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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

Museum 97
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Doing Museum Work: Your Thoughts

Museum 2.0

This month, we're thinking about the way we do work in museums. As someone texted me recently, Art History grad school didn't teach us anything about working with others in museums. Sharing articles that work is a great reason to stay on Museum Twitter by the way. Exposure to all sectors of museum work is important.

Museum 67
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4 New Year’s Resolutions for Arts & Cultural Organizations

Connection Cafe

Now is the ideal time to reflect on last year and set your course for the N ew Y ear and new decade. To help, here are some thought-starters from the Blackbaud Arts & Cultural team – along with a sneak-peek at what we have planned for 2020 so far. . . Personally Thank Your Visitors , Members and Donors . Practice Self -c are.

Culture 27
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From Risk-taker to Spacemaker: Reflections on Leading Change

Museum 2.0

I was a small fry at a big museum, volunteering for a project I had no business taking on. In others, like the Community Issue Exhibition process, I was there as a fundraiser, networker, and sounding board for our brilliant team as they went deeper and further with community than I knew how to go.

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Open Thread: How Do You Feel About Music in Museums?

Museum 2.0

Should museums play music - in public spaces and or in galleries? So I thought I'd open it up to the Museum 2.0 Pros for music: Music helps designers frame the atmosphere for the intended experience at the museum. Most museums are trying to please everyone. If so, how should they determine what to play?

Music 47
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Fill More Seats and Boost Engagement with These Arts Pricing Terms

Connection Cafe

It’s no secret that arts pricing is one of my favorite topics (See here. I do recognize, however, that arts pricing may not be at the top of everyone’s happy hour conversation starters. When you love pricing, it can be easy to slip into pricing jargon…which might sound like a foreign language to some. And here ).

Arts 20
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The Art of Relevance Sneak Peek: Whose Room is This?

Museum 2.0

This month, I'm sharing a few chapters from my new book The Art of Relevance to celebrate its release. One of my biggest aha moments while writing The Art of Relevance was moving away from the idea that there are "traditional" audiences and "new" audiences and instead thinking about people in terms of "insiders" and "outsiders".

Arts 34