Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

Measure 104

Measure Aggregator Platform Consultant 104

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

How Nonprofits Can Use Measurement to Adapt to the Facebook Algorithm Change – guest post by Meghan Keaney Anderson, Hubspot. Here’s a look at HubSpot’s analysis, which I pulled together just before this post. Tactic 4: Post more images and videos. We garner lower engagement toward the end of the week. Incorporate.

Facebook 131

Facebook Measure Change Images 131

Qgiv

JULY 27, 2021

You have to create the videos, the graphics, the posts, and you have to understand what your audience wants and what will get engagement. And the fourth task is measurement and analysis so you can constantly go back and see if the activities you’re focused on are helping move the needle toward your goals. Summarize it!

Social Media 138

Social Media Media Tips Social 138

Candid

NOVEMBER 17, 2021

Skip to the video to watch a short conversation between Chantal Forster, Candid's C. Analysis of grant applications from 130 funders. Data Handling, Overview, Measurement, Evaluation and Reporting (4 percent). You can find Robinson's scripts used in this analysis here. Want to see more? Miscellaneous (3 percent).

Grant 111

Grant Analysis Application Contact 111

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 18, 2014

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. We started off with an affinity clustering of the strengths, challenges, and opportunities for improving their organization’s practice of measuring impact and communicating about it.

Data 107

Data Help Measure Analysis 107

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2013

Each video is only 1-4 minutes long, so you can even watch a few videos while eating lunch. Data analysis is a process, not a one-time thing. You can follow this syllabus to boost your skills at all stages of the data analysis process. Check out these videos about pivot tables. Why get good at Excel?

Data 139

Data Tutorial Chart Statistics 139

Bloomerang

AUGUST 16, 2021

If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. But you’ve got to be patient, and you’ve got to have goals against which you can measure your results. You know what they say about measurement, right? That which gets measured gets done!

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Cloud 4 Good

DECEMBER 7, 2021

When configured correctly, Tableau dashboards can support your fundraising team members through greater self-service access to reports and data analysis, distributing the understanding of your key metrics across the organization far more efficiently. . You May Also Enjoy: Video: Tableau for Advancement .

Blackbaud 94

Blackbaud Report Chart Analytics 94

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 29, 2012

Yesterday, KD Paine and I delivered an NTEN Webinar on measurement based on the ideas in our new book ” Measuring the Networked Nonprofit: Using Data to Change the World.” ” I often hear nonprofits say, “We don’t have those skills within our organization so we don’t do measurement.”

Data 109

Data Help Measure Analysis 109

Nonprofit Tech for Good

FEBRUARY 7, 2019

Under 45 and giving micro-amounts is pretty much matching with our own analysis, but at Donadora we don’t measure political views of our community, so I can’t answer on this point. Video: The rising consumption of online video (Instagram and Facebook stories, Snapchat, etc.) are quickly replacing TV.

Mexico 196

Mexico Trend Giving Online 196

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2013

For many nonprofits, Google Analytics is the tool of choice for measuring traffic, reach, engagement, and action primarily because it is free. While it is somewhat easy to use, some of the more valuable features may require a little tutoring to understand and use. The syllabus includes: An overview of today’s digital measurement landscape.

Analytics 106

Analytics Google Digital Free 106

NonProfit Hub

SEPTEMBER 1, 2020

For instance, you should conduct a backlink profile analysis to find negative mentions of your brand and spammy websites that are linking to you. You should then take appropriate measures to remove those mentions and links. . Improve your Ranking Through Video . Content Management for Nonprofits.

Management 85

Management Nonprofit Review Wikipedia 85

Saleforce Nonprofit

AUGUST 30, 2021

Because traditionally, impact measurement has been performed by siloed teams, the burden on them to collect good evidence is huge. Moreover, this work has been underfunded and its analysis happens often away from C-suite or Board discussions. Continuous Evidence Building: You should be Doing it Too!

Integration 69

Integration Impact Practice Management 69

DipJar

SEPTEMBER 12, 2022

There are multiple facets to this process, which involves analysis, preparation, and research. As the first step to developing a strategy, set clear, measurable goals. You can even post a video that takes your supporters behind-the-scenes of your organization. . A KPI measures how effective your marketing efforts have been.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

In the analysis, one thing I learned was the importance of instant thank yous - not only via Twitter, but other way channels. In the analysis, one thing I learned was the importance of instant thank yous - not only via Twitter, but other way channels. The experiment was to test Twitter's speed.

Analysis 87

Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

Today, NTEN’s Amy Sample Ward shared this fabulous video on Facebook. I’d love to see a survey of nonprofit measurement practice that quantifies this. It is a look at measurement and learning practices when social media is in the mix. Does a lot of &# drive by&# analysis, but no monthly review of trends.

Results 95

Results Data Charlotte Measure 95

Get Fully Funded

MAY 9, 2022

You see, marketing is a cycle of execution, analysis, and tweaking. How are you measuring your success? Create SMART goals for your marketing activities so you know where you are going and what you need to measure. You cannot get where you need to go if you cannot measure your progress. Mix in more videos?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. This includes things like file downloads, form interactions, video views, and site searches. With the insights that you gain from data analysis, you can then iterate on your campaign strategy and improve it for the next month, quarter, or year.

Analytics 52

Analytics Google Fundraising Track 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 9, 2012

On Tuesday, right before the KONY video exploded on the mainstreams and went viral online, my 6th grade son came home from school and announced, ”Did you know that there are more people on Facebook today compared to the number of people on the planet ten years ago? I immediately asked him how do you know that?

Network 119

Network Children Offline Storytelling 119

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 24, 2011

If we (NPOs) are investing in social media, then we should be measuring it to make sure it drives action – this presentation shows a way for just looking at Twitter using Google Analytics. o Google Analytics is free, as are many other basic analysis tools. o Just gather, analyze, and act based on key performance indicators.

Data 95

Data Measure Analytics NPO 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 1, 2010

Actionable Measurement. The gym metaphor resonated because lately I’ve been obsessed with the idea of “ SpreadSheet Aerobics , an actionable social media measurement strategy that is fit and trim and light on its feet! I don’t try to measure everything. Avoid Measurement As Therapy and Drive By Analysis.

Social Media 99

Social Media Strategy Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 11, 2013

Video streaming by Ustream. I now spend more of my time evaluating communications and digital projects so, I read with interest Lean Analytics , the book in the Lean Start up series on measuring what matters. The principles were useful but I found it difficult to translate the case examples into concepts for the social sector.

San Francisco 104

San Francisco Organization Kiva Metrics 104

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2011

The people that we have, we want them to be there because they care about what we have to say and take action – and measure those results with metrics that mean something to us …” Here’s the spreadsheet of small number of nonprofits who took this quick survey reporting number of likes and “People Talking About.”

Metrics 112

Metrics Facebook People Measure 112

Whole Whale

SEPTEMBER 8, 2023

Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Put a human face on the cause through case studies, testimonials, and videos. Those insights should drive messaging and campaigns.

Lesson 59

Lesson Fundraising Digital Test 59

Bloomerang

FEBRUARY 1, 2023

Zoom — Top Fundraising App for Conferencing Zoom makes it easy to video conference and message team members during fundraising campaigns. Plus, your team members can join a video conference from anywhere on any device with the Zoom mobile app. Zoom allows everyone to start fundraising faster with a convenient video conference.

Org 80

Org Raise Tools Help 80

Tech Soup

MAY 16, 2017

In the larger IT world, the tool for doing this is an ROI analysis or return on investment case. An ROI analysis is a decision-making document for any IT purchase. The Narrative Part of an ROI Analysis. It sounds pretty technical, but it is reasonably straightforward. How to Make an ROI Case.

Technology 60

Technology Adobe ROI Analysis 60

Nonprofits Source

JULY 6, 2023

Measure affinity in real-time. AI tools are able to take an omnichannel approach to donor analysis. Chatbot AIs are helpful for producing topic ideas for blog articles, presentations, videos, and other long-form content. They would then flesh out the outline and think of two more reasons based on their own experiences.

Technology 52

Technology Marketing Change Nonprofit 52

Forum One

APRIL 8, 2021

Video and social assets can extend your reach and share content with new audiences that you may not have had access to otherwise. Align what you’re tracking with what you’re trying to achieve and measure updates with Google Tag Manager by capturing new metadata, events, and actions.

Impact 77

Impact Channel Audience Content 77

NetWits

MARCH 23, 2012

We recently released the most comprehensive analysis of online giving trends in the nonprofit sector. Include photos and videos if possible. Your Turn … How does your nonprofit measure up? Ok, ok … that sounds a little bit like bragging, but I promise the report is worth the read. Email is a great way to do that.

Trend 268

Trend Online Giving Blackbaud 268

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

There was also a wonderful blog, “ Litter Did You Know &# and the above video about “Lady Meow Meow.&# But the real story was when the SFSPCA staff shared during the keynote was that these regular videos are produced by volunteers! Example: Northern California ACLU social network analysis of their followers on Twitter.

Social Media 115

Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. My experiments were quite granular: What gets more interactions - sharing video or photos or links? What I'd like to see is a social network analysis of active fans and their relationships with others.

Metrics 97

Metrics Benchmark Facebook Experiment 97

Forum One

FEBRUARY 7, 2023

Moreover, GA4 is optimized for collecting lots of data, with much of the analysis taking place outside the platform. Did they watch a video, or read a blog post? It’s important to both rethink what’s possible, and what you’re really measuring. It provides more customization but requires greater analytical skills.

FAQ 58

FAQ Organization Analytics Google 58

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 29, 2013

In 2012, leaders at the Rockefeller Foundation posed that question to our team at Monitor Institute, kicking off a year and a half of research and analysis. To learn more about how to answer those questions well, and manage the cascade of smaller choices that result, watch our brief whiteboard video below or dig into the guidebook itself.

Arts 95

Arts Design Collaboration Analysis 95

Get Fully Funded

JUNE 27, 2022

Update videos? But measuring your fundraising effectiveness can help you do less, by showing you which tasks to focus on. Without a thorough analysis, you’re just making educated guesses about what’s working and what’s not. Did you maintain a 3:1 ratio , providing donors with three warm touches between Asks? Handwritten notes?

Evaluation 72

Evaluation Fundraising Raise Grant 72

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. If you are new to RSS, here’s a great video to explain it! View more presentations from womenwhotech.

Tools 162

Tools Tech Map RSS 162

Beth's Blog: How Nonprofits Can Use Social Media

JULY 7, 2011

The platform war between Facebook and Google + officially launched with a press conference at Facebook announcing the new “awesome&# features including one click skype/Facebook integration for video chat. Analysis here. Paying attention to measurement benchmarks will be interesting here. What goals to set? Dan Michel.

Google 95

Google Skype Org Stream 95

Bloomerang

AUGUST 30, 2023

The system should have anti-fraud measures in place and be PCI-compliant. Save your most-used reports as templates to reuse in future data analysis. Staff training resources , such as digital courses or videos. Your online giving platform should be backed by a reliable, secure payment processing system. Customized donor reports.

Software 87

Software Guide Fundraising Platform 87