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Building Donor Relationships With Direct Mail In A Digital World

Kindful

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Your Best “No BS” Nonprofit Resources

Pamela Grow

Perhaps it’s your first donor newsletter. Only to be interrupted by a notification on your phone for a new *free* webinar promising the latest in fundraising innovation (probably something AI-related). And she publishes a bi-weekly newsletter that I never miss (and never fail to learn a thing or two from). Very Good Copy.

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10 Donation Page Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Nonprofits are missing a big opportunity to stay more connected with their donors by not capturing their mobile phone numbers. 10) Include a phone number and mailing address. in 2019 and accounts for 8.7%

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Elevate Your Fundraising Game with These Essential Nonprofit Books

Pamela Grow

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. What I can tell you is that you’ll be thinking differently about every aspect of your next mailing.

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10 Proven Strategies To Help You Retain New Donors

Bloomerang

A lot of times these calls will result in voice-mail messages, but that’s okay because the message will still leave a strong impression. I like monthly e-newsletters that combine brief stories and compelling photos. It’s amazing the results that are possible from phones and other smart devices. Send mission impact videos.

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Nonprofit Donor Engagement Strategies: Breaking Through the Noise

Neon CRM

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? Your donor engagement strategy may outline different recognition tiers by gift amount ($50 donations receive a shout-out in your newsletter, and $250 donations receive a plaque, for example).

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Join the Crowd(funding): Strategies for Successful Non-Profit Campaigns

Byte Technology

However, if approached in a haphazard manner or not given enough attention to detail from the onset, thousands of crowdfunding campaigns have also failed miserably, leaving black marks on organizations and putting undue pressure on more traditional sources and means of raising capital for your cause.

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