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Two Audiences, One Big Party: How the Woodland Park Zoo’s Hybrid Gala Made $2M

Greater Giving

Thanks to Greater Giving’s Online Bidding platform, both in-person and remote guests could bid on silent auction items at the same time, and they all got to enjoy the exciting live auction together. What is a reasonable amount of time for your audience to stay attentive while watching a livestream from home? Woodland Park Zoo.

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Video Marketing on Social Media: Best Practices & Inspiration for Nonprofits

Nonprofit Tech for Good

Facebook has, for a couple years now, committed to making their platforms “video first.” Another consideration is that around 80% of videos in social feeds are watched with the sound off. Facebook recommends that you “design for sound-off, delight for sound-on.” You really only have a few seconds to grab attention.

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Social SEO and the Rise of Alternative Search

Media Cause

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. How Does In-Platform Social SEO Differ?

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Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?

.orgSource

Most groups have invested in improved systems and platforms, and some have adjusted their strategy to maximize the new equipment. You are ready to add new categories of membership, sell products to a different audience, expand programs, or even revise the business model. We all understand that technology has changed business.

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3 Reasons Why Your Nonprofit Should Use Vine And Instagram

TechImpact

With shortening attention spans and so many other outlets vying for their attention, reaching the youth audience may seem like a daunting task. Today’s youth potentially have the shortest attention spans in the history of the world. The audience is there, it is up to you to take advantage of their presence.

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Julia Campbell’s Secret Sauce: Expert Social Media Tips for Nonprofits

Qgiv

You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week. It builds that trust and earns their attention, so when you do have something to ask them, they’ll pay attention. Or even the next six months if the year sounds overwhelming!

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3 Examples Of Successful Nonprofit Marketing Campaigns

Bloomerang

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. The Sound of Science: A Tinnitus Biobank Read on to find out more about these innovative examples of nonprofit marketing campaigns.

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