ve found in our digital marketing to these high-value audiences is that just a very small lift in performance among them can yield significant increases in revenue. How large is the potential audience?

America 105

America Digital Audience Channel 105

Greater Giving

MAY 25, 2022

From board members to newsletter subscribers to volunteers to former donors, your database contains a heterogeneous audience with different interests and needs. You’ll quickly learn that you likely have more than one audience and must address their specific needs with targeted marketing that adjusts for both content and channel.

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ROI Marketing Strategy Sponsor 81

Qgiv

OCTOBER 27, 2022

These committee members will help you formulate the rest of your plan and host your event. This question can also help inform the previous question. It can help you determine what side events you might need to plan to be successful. Who are your key audiences? Who is on the event committee? Who’s on the guest list?

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Hosting Virtual Fundraising Registration 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2015

The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels. If you use the hashtag #SaveMarinsCoho on Facebook, Twitter or Instagram with your photo , they will add your image to the album. Twitter: https://twitter.com/nfswildfish.

Social Media 50

Social Media Meme Media Contest 50

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Give in-kind support to the organization in a way that actually helps. Facebook , Reddit , LinkedIn , and Twitter have great options. Be Informed.

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Fundraising Mail Law Donation 353

Nonprofit Tech for Good

OCTOBER 31, 2018

In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. The first step to getting access to YouTube Giving is to make sure you sign up for the Google for Nonprofits Program – it’s free and will give you access to a variety of helpful online tools.

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Social Media Money Raise Media 243

AccelEvents

SEPTEMBER 1, 2021

If you’re an event planner and need to market your event, you might want to take advantage of some free marketing techniques that can really help promote your event. . Your target audience demographic. You’ll have help with this software, but you won’t need to hire a social media marketer to do all this work for you.

Marketing 105

Marketing Virtual Sponsor Social Media 105

Neon CRM

JUNE 23, 2023

GivingTuesday Gets Social Media Attention In 2022, GivingTuesday trended #1 on Twitter. Since its inception in 2012, GivingTuesday has relied on digital channels to build a global community. Use your social media channels to connect with donors who are actively engaged in supporting nonprofits that day. Join the conversation!

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Statistics Fundraising United States Global 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 27, 2010

I got an email from hosts Chris Uschan and Tony Veroeven who shared some numbers, "We had 190 attend and ask 140 questions in a back channel that looked like Clark Griswald 's House at Christmas!". It's a live chat during a workshop or presentation and these days, it mostly taking place on Twitter.

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Channel Instruction Instructional Instructional Design 87

AccelEvents

JANUARY 30, 2022

For example, you’ll want a set marketing budget , you’ll identify the channels through which you can market, how much staff or personnel you have to help you, and how early you will be promoting the event. Mapping your event involves: Defining your audience. 8 Steps for Creating Your Event Marketing Plan. In-Person Events.

Marketing 98

Marketing Create Virtual Map 98

sgEngage

FEBRUARY 14, 2024

Creating a bridge between your social media and nonprofit website can help set up two-way traffic between these two key channels, allowing you to increase your social media follower count and organic traffic on your site. Not only will this save your team time, but it’ll also help you direct social media followers to your website.

Social Media 77

Social Media Integration Websites Media 77

Bloomerang

JULY 26, 2021

You already know the benefit of social media to reach wider audiences. Post content that encourages people to share and engage, directing your audience back to your website whenever possible to generate more traffic. You can always add or subtract platforms as you grow or your audience behavior changes. . A phone call?

Strategy 142

Strategy Online Fundraising Plugin 142

Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos help you raise more money. Thanks to YouTube, videos can be raw, without heavy editing, and still strike the right chord with audiences. “We You can make a video with your smartphone and share it on your social channels without spending any money. In short, videos make an impression.

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Video Giving Fundraising Script 98