Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

Analytics 50

Analytics University Data API 50

Association Analytics

JUNE 21, 2023

With a modern ecosystem, your association can start by separating out analytical data from transactional data. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics!

Associations 319

Associations Challenge Data Taxonomy 319

Tech Soup

SEPTEMBER 2, 2022

Google Analytics (GA) is a free tool that shows you how people are using your website or app. You can use it to monitor growth in your site, spot the more popular pages or blog posts, and assess the effectiveness of your marketing strategies.

Analytics 76

Analytics Google Instruction Instructional 76

Nonprofit Tech for Good

OCTOBER 17, 2023

This could include guest blog posts, social media takeovers, or joint fundraising initiatives. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Adjust Your Strategy : Regularly review your analytics to identify what’s working and what needs improvement.

Social Media 328

Social Media Media Social Influence 328

Greater Giving

DECEMBER 19, 2022

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

Metrics 98

Metrics Ratio ROI Sponsor 98

TechImpact

JUNE 22, 2013

If you’re organization is like most nonprofits, you probably already use analytics to track the success of your website and your social media presence. Blog Mobile Social Tech analytics metrics nonprofit sm4np social media social media metrics'

Metrics 119

Metrics Social Media Media Social 119

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. This includes assisting with nonprofit analytics! Definition of Data Analytics for Nonprofits. 4 Types of Data Analytics. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

Association Analytics

FEBRUARY 20, 2024

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. One example of thought leadership is this blog!

Create 169

Create Strategy Associations Registration 169

Media Cause

NOVEMBER 5, 2021

Like it or not, the switchover to Google Analytics 4 is coming (at some point – Google is keeping the official date a mystery to themselves as well as the rest of us mere mortals). Getting setup with a GA4 property that pulls in data has been a smooth process for us and remains as simple as it was with Universal Analytics.

Analytics 52

Analytics Google Story University 52

Association Analytics

JULY 20, 2021

Throughout the evaluation process, it’s important to keep your association’s unique goals and success metrics top-of-mind. Data scientists, data engineers, business analysts and implementation managers are just some of the roles an outsourced analytics provider employs. appeared first on Association Analytics.

Software 321

Software Build Analytics Associations 321

TechImpact

JUNE 16, 2014

Sure, Facebook offers a robust set of built in analytic tools that visualize a bevy of stats, but with all these stats available to you, it can be difficult to identify what’s important and what isn’t. The post Better Understanding Nonprofits And Their Facebook Metrics appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

Metrics 170

Metrics Facebook Stats Nonprofit 170

Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. Instead of listing “blog posts,” instead, list what those blog posts are about: maybe job openings, volunteer opportunities, news about your work, examples of your services or people you have helped. Metrics Tracking. >> Presentation. View more presentations from Amy Sample Ward.

Metrics 219

Metrics Community Map Template 219

Byte Technology

MARCH 11, 2016

According to Louise Craft, digital marketing executive at Metric Mogul, Analytics “ensures marketers can make data led decisions to streamline their marketing efforts, increase their conversion rates and ultimately achieve their business goals.” do not have e-commerce tracking set up in their Google Analytics accounts.

Analytics 100

Analytics Google Digital Marketing 100

Nonprofit Tech for Good

AUGUST 9, 2021

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. 3) Monitor your LinkedIn Analytics. and the best way to learn is to spend an hour or so a month studying your analytics. 4) Experiment with LinkedIn Ads (maybe).

Linkedin 362

Linkedin Practice Social Media Sponsor 362

Neon CRM

JUNE 1, 2023

Blogging can be a unique and powerful way for nonprofit organizations to connect with their audience. However, with so many blogs out there (let alone all the other media your audiences see every day), it can be difficult to stand out from the crowd. But those basics only set the foundation of your blog.

Practice 52

Practice Arkansas Nonprofit Spam 52

Association Analytics

APRIL 1, 2024

When it comes to observing data, IAEE likes to focus on metrics including product and publication downloads, event registrations, email interaction, social media engagement, volunteer signups, and donations. The post Three Data-Informed Strategies for Better Member Engagement appeared first on Association Analytics.

Data 210

Data Strategy Associations Survey 210

M+R

APRIL 24, 2024

Cram your cranium with metrics on email and mobile messaging, advertising, web traffic, social media and influencers, and more. Email accounted for 16% of all online fundraising — but while audiences grew, individual email metrics declined across the board.

Benchmark 69

Benchmark Studies Ireland Metrics 69

Association Analytics

JULY 22, 2021

At Association Analytics, we sometimes hear concerns about data quality in the context of associations starting their journey into analytics. Spoiler alert – we’ve never encountered an association database that wasn’t in good enough shape to start performing analytics. You can even start with data analytics.

Data 169

Data Analytics Associations Registration 169

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Twitter Cards allow website developers to clarify how website and blog content should appear in tweets. 8) Get to know your Twitter Analytics Dashboard.

Twitter 350

Twitter Practice Social Media Nonprofit 350

Care2

JANUARY 7, 2013

Here’s some great content metrics that strategist Jay Baer highlighted on his blog (thanks for the recommendation Beth Kanter ) which nonprofits can utilize. Do the same articles, blog posts, fact sheets, generate the most traffic every month? How are people consuming your content? What video’s get the most views?

Metrics 71

Metrics Content Track Analytics 71

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2013

Two new books on measurement and analytics came to my attention this week. The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” The book Lean Analytics focuses on the measure stage.

Metrics 101

Metrics Measure Analytics Method 101

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2011

I’ve been reading Social Media Metrics Secrets by John Lovett who is a senior partner at Web Analytics Demystified where Eric T. One point that he keeps making over and over: Metrics must have meaning or else they’re just numbers. Peterson is the founder and senior partner. Click for larger image.

Metrics 101

Metrics Social Media Media Social 101

Care2

MAY 31, 2013

During our discussion, Jessica and I talked about nonprofit and political campaigns obsession with vanity metrics. The other problem with relying on vanity metrics is that it dilutes social media’s real purpose – to be social. This is one way communications and there is nothing social about it. Focus on Target Audiences.

Metrics 75

Metrics Brain Social Media Social Network 75

sgEngage

MARCH 15, 2024

If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Data analytics can help nonprofits examine patterns of behavior among donor groups so the organization can craft a message and a fundraising strategy that will be most relevant.

Measure 88

Measure Help Analysis Metrics 88

sgEngage

JANUARY 17, 2024

You can determine these topics by asking your audience for suggestions or checking your analytics to see which types of topics perform better. Ensure you regularly track metrics such as reviews, listener numbers, audience growth rate, and the conversion rate from listeners to donors.

Audio 74

Audio Podcast Content Phase 74

Byte Technology

APRIL 16, 2021

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. Some of these actions include sharing a blog post to social media platforms, or buying a product.

Rate 246

Rate Conversation Websites Metrics 246

Care2

OCTOBER 15, 2013

That’s why you need to change the way you measure social media and declare a war on vanity metrics. The human brain is the best analytics tool. For example, look at your Google Analytics to give you an understanding of your website traffic and referrals. Why is Social Media Data Important? Where are people coming from?

Metrics 77

Metrics Social Media Media Social 77

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   The areas of the blogging ROI analysis included:  author contribution, readership growth, reader engagement, authority, cost, and value. 

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

What social media analytics should we pay attention to? And the nuts and bolts questions like, “Given all the Facebook changes , what do I need to understand about the new Facebook metrics and the Insights analytics program?” 3) Applause Rate: I think arts organizations might like this metric!

Metrics 96

Metrics Facebook Data Measure 96

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Aggregator 78

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

It goes beyond just analytics tools to exploring tools, techniques, and data for measuring deep civic engagement, open governance, and inclusive decision-making. Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Hone in on your true scope of influence.

Metrics 50

Metrics Method Tech Government 50

TechImpact

JUNE 19, 2014

In previous years, knowing whether or not anyone read your blog was impossible to know. Big data and robust analytic measuring tools have enabled this revolution to go from a pipe dream to reality in only a few short years. Everyone wants to compare the success of their organization to a measurable analytic. And for good reason.

Measure 209

Measure Minnesota Analytics Nonprofit 209

NTEN

DECEMBER 29, 2014

Your website, blog, social media, and other digital platforms are doing really well, and you even have metrics to prove it. Data google analytics nonprofit digital strategy Organizational Culture web metrics IT Staff' That’s awesome! But now what? How do you know if your efforts are worthwhile?

Metrics 40

Metrics Digital Web Analytics 40

Candid

APRIL 20, 2023

Twitter analytics Facebook insights Instagram insights LinkedIn analytics TikTok analytics Once you have exported data from the last year, sort posts by the metric you’re most interested in, such as engagement, reach, or link clicks. If you haven’t exported your data before, here are how-to guides for major platforms.

Social Media 98

Social Media Data Strategy Media 98

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 14, 2009

Over two years ago, I made a screencast about Web Analytics for Nonprofits that covered the basics of using google analytics, web metrics, and some nonprofit case studies featuring Laura White and the Idealist. That's just about when I discovered Avinash Kaushik's blog, Occam's Razor and his first book on Web analytics.

Analytics 94

Analytics Web Screencast Metrics 94

sgEngage

MARCH 19, 2024

Modern tools, data management, robust reporting and thoughtful analytics can give you much better idea of donor behaviour, previously undetermined opportunities, current challenges and more. Focus on Your Metrics Metrics will help you translate your data into action. Are you based in Canada? Click here. Click here.

Culture 78

Culture Create eBook Attitude 78

sgEngage

JANUARY 30, 2024

These solutions leverage predictive analytics to help anticipate future donor actions. According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics.

Tools 84

Tools Donor Fundraising Survey 84