NetWits

NOVEMBER 22, 2011

With over 500 minutes (that’s 10 hrs) of free event fundraising consulting you’ll learn everything from how to get started with your first event to running effective multi-channel communications programs that increase fundraising performance. Improve Fundraising Performance with Insightful Reporting, Measurement and Analysis.

Consultant 196

Consultant Free Strategy Slides 196

DNL OmniMedia

MAY 25, 2022

Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. We offer a number of analytics-related services including web analysis, strategic planning, digital measurement and testing, and data reporting and visualizations, so we can certainly assist your team. However, not all metrics will be useful for your organization’s strategy.

Analytics 52

Analytics Org Adwords Metrics 52

Saleforce Nonprofit

JULY 22, 2021

How rigorous or complex should the analysis of impact data be? The key point is that impact is integrated with how an organization manages all of its parts, and involves: Decision-making based on the program outcome evidence. Every team should build evidence of what they’re doing, and evidence should be integral to making decisions.

Impact 120

Impact Management Organization Evaluation 120

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with.

Fund 52

Fund Donor Strategy Search 52

Wild Apricot

DECEMBER 21, 2017

Sales Ops Metrics & KPIs. As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Performance Metrics Analyses. Maintenance of Communication and Collaboration Channels.

Synchronous 145

Synchronous Structure Metrics Knowledge Base 145

Forum One

FEBRUARY 28, 2023

Tools and channels that house data often do not make it easy to navigate. No matter your biggest challenge, the ticket to solving those issues is figuring out how to break down these silos and make your data analysis easier. The next piece of taking an inventory of your data is to understand its integrity.

Data 64

Data Analysis Map Accessibility 64

DNL OmniMedia

JUNE 28, 2023

Your nonprofit uses a variety of online communication channels, platforms, and tools to streamline your operations and raise funds. Now that you have multiple data collection and analysis tools in place, it’s time to use that data to improve your outreach through segmentation. Segment your email lists.

Platform 52

Platform Donor Online Social Media 52

Forum One

MARCH 18, 2021

When Katelyn McArdle, Digital Strategy Manager at Children’s Hospital Colorado Foundation , recognized that marketing, fundraising, and operations could be a true powerhouse through digital channels, she knew that her first step was to assemble a team of digital experts and advocates.

Digital 88

Digital Demonstration Colorado Leadership 88

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

Data is focused on the metrics that are specific to social media channel. It is used to improve content, messaging, and engagement on specific channels. They use data visualization techniques to report the data analysis but also to reflect on best practices culled from the data.

Culture 115

Culture Data Measure Social Media 115

NTEN

SEPTEMBER 24, 2009

Blackbaud's analysis of online giving in 2008 found that December accounted for about 21% of the year's transaction volume, but 48% of the total dollars raised. for Blackbaud customers in the entire analysis. The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source.

Online 90

Online Fundraising Offline Blackbaud 90

Amy Sample Ward

SEPTEMBER 15, 2009

This immersive, interactive webinar experience(tm) will begin with a plenary session providing an overview of social media strategy, organizational adoption issues, capacity, metrics, and strategy execution. The back channel will be moderated by even more experts, who will add additional insights and answer participants questions.

NTEN 105

NTEN Media eLearning Case Study 105

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar.

Benchmark 103

Benchmark Social Media Global Project 103

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

1: Social media must be integrated with internet communications or program strategy. Organizations must begin with listening, but an integrated listening channel that includes social media and traditional marketing channels. Example: Northern California ACLU social network analysis of their followers on Twitter.

Social Media 115

Social Media Media Social San Jose 115

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

But if you Google + seems like the right next step in your integrated social media strategy, here’s how to get started. If you already have established an editorial calendar, spend some time thinking through how your Google + can align with your editorial focus, but be differentiated from other channels.

Google 98

Google Time Nonprofit Metrics 98

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. QuickBooks offers features to ease the burden of accounting such as: Integrations with donation apps. Backlink analysis. Individual tasks. Bank synchronization.

Org 80

Org Raise Tools Help 80

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. First, it's possible that online retention rates may increase over time as nonprofits become more savvy about the channel and the population moves more communication and interaction online in general.

Attention 36

Attention Metrics Online Fundraising 36

AccelEvents

JUNE 24, 2021

If you do not have someone actively monitoring your marketing channels around the clock, you may miss the ability to qualify a lead or advance a lead further through your sales funnel. . Virtual events are no longer a cost center and are ideal for an integrated, omnichannel marketing mix. Enables easy integrations.

Guide 93

Guide Virtual Registration Platform 93

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2011

I’m curious to hear from all of you if you’ve developed a ladder of engagement and how it guides your social media integrated strategy – and measurement approach. We view our social media channels as a fun on ramp to our ladder of engagement. The talk was so insightful that I’m sharing what I learned.

Measure 97

Measure Policy Social Media Green 97

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 29, 2012

I shared a couple of resources and tips that you can use to have a brief strategy discussion with your team. After you have identified how you will integrate your branding strategy, revise your editorial/content strategy, and administrative work flow, you’re ready to get into some nitty gritty. Take the Tour.

Change 117

Change Tips Help Facebook 117

Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

DNL OmniMedia

FEBRUARY 16, 2022

Step 6: Integrate your nonprofit digital marketing and online fundraising strategies. Phase 4: The Analysis Stage. Analyze key metrics in your database. Start by ensuring you’ve got all the tools you’ll need, and then lay out specific tasks and strategies you want to pursue for each communication channel.

Digital 98

Digital Strategy Create Phase 98

Qgiv

JANUARY 12, 2022

Once the hallmark of marketing professionals and financial analysts, data analysis has now infiltrated almost all aspects of our life from fitness trackers (got to make sure you get those steps in!) To get started, let’s go over some of the types of metrics your nonprofits can track: Types of Data Analytics for Nonprofits.

Analytics 98

Analytics Data Metrics Rate 98

Neon CRM

MAY 31, 2023

It also involves careful analysis and upkeep of your donors’ data. This can occur through various channels such as social media, word of mouth, or advertising. Identifying potential donors involves research and analysis that highlights individuals or entities that share the same values and interests as the organization.

Donor 52

Donor Management Guide Retention 52

fusionSpan

OCTOBER 16, 2023

Using a donor management system provides capabilities such as data analysis, using this to send personalized communications, and implementing automations to manage these based on donor behavior. Your Salesforce DMS technology can be customized to suit your organizational needs by adding additional apps and integrations.

Management 59

Management Donor Fundraising Track 59

Bloomerang

JULY 19, 2021

Fundraising, marketing, and management must be seamlessly and purposefully integrated. . Make sure your fundraising and marketing communications are integrated and that you’re strategically using every channel where your constituents hang out. Digital-first fundraising enables instant capture and analysis of donor data.

Digital 95

Digital Marketing Fundraising Strategy 95

DNL OmniMedia

OCTOBER 5, 2020

Specifically, define the metrics that are most interesting and useful for your organization. Then, doublecheck that you’ve got a solid infrastructure in place to collect that data and report it to your CRM for further analysis. Provide an in-app feedback channel. Communicate with your nonprofit’s team. Ask for help.

Effective 52

Effective Marketing Press Review 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2011

Social media metrics mavens know that both qualitative and quantitative data is needed. Don’t wait to collect a year’s worth of data in a week. Finally, avoid getting into data collection and analysis ruts – and evaluate your approach. Content Analysis Tools: Radian 6 and Netvibes. One place to look).

Measure 115

Measure Social Media Tools Media 115

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Rolling your own social network wrapped with your organization's branding, data, and integrated into an organizational site will provide more control. First, neither site has all the custom features, branding, or data integration that many organizations want. It still requires a lot of attention, staff time, management and promotion.

Social Network 50

Social Network Nptech Tag Network 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Pick Metrics. Measuring Specific Channels or Campaigns. Want Useful Analytics? Select Your Tools. Select Your Tools.

Measure 115

Measure Learning Case Study Metrics 115

Qgiv

OCTOBER 5, 2021

Conduct post-campaign analysis. Get Qgiv’s Campaign Analysis Worksheet! Measurable: Choose metrics that will help you know whether you’ve met your goal or not. Pro tip: Qgiv’s platform integrates with Facebook fundraisers !). Use different channels for delivering your appeals. Check them often!

Campaign 69

Campaign Practice Giving Social Media 69

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

My Facebook page is a focus group or channel for research. If don’t synthesize the ongoing stream, it gives me vertigo. I set aside an hour or two a month to review my valid metrics , but also to do a meta synthesis of the conversation to curate the best points and resources. How Networked Nonprofits Use Facebook Smart.ly.

Facebook 101

Facebook Network Metrics Nonprofit 101

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 1, 2011

There are two cohort groups, one working on strategic use of a single channel and a more advanced group working on an integrated strategy. With both, the process begins with setting SMART objectives and Kami Huyse points out why this is important. Increase views on YouTube Channel by 50% by January, 2012.

Social Media 129

Social Media Media Social Chart 129

Care2

AUGUST 7, 2007

For example, if the Causes channels "Political Campaign" section were the real primaries, then the results would be: Barack Obama Duncan Hunter Hillary Clinton Stephen Colbert Colberts Cause has raised more money than Hunters. Great analysis of causes! And you should be everywhere, but prioritize. Is it a random sample?

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

For example, if the Causes channels "Political Campaign" section were the real primaries, then the results would be: Barack Obama Duncan Hunter Hillary Clinton Stephen Colbert Colberts Cause has raised more money than Hunters. Great analysis of causes! And you should be everywhere, but prioritize. Is it a random sample?

Causes 48

Causes Facebook Social Media Advocacy 48

Nonprofits Source

JULY 27, 2017

Here we’ll be looking at how to integrate your content around SEO to get ranked in search results. The goal here is to get a graphical understanding of keyword difficulty : Keyword difficulty looks at the top 10 page results for a given keyword, analyzes their metrics, and then calculates a score based on a weighted average.

Marketing 88

Marketing Strategy Online Chapter 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

One of the challenges, of course, is integrating social media strategy with overall communications planning as well as Internet strategy without having the time in the workshop to drill down into those other topics. Jeremiah Owyang, Social Network Sites Use Analysis - Compilation of Research Facts.

Social Media 106

Social Media Map Strategy Media 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 6, 2012

I took a look at a couple of the measurement tools available for Pinterest and got on the waiting list for Pinerly after reading this analysis from the Poynter Blog based on stats provided by Pinerly. Rick Kats kindly sent me a spreadsheet of metrics for 6 nonprofits that were early adopters, using it consistently and best practices.

Benchmark 102

Benchmark Photography Ratio Stats 102