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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Social media platforms : help us gauge who and what our audience is engaging with. Why Do Donor Personas Matter?

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How Nonprofits Can Leverage Organic Social Media to Increase Fundraising

Nonprofit Tech for Good

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. In this environment, building a community of loyal advocates for your cause is more important than ever before.

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Preparing for Facebook Audience Targeting Changes

Media Cause

This includes ad targeting options that reference causes and organizations that relate to health, race, ethnicity, political affiliation, religion, or sexual orientation. . ??While So, get your campaigns up and running now in order to ensure a bit of a longer window before the targeting changes take place. Focus on Owned Audiences.

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Reactions from Cause Camp 2022

Whole Whale

Nearly three years after its last in-person conference, Cause Camp finally welcomed attendees back IRL this May in Grand Rapids, Michigan for their 2022 event. Get Ready for Cause Camp 2023. The post Reactions from Cause Camp 2022 appeared first on Whole Whale. Choose Your Track.

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Podcast Recap: Dana Snyder (& Cause Camp Speaker Reveal!)

NonProfit Hub

First Cause Camp Fall speaker revealed! She founded Positive Equation in 2017 with a focus on helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media. Dana provided some caution on placing ads without a strategy that stop short of creating a connection.

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3 New Places To Recruit Volunteers

TechImpact

Here are a few places you might not have thought to check: Encourage current volunteers to recruit. Them, simply ask your current volunteers to find a few others who might be interested in giving their time for a great cause! The best spokespeople for your nonprofit are your current volunteers. At least to some degree.

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HOW TO: Tap into the Power of Cause Awareness Days

Nonprofit Tech for Good

While embracing a comprehensive, long-term breaking news and crisis communications strategy is challenging for many nonprofits, all nonprofits, regardless of their size, can tap into the power of cause awareness days. Many nonprofits already participate in cause awareness day campaigns. For example, “ It’s #WorldWaterDay!

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