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How the ACCO Used Crowdfunding to Help Kids with Cancer

Tech Soup

One of TechSoup's members just finished up an extremely successful crowdfunded apparel campaign, raising nearly $7,000 for their cause! We spoke with Program Director of the American Childhood Cancer Organization (ACCO), Amber Masso, who told us about their previous fundraising methods: mass mailing, cold-calling, etc.

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Bright Idea: Host a Network Fundraiser

Qgiv

Who they are: Virginia Breast Cancer Foundation (VBCF) is a statewide, Richmond-based nonprofit committed to the eradication of breast cancer through education and advocacy. What they did: Virginia Breast Cancer Foundation created a network fundraiser.

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How to Double Down on People-Powered Philanthropy

Saleforce Nonprofit

At the Leukemia & Lymphoma Society (LLS), we believe anyone can become a philanthropist by rallying friends, family, and local businesses to support the causes they care about. For example, LLS improves the lives of patients every day by working to eradicate blood cancers. Support Authentic Experiences.

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8 Tips for Managing Your Nonprofit’s Memorial Donations

Bloomerang

Memorial contributions help foster positive change in the wake of loss. There are a few reasons why your nonprofit may receive memorial gifts: The person who died supported your organization during their life and had a meaningful personal connection to your cause. Customize letters with a personal note. Highlight other ways to give.

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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

Leaders at the American Cancer Society in Atlanta went into last year’s GivingTuesday with a plan. None of this is an exact science and even if it were, none of it would help if the email never reached the intended recipient. That is something the American Cancer Society has long done. “If And the only way to know is to test.”

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7 Online Fundraising Tips I Learned By Participating in Movember

NetWits

For the past 30 days I have been participating in Movember : a worldwide team fundraising campaign to fight men’s cancer. While the dogooder in me loves a great cause, I also relish the opportunity to learn more about online fundraising and why people give. Sample Communications Really Help. Being a Tease Helps.

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10 Reasons Your Email Appeal is Being Ignored

NetWits

Romance me a bit, tell me some stories, and get me fired up about the cause. For example, if I’ve indicated an interest in cancer research, failing to customize my appeal communications around an urgent need for cancer research funding.” – Mike Snusz. “ You are sending your appeal at the wrong time. Lack of Social Sharing.

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