.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? Perhaps it’s content that’s missing the mark. Trust isn’t a challenge that is currently top of mind for association leaders. We asked Nancy MacRae, MS, CEO of the Emergency Nurses Association , to help us frame this conversation by sharing her group’s commitment to that idea.

Associations 221

Associations Leadership Question Wisconsin 221

Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

Taxonomy 169

Taxonomy Content Data Strategy 169

Nimble AMS

DECEMBER 5, 2022

Are you trying to address the elevated volum e of work at your association? This 3-hour virtual workshop includes four interactive break-out sessions to drive member engagement at your association in the new year. You can build member engagement by leveraging your association’s online community platform. You’re not alone!

Associations 134

Associations Volunteer Mentoring Industry 134

Association Analytics

FEBRUARY 20, 2024

What’s slowing these association’s down? Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Yet, today’s consumers are no stranger to the membership model.

Create 169

Create Strategy Associations Registration 169

.orgSource

MARCH 4, 2024

Even if your association is trapped in a sea of competition, you can change course and sail toward possibility. Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. Breaking out of this pattern is hard for many associations. We’re even sabotaging our own.

Strategy 221

Strategy Marketing Detroit Associations 221

.orgSource

SEPTEMBER 19, 2023

Our goal is to be a source of inspiration and to offer the tools that make for outstanding careers and associations. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 We call that constellation of skills, Association 4.0 But answers aren’t enough anymore.

Sponsor 221

Sponsor Associations North America Law 221

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. With our guide, you’ll be well prepared to create a content strategy for your site, whether you’re migrating from a different CMS or starting from scratch. Sponsorships page.

WordPress 52

WordPress Content Strategy Create 52

Association Analytics

APRIL 4, 2022

Most of the associations we have spoken with are returning to in-person meetings and conferences in 2022. With this natural experiment, many associations acquired new virtual event attendees who had never attended their in-person events. After they attended your virtual event, did they: Engage more with your association?

Hosting 321

Hosting Virtual Associations Analytics 321

Neon CRM

JANUARY 25, 2024

When you’re a member association , it’s important to have ways to communicate and connect with members on a regular basis. In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Channel the audience reading your newsletter—what’s helpful to them?

Newsletter 52

Newsletter Content Ideas Tips 52

Nimble AMS

FEBRUARY 3, 2022

Professional associations have a lot on their plate. The right software and tools can help you clear that plate and find a wide range of benefits for your association. We’ve assembled a list of some of the best tools you can implement in your professional association to help you meet different goals.

Associations 141

Associations Professional Software Tools 141

.orgSource

OCTOBER 31, 2023

We’ll send our audience back to work with new insights and answers to challenging questions like these: How can our organization prepare to manage disruptive events like the pandemic? We wrote two books on Association 4.0 They’ll be joined by Harriet Bogdanowicz, Chief Strategy Officer at the American Planning Association.

Sponsor 275

Sponsor Associations Law Hype 275

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221

YouTube Industry Leadership Podcast 221

fusionSpan

AUGUST 17, 2023

Membership associations thrive on being a place their members can go for specific content, training and events for their area of expertise. But while an org’s content will already be focused on a particular domain, their audience of members will break down into multiple niches all with their own unique combination of interests.

Retention 52

Retention Content Personal Associations 52

Neon CRM

AUGUST 9, 2023

That’s why association management software is so helpful. But what is association management software? What is Association Management Software? For many nonprofits, association management software is what allows them to manage all the parts of member engagement efficiently and effectively.

Associations 52

Associations Software Management Org 52

.orgSource

APRIL 29, 2024

I can’t think of anyone better to pick out what is pertinent for association professionals at this moment in time. The LLM’s task is to understand the complex association between each of these linguistic guideposts and deliver the most likely response to a piece of text. Moment” means exactly that. I say amen to that.

Learning 221

Learning Brain Associations Training 221

Charity Village

MARCH 28, 2024

Learning management systems (LMSs) are online platforms that allow organizations to create, deliver, and manage learning content for their audiences. This article was previously published by Pure & Applied and is reprinted with permission.

Software 109

Software Program Learning Management Associations 109

Association Analytics

JANUARY 8, 2024

As 2024 kicks off and the world of data and AI continues to rapidly evolve, associations need to adapt to meet the ever-changing needs of members and stakeholders. While these changes may feel overwhelming, there are easy things you can do with your current staff and set of resources that will help position your association to thrive in 2024.

Impact 169

Impact Strategy Associations Data 169

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content.

Fundraising 325

Fundraising San Diego Influence Profile 325

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Be sure to convey your passion & expertise in a language your audience will understand. Don’t know how to reach out to your audience?

Content 205

Content Websites Strategy Adwords 205

.orgSource

FEBRUARY 12, 2024

There was a time when associations didn’t think of their members as customers. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Branding depends on creating multiple messages that speak with one powerful voice across the association.

Collaboration 221

Collaboration Marketing Integration Trend 221

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. As for choosing new recruitment channels, start with the ones your target audience prefers. Audit for accessibility.

Organization 52

Organization Online Influence Metrics 52

Nimble AMS

SEPTEMBER 8, 2020

They’ve become a must-have for associations trying to replace lost revenue and member engagement from cancelled events. They’re also a convenient, low-cost option for providing members with content and networking opportunities year-round. Your members are the audience for your learning courses, so be sure to ask for their input.

Virtual 78

Virtual Associations Sponsor Poll 78

Charity Village

MARCH 27, 2024

Learning management systems (LMSs) are online platforms that allow organizations to create, deliver, and manage learning content for their audiences. This article was previously published by Pure & Applied and is reprinted with permission.

Program 52

Program Learning Management Associations Course 52

Forum One

MARCH 23, 2021

So, how do we help our audiences find the information they need? Before identifying which menu approach is appropriate, make sure your team is aligned on overall goals, audiences, and content needs. Audiences: Which audience groups are you prioritizing? Remember: you are not your audience.

Audience 46

Audience Design Help Structure 46

.orgSource

DECEMBER 26, 2022

The motivation to build stronger relationships, both remote and in-person, resonated across the association community. Once associations had an automatic corner on their markets. While Kevin and I offered advice on one of our favorite topics, Association 4.0 Sparking Innovation. Sometimes a wake-up call isn’t a bad thing.

Culture 221

Culture Technology Community Associations 221

Association Analytics

SEPTEMBER 8, 2022

The pandemic proved to be a financial challenge for associations. Like others, revenue is most likely top of mind for your association. New Audiences. You may have a large universe of constituents who contribute to your association, for example, engaged non-members. Content contributors. Affiliates.

Data 169

Data Associations Product Stream 169

Association Analytics

AUGUST 15, 2022

Here are some questions associations have that can’t be answered by your AMS alone: Which members are more likely to renew? Your association is likely using more than one system that captures data. At Association Analytics, visual reporting is one of our favorite things about data analytics. Or are less likely to renew?

Analytics 169

Analytics Associations Demographics Picture 169

Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. 4) Spondylitis Association of America.

Technique 325

Technique Design Websites Brain 325

.orgSource

MAY 15, 2023

There was a time when associations didn’t think of their members as customers. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Branding depends on creating multiple messages that speak with one powerful voice across the association.

Collaboration 221

Collaboration Marketing Team Integration 221

Connection Cafe

FEBRUARY 12, 2020

The National Association for College Admission Counseling reported in 2015 that 36% of first-time freshmen apply to seven or more colleges. The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. What is Content Strategy?

Education 44

Education Content Strategy Texas 44

AccelEvents

NOVEMBER 11, 2020

Michelle Manafy Editorial Director Michelle Manafy is the editorial director of media trade association Digital Content Next and a regular contributor to Inc. The post [Webinar] How to Create a Virtual Event Experience that your Audience Will Love appeared first on Accelevents. Follow her on Twitter @michellemanafy!

Virtual 52

Virtual Audience Experiment Create 52

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

Practice 36

Practice Organization Nonprofit Content 36

Candid

DECEMBER 14, 2023

The intention was good, but we didn’t factor in the reality that people want to customize their content. Professionals in these roles rightly value their followers and don’t want to serve content that isn’t aligned with their expectations. We craft content in our own voice and style.

Demographics 105

Demographics Alternative Library Social Media 105

John Kenyon

APRIL 11, 2024

They may associate words like “fantastic” and “great” more with white-sounding names versus Black-sounding names. Or they could display negative stereotypical associations with ethnic minorities in responses. In both cases, the racial biases of those technologies could lead to skewed, insensitive, or inadequate content.

Language 59

Language Model Sound Voice 59

Association Analytics

FEBRUARY 14, 2022

In addition to keeping it safe and secure, think of how you can leverage it to gain insights to help run your association more effectively. Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. Of course, they are valuable assets, but data is, too.

Analytics 169

Analytics Language Associations Case Study 169

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Segment your audience. Marketing is not just about producing powerful content and sharing it on your platforms. Outline your digital marketing goals.

Digital 59

Digital Marketing Create Social Media 59

Top Nonprofits

MARCH 16, 2022

When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Keeping your website up-to-date and modern is essential to engage your audience and ensure they have everything they need to get involved with your mission. Your site doesn’t engage your audience.

Websites 115

Websites Nonprofit Audience Mobile 115