3rd Sector Labs

APRIL 23, 2014

The purpose of this post is to share the results of an interesting survey from the beginning of the event, as well as the great attendee follow-up Q&A. We opened with a short audience survey about nonprofit data management. Would a data management plan like you suggest really improve those kinds of metrics?

Data 133

Data Management Rate Benchmark 133

Allegiance Group

FEBRUARY 14, 2023

in 2020 , according to nonprofit organizations surveyed by the Association for Fundraising Professionals. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. year over year. in 2016 to 19.3%

Mail 52

Mail Donor Strategy Files 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

She went to say that she thinks too many folks are focused on the Facebook Like as the social media success metric. “Who cares? She advises using various parts of the Grunig instrument which you can be done for free using Survey Monkey or Zoomerang or a poll on a blog.

Measure 100

Measure Social Media Survey Relationship 100

NTEN

MAY 20, 2013

You can download the complete report here , and don''t forget the companion online benchmarking tool , where you can compare some of your organization''s data against your peers in our research. In our latest survey, we decided to ask about technology staffing levels differently. This gives us (and you) a more comparable metric.

Ratio 85

Ratio Report Technology Roles 85

Care2

MAY 14, 2009

M&R and NTEN just released an impressive benchmarks study that analyzed 32 nonprofits online advocacy and online fundraising programs in 2007 and 2008. The Nonprofit eBenchmarks study also analyzed specific list segments, such as donors vs. non-donors, geographically targeted audiences, surveys and tell-a-friend emails.

Benchmark 28

Benchmark Studies Case Study Advocacy 28

Care2

JULY 11, 2011

Did you know that people are spending less time on websites then they did a year ago, according to a Google Analytics benchmark report released in early July. Getting your target audiences to stay on your website is no easy feat. Survey Your Audience. When doing user surveys try to keep them to 10 questions.

Design 76

Design Web Tips Survey 76

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

I’d love to see a survey of nonprofit measurement practice that quantifies this. I’d be curious to see a benchmarking study on nonprofits on this topic that looks at how nonprofits apply measurement techniques and tools to improve their programs and demonstrate impact, including social media measurement.

Results 95

Results Data Charlotte Measure 95

Connection Cafe

AUGUST 9, 2013

A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. Use Personalized Messaging on Different Audiences. Delivering personalized content to your audiences can significantly increase click-through rates. Your audience segments, though, may not be large enough to test.

email 48

email Campaign Test Benchmark 48

Tech Soup

OCTOBER 12, 2016

M+R surveyed organizations about their onboarding strategies for its 2016 Benchmarks Report and found that "Sixty-four percent of respondents send at least one dedicated welcome message to new subscribers. Review Your Email Metrics and Freshen Your Welcome Series Twice a Year. Craft a Series of Email Messages.

email 36

email Support Online Template 36

Neon CRM

JUNE 2, 2023

Nonprofit engagement metrics can help you understand your organization, but you’ve probably seen the same terms over and over again in your research. By embracing a few overlooked metrics, you will be able to go deeper into that information. By embracing a few overlooked metrics, you will be able to go deeper into that information.

Metrics 52

Metrics Rate Social Media Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 31, 2013

While we have articulated our main goal and identified our stakeholders, we are still actively exploring what kind of investment we can make and what various benchmarks mean to us and more importantly what we should do with the numbers we collect. Who is our audience and who do we want them to be?” What prep did you do?

Measure 96

Measure Social Media Media Social 96

Care2

MAY 14, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Here are the highlights.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Tech Soup

SEPTEMBER 19, 2017

Here's another metric, which I think may prove useful to the grantseekers for younger organizations. If you are interested in more benchmarks, we offer free State of Grantseeking Reports here. This free 90-minute webinar for TechSoup's audience (normally $89!) Get and Give More Information About Grantseeking.

Grant 51

Grant Award Proposal Calendar 51

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

  It included two excellent case studies and social media metrics- one on ASPCA and the other Georgia Tech.   She break out the components of relationships: Trust, Commitment, Satisfaction, control mutuality, exchange/control She then showed how you might construct a survey to measure these aspects.

Social Media 50

Social Media Relationship Media Georgia 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2009

After you've been able to use metrics to learn what works and adapt your approach, you can use a traditional approach which begins with defining value and culminates with a financial calculation that could go something like this. It uses metrics to measure your results and help you improve your strategy over time. Defined Audience.

ROI 50

ROI Social Media Slides NTEN 50

Tech Soup

APRIL 2, 2012

We’ll draw from recent experiences in setting up an active advisory group made up of NGO partners from all corners of the globe; our network-wide campaign to survey NGO technology trends in 24 languages; and, our own technology solution to communicating with these partners to deliver services in 37 countries. 3:30 p.m.

Conference 44

Conference Technology San Francisco Disaster 44

Care2

APRIL 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) I think the medium is just too fluid for that.

Social Media 68

Social Media Twitter Action Advocacy 68

NTEN

APRIL 9, 2014

Published today, M+R and NTEN’s 2014 Nonprofit Benchmarks Study returns for the eighth year. Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Key email metrics, including open rates and response rates, declined in 2013.

Benchmark 98

Benchmark Studies Report Advocacy 98

DNL OmniMedia

MAY 7, 2024

Do: Understand your audience Tailor your data visualizations to meet your audience’s specific needs and preferences so that the insights resonate with them. Use surveys, interviews, audience data, and other research methods to learn more about your target audience and their data visualization needs and expectations.

Data 52

Data Organization Chart Benchmark 52

Neon CRM

MAY 31, 2023

Your nonprofit can use a variety of tools and techniques to track donors’ progress through the donor journey, including donor management software , surveys, and analytics. Fundraising Nonprofit Email Benchmarks You Need to Know 14 min read Read Now Social Media Another important channel for donor communication is social media.

Management 52

Management Donor Guide Retention 52

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Bloomerang

JUNE 20, 2023

How to create an online fundraising strategy Tips for a successful online fundraiser 10 effective online fundraising ideas 8 online fundraising metrics to track Use the tips and ideas in this guide to create your own online fundraising plan and to determine the fundraising tools you’ll need to accomplish your ultimate goals.

Ideas 103

Ideas Guide Online Fundraising 103

Bloomerang

JULY 20, 2023

This is also the time to create marketing materials for each segment of your nonprofit audience. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

Ideas 83

Ideas Online Fundraising Tips 83

Care2

APRIL 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Happy texting! com , Inc.

Social Media 31

Social Media Mobile Advocacy Online 31

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2009

Inspiration for How To Think Like A Social Media Marketing Genius Presentation by Beth Kanter For the past two years, I've been doing an annual Blog benchmarking process that attempts to do a ROI analysis. Figuring out the Return on Investment for your blog can't be done with a single metric. I do that with a grain of salt.

Metrics 50

Metrics ROI Measure Content 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

Some struggle to find an attainable number. Benchmarking comparing your organization’s past performance to itself or doing a formal or informal analysis of peer organizations can help. It also helps to break down your goal into monthly or quarterly benchmarks. Increase exhibition visitors by 15% by June 30, 2012.

Social Media 129

Social Media Media Social Chart 129

sgEngage

JANUARY 24, 2024

metrics related to recruiting and hiring, retention/turnover, productivity, employee satisfaction and engagement, budget/cost impacts, etc.) and qualitative (employee and leader focus groups or surveys, manager conversations with teams, affinity group input, and more). Gather both quantitative data (e.g.,

Trend 70

Trend Law Minnesota Captivate 70

M+R

JANUARY 31, 2023

We surveyed our nonprofit clients to dig into the trending hits and surprise breakout stars when it came to 2022’s year-end fundraising playlist, with detailed results from 21 organizations. The averages we report for each metric are medians — they represent the middle nonprofit out of all those that provided data. Let’s dig in!

Fundraising 107

Fundraising Gift Digital Trend 107

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them. They define this process as "social media analytics.".

Social Media 99

Social Media Measure Strategy Media 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic?

Metrics 50

Metrics Web Tools Technorati 50

ASU Lodestar Center

AUGUST 24, 2011

Since we first began to speak, telling stories has been used to engage an audience and capture their attention, perhaps even motivating them to act in some way. As the organization's marketing professional, it's your job to make sure it's being told — and truly engaging the audiences you need to reach. Storytelling.

Communication 93

Communication Effective Impact Benchmark 93

NTEN

JUNE 18, 2009

Avoid excessive surveying or overly complicated spreadsheets. Keep an eye out for published studies from credible sources that provide acceptable benchmarks about efficiency or effectiveness of a particular technology. There are four basic ROI building blocks: Benefits, Metrics, Value, and Financial Formulas.

Measure 76

Measure ROI Technology Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

For US nonprofits, we turn to the the Pew Internet and America Life for studies and audience research about the hyper-connected. I’ve been curating infographics summarizing social media and social network studie s of American and global audiences, but one of the best resources global social media and mobile data is We Are Social.

Policy 103

Policy Social Media International News 103

Connection Cafe

DECEMBER 22, 2013

According to the 2014 Content Marketing Report, 92% of the nonprofits surveyed are using content marketing. Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. Have you ever thought about it? You should.

Story 54

Story Nonprofit Social Media Content 54

NonProfit Hub

MARCH 7, 2016

As it has been said before : “ Your audience is in more than one place—you need to be, too.”. Sending out a link to a survey via email. You should also set benchmark measurements to track your progress over time (as opposed to, say, setting a goal for the next year and only checking in once the year has passed).

Fundraising 28

Fundraising Tips Method Social Media 28

NonProfit Hub

MARCH 10, 2016

As it has been said before : “ Your audience is in more than one place—you need to be, too.”. Sending out a link to a survey via email. You should also set benchmark measurements to track your progress over time (as opposed to, say, setting a goal for the next year and only checking in once the year has passed).

Fundraising 28

Fundraising Tips Social Media Method 28