TechImpact

MARCH 13, 2014

Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Understanding how the metrics below relate to your nonprofit will help you discern which demographics to target during your next donation campaign.

Donor 184

Donor Giving Help Demographics 184

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 13, 2007

The demographics summary: The numbers : 44 million active users. Demographic drill down (34% work as professionals). I also found an indepth analysis of user behavior on Facebook and some specific thinking about metrics. Comparison of old/new metrics. Facebook users are aging. How to apply it.

Demographics 50

Demographics Facebook Comparison Summary 50

Byte Technology

MARCH 11, 2016

Track Your Demographics. Any successful non-profit should already be well versed in analyzing the breakdown of their demographics, which includes location, age, gender and more. Any successful non-profit should already be well versed in analyzing the breakdown of their demographics, which includes location, age, gender and more.

Analytics 100

Analytics Google Digital Marketing 100

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

sgEngage

NOVEMBER 14, 2023

There are two solutions for integrating your data — either build an in-house centralized data platform or research an analytics vendor to outsource data collection and analysis. According to NPOInfo , effective donor data management keeps track of metrics like giving habits, contact information, demographics, and nonprofit interactions.

Integration 78

Integration Data Nonprofit Platform 78

Allegiance Group

FEBRUARY 14, 2023

A deep-dive analysis of your current donor database is the first step you’ll need to take. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. Set your acquisition goals and budget.

Mail 52

Mail Donor Strategy Files 52

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Use Google Analytics to track metrics like unique visitors, pageviews, backlinks, and more to identify how to create compelling online content.

Fund 52

Fund Donor Strategy Search 52

DipJar

SEPTEMBER 12, 2022

There are multiple facets to this process, which involves analysis, preparation, and research. Demographics . Then, assess relevant metrics to see which types of content receive the most engagement. Some common metrics to track are website page views, email click-through rates, and social media engagement. .

Marketing 52

Marketing Social Media Nonprofit Integration 52

Whole Whale

SEPTEMBER 8, 2023

” For nonprofits, this shows the value of thoroughly researching your donors’ demographics, history, and motivations before crafting appeals. The metrics showed the ads were not effectively driving growth. The ads were hailed as beautiful, artistic, and innovative. This was an epiphany for Ogilvy.

Lesson 59

Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. Data Analysis. What useful nugget did you learn from analyzing your social media metrics data or your measurement process that lead to a success or improvement in your social media practice?

Summary 94

Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

ALSO, incredibly important measurements are the demographics of who your non-profit is reaching. There are specific metrics for specific platforms. The dashboard shows rough sentiment analysis, # of mentions and links. I believe this is because it is so difficult to measure behavior change. The Importance of Benchmarking.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

We identified two potential challenges for foundations to make use of this data: The data itself can be biased because it comes from a sampling of people who use social media or what some called a “self-selection bias,” so the data may not be representative of a total population – only specific locations or demographics.

Social Media 100

Social Media Channel Data Media 100

Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2009

Here are my notes and I've added some of my own notes and links for more context: Overview: Facebook is in 30 languages, with 200 Million Users (want some demographics on users, check out Nick O'Neil's Demographic Page ). Fan Pages have a metrics tool that has just upgraded. analysis of using Facebook groups).

Facebook 118

Facebook Profile Demographics Nonprofit 118

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It takes your RSS feed and applies engagement metrics, analyzing the types and frequency of an audience's interaction with your content. This analysis took all of five minutes. Twitter Demographics.

ROI 50

ROI Widget Metrics Cambodia 50

Connection Cafe

DECEMBER 15, 2010

Bottom line: the tracking, mining, and analysis of data should be central to your 2011 event fundraising strategy. Understand the difference between metrics and analytics. Avoid being caught in simply a descriptive analysis, which describes current participant patterns. Analytics has been a recurring theme this year.

Marketing 55

Marketing Tips Online Analysis 55

Qgiv

JUNE 10, 2022

Digital marketing consists of advertising campaigns that include targeted research and outreach segmented by geographic location, demographics, specific interests, and more. Digital marketing is one of the fastest growing types of marketing. Types of Online Fundraising Events.

Digital 52

Digital Marketing Online Fundraising 52

NTEN

NOVEMBER 20, 2008

To help relieve these demands, many organizations are turning to Business intelligence tools to retrieve, organize, and share knowledge for analysis and guided decision-making. BI can improve the speed and quality of decision-making by providing real-time information about key performance metrics. What is Business Intelligence?

Business 44

Business North America Metrics Analysis 44

AccelEvents

JUNE 24, 2021

Analyzing this data can improve lead capturing and sales conversions by indicating what the target demographic actually wants to know. Brands and event marketers may think the audience is after one thing, but attendance metrics indicate they were after something else entirely. Offers registration and ticketing form options.

Guide 93

Guide Virtual Registration Platform 93

ASU Lodestar Center

MAY 3, 2016

But to truly achieve its nonprofit mission, board leadership must be as diverse as the organization’s ever-changing community and clientele – not only in relation to demographics of today but also of tomorrow. After all, nonprofits are about people, not profits (hence, the term “nonprofits”).

Arizona 40

Arizona Tucson United States Nonprofit 40

Tech Soup

APRIL 2, 2012

We'll also discuss the post-disaster operations analysis and triage processes. Whether your email marketing program is just getting started or already mature, you need to keep track of key metrics to make sure your email program is performing to its full potential. Virtual Teams and Online Collaboration. Susan Tenby. 3:30 p.m.

Conference 44

Conference Technology San Francisco Disaster 44

Care2

JULY 26, 2007

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Investing in the future: Maybe the younger demographic of the social networks will be interested in your organization in the future, so it may not be a bad idea to start building awareness now.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Investing in the future: Maybe the younger demographic of the social networks will be interested in your organization in the future, so it may not be a bad idea to start building awareness now.

Social Network 74

Social Network ROI Social Media Network 74

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 2, 2007

" Allan also offers an analysis of the nonprofit micro-philanthropy applications, but says it is too early to speculate where things will be in the next 21 days or next few months. Charlene Li has an analysis of the impact. Identify what you key success metric is. t even begun to take advantage of the Web 2.0

Director 50

Director Open Social Social Network 50

Care2

FEBRUARY 3, 2008

Need some metrics guidelines? Demographics: is the audience youre recruiting from the social network appropriate for your organization? Investing in the future: Maybe the younger demographic of the social networks will be interested in your organization in the future, so it may not be a bad idea to start building awareness now.

ROI 53

ROI Social Network Social Media Advocacy 53

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization. Demographic factors: Donors who fit the organization’s target demographic are more likely to give.

Donor 52

Donor Management Guide Retention 52

Whole Whale

FEBRUARY 13, 2024

Note that due to the export restrictions, you will only be able to analyze a small set of ads and the spend amount will be hidden, so this method works best for ad copy analysis of top performing ads or analysis of competitor ad copy. We will then import the data into ChatGPT for analysis.

Library 52

Library API Ideas Files 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. So when I heard that one of the leading subject matter experts on social media metrics - Jeremiah Owyang - was the guest of honor at a local social media networking event , I decided to go. So, here's the session description: Social Media Metrics/ROI Game.

Metrics 56

Metrics Social Media Media ROI 56

Care2

AUGUST 7, 2007

While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. For a straightforward look into some metrics that indicate whether social networks can benefit your nonprofit, check out the frogloop Social Network ROI Calculator. Great analysis of causes! Is it a random sample?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. For a straightforward look into some metrics that indicate whether social networks can benefit your nonprofit, check out the frogloop Social Network ROI Calculator. Great analysis of causes! Is it a random sample?

Causes 48

Causes Facebook Social Media Advocacy 48

Neon CRM

SEPTEMBER 5, 2023

Assess your needs: Conduct a thorough analysis of your current donor database’s shortcomings, challenges, and the goals you aim to achieve with the new system. Define specific metrics and outcomes you expect from the migration to guide your strategy. While cleaning, consider enriching your data.

Data 52

Data Donor Map Test 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2012

The report found that nonprofits are either doing a lot with their metrics or not much at all. While many nonprofits look at metrics that would actually measure the long term outcomes of their work as the “holy grail” of data-based decision-making, it’s unclear that this level of measurement is practical or even possible for many nonprofits.

Report 117

Report Data NTEN Measure 117

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

NMC Future Symposium explore applications of techology that could impact issues of global importance over next five years or more. It has explained social network analysis and techniques in a way that is easy to understand for those who are not experts. Metrics, Stats, Research, and Other Misc. Registration here. What was most sexy?

Nptech 91

Nptech Social Media Ning Media 91

Bloomerang

SEPTEMBER 12, 2022

Between effective market research and useful data analysis, you can feel confident reaching out to new audiences for donations. You receive a list of prospect insights for analysis. After the event, you can track and pull reports on the most critical metrics you collected, including registrants, check-in rates, and revenue insights.

Software 78

Software Fundraising Nonprofit Platform 78

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

It pays to spend a few hours reviewing the demographic or “technographic” details (what people are doing online). And while surveys, focus groups and other services can give you an analysis of what your current audience is doing online, direct observation is works best. Josh Bernhoff, Social Technographics 2008 3. Measurement.

Social Media 106

Social Media Map Strategy Media 106

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

It also appears that social media is now an engrained part of the lives of people across different demographic groups. Many of the techniques required to develop new socio–economic metrics drawing on social data are being pioneered by international development agencies, with citizen–led initiatives playing a pivotal role.

Policy 103

Policy Social Media International News 103

Achieve

MARCH 17, 2023

For instance, if your nonprofit is targeting an older demographic, it may not be worthwhile to invest time into developing TikTok videos, but sending direct mail and sharing Facebook updates could be helpful. Leverage your nonprofit’s CRM and take a look at your average donor’s age, location, and other relevant demographic information.

Channel 52

Channel Donor Demographics Social Media 52