Everyaction

APRIL 23, 2018

Only you can really know the people on your email list and what piques their interest enough to get them to open an email, read it, and take action. If you want to talk to your most active, die-hard supporters, which of your members would you call? Activate & organize supporters on and offline.

Effective 40

Effective Test Social Media Offline 40

Neon CRM

NOVEMBER 29, 2023

Let’s take a look at the impact of what we call the “Generosity Experience”—the overall trust that a supporter has when interacting with a nonprofit’s marketing, revenue, or impact activities. ” This approach was a valuable way to prompt immediate action by emphasizing the limited contribution window. Who Is Giving?

Lesson 52

Lesson North America New York Kentucky 52

NTEN

JUNE 29, 2011

Whenever you post an action alert, simply add &s_src=facebook to your link.) After all, we know that offline donors who are on our email list have a higher average gift. For us, it's also a critical source for advocacy. Our Facebook recruits have proven themselves to be above average action takers – with an average of 1.7

ROI 94

ROI Facebook Advocacy Social Media 94

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

They are integrating social media tactics to their online advocacy tool box with this Twitter tool. At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions.

Twitter 95

Twitter Google Facebook Broadcast 95

Bloomerang

AUGUST 28, 2023

Bloomerang gives users access to a dashboard that actively tracks your retention rate to keep it top of mind for your entire team. This CRM is accompanied by fundraising, advocacy, and marketing solutions. Here are some questions you may consider asking: Is this software available offline? How often is the software updated?

Profile 92

Profile Software Nonprofit Donor 92

Everyaction

APRIL 9, 2018

Seamless Fundraising + Activism. For environmental organizations, an effective CRM will seamlessly enable both fundraising and advocacy. Particularly in the digital realm, look for a CRM that provides easy, meaningful actions that you can supply to your supporters. Offline Organizing Capability.

Organization 43

Organization Contact Channel Volunteer 43

Care2

JANUARY 24, 2013

Say good bye to "online fundraising" and "offline fundraising," there is only fundraising. Using Facebook ads to drive online actions. She directs Food & Water Watch's Online campaigns, as well as overseeing the integration of multi-channel fundraising and advocacy efforts. Make 2013 the year your fundraising comes of age.

Channel 66

Channel Social Media Integration Wyoming 66

NTEN

JANUARY 10, 2011

Ted Fickes, Electronic Communications Manager, The Wilderness Society (Central Rockies Regional Office) In September, 2008, Green for All , 1Sky and the We Campaign organized a national day of action -- Green Jobs Now -- to demand progress on green jobs and a green economy.

Social Network 65

Social Network Network Social Create 65

Care2

MAY 31, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Advocacy Activities Active 28

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

We have designed and been delivering “ Friending the Finish Line ” with the goals of having organizations create an integrated social media strategy into their overall communications plan and as a way to accelerate the progress of their children’s health care advocacy work and create a peer networked learning community.

Social Media 97

Social Media Training Train Network 97

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. Includes data from Blackbaud , American Red Cross , MobileMarketer.com , and the Chronicle of Philanthropy.

Blackbaud 88

Blackbaud Benchmark Nonprofit Chart 88

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

grist.org’s key results are: Footprint: The reach of their activities, both online and offline. Giller says that regardless of the topic, they are always thinking in incremental steps of engagement and start with a simple question, “How can we inspire people to take action and change – and use social media as part of this strategy?”.

Social Media 108

Social Media Network Media Free 108

Care2

MAY 29, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 28

Social Media Advocacy Activities Active 28

Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2013

But simply put, cross-platform campaigns are the future of documentary film, and issue advocacy. Daniel Alpert is the executive director of the Kindling Group, a non-profit documentary and community engagement production company, and executive producer for See3 Communications, which uses new media to activate people and advance social causes.

Change 104

Change New Zealand Homeless Australia 104

Connection Cafe

JUNE 28, 2011

Hardly a month goes by when I don’t find myself impressed by one of WCS’ advocacy or fundraising campaigns. And on practically a weekly basis I hold WCS up as a positive example of how online advocacy CAN make a difference. Sign up for their list and/or take action to see some of their best practices first hand.

New York City 44

New York City Conservancy Advocacy New York 44

NetWits

MAY 20, 2008

The Challenge: Bread for the City wanted a new website that would create a more professional image, drive more support for the mission, and allow the organization to better integrate its online and offline marketing activities. Calls-for-action are accessible from every page, entitled “ GET INVOLVED.”

Blackbaud 105

Blackbaud Registration Flash Images 105

Connection Cafe

SEPTEMBER 23, 2010

Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Make a calendar – outline all activities you want to share, plan activity that integrates with overall organization messaging and schedule them in advance (tip: make a calendar).

Social Media 54

Social Media Tips Media Social 54

Nonprofits Source

JANUARY 23, 2023

Once you’ve applied to the program, you’ll need to set up your account, create your ads, and actively monitor performance. The program is most helpful for organizations that have discussion-worthy causes and content centered around related topics that people are actively searching for online. Set up a meeting to learn more.

Grant 52

Grant Google Management Guide 52

Care2

JULY 9, 2009

Tips: Identify strategies to minimize your churn rates such as timing action alerts to coincide with breaking news, crafting short and catchy subject lines, telling a good story, and giving members opportunities to take meaningful action on your issue. Symptom 3: Online members not moving up the ladder of activism.

Calendar 31

Calendar Offline Advocacy Rate 31

NTEN

AUGUST 1, 2011

In his keynote address for South by Southwest Interactive in 2011, Seth Priebatsch of SCVNGR demonstrated how game mechanics can motivate real-world action by distributing different-colored cards to the audience, giving them rules (no talking, no moving from your seat) then having them exchange cards until each row had the same color.

Game 100

Game Problem Fund Volunteer 100

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2009

There's quite a buzz right now about whether or not " Slacktivism " doing activism online, all the time - can effect change. Taking action for social change without lifting a finger. A panel of experts will debate the pros & cons of couch potato activism. How do you balance online action with offline engagement?

Comment 95

Comment Social Media Jordan Cancer 95

Care2

JULY 9, 2009

Tips: Identify strategies to minimize your churn rates such as timing action alerts to coincide with breaking news, crafting short and catchy subject lines, telling a good story, and giving members opportunities to take meaningful action on your issue. Symptom 3: Online members not moving up the ladder of activism.

Calendar 28

Calendar Offline Advocacy Rate 28

Care2

SEPTEMBER 6, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Major funders are interested in Second Life.

Second Life 28

Second Life Life Social Media Advocacy 28

Connection Cafe

JANUARY 5, 2011

Online advocacy doesn't work in a vacuum - it works best when it's part of a thoughtful integrated campaign that combines offline and online actions. Some people will have you believe that online advocacy doesn't work, or that Congress isn't listening, and so you should abandon your efforts entirely. DO go local.

Advocacy 31

Advocacy Sample Facilitation Local 31

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The details of your emails are critical.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2009

Taking action for social change without lifting a finger. A panel of experts will debate the pros & cons of couch potato activism. Connecting Communities for the Common Good: Owning Online Organizing When community transcends “place,” how do you create dynamic online spaces for activists to connect and take action?

Social Media 79

Social Media Cancer Jordan Kiva 79

NTEN

JUNE 9, 2011

New Facebook users are barraged by emails alerting them to activities taking place in and around their profile. This is certainly due to the fact that every action on Facebook can spawn an email notification. Offer help via yourself or other active community members with email addresses and links to their profiles.

email 87

email Community Build Online 87

Connection Cafe

JUNE 25, 2010

How much is your online fundraising augmenting offline efforts? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Measure actionable items. Was the recent direct mail you sent worth the investment?

ROI 51

ROI Social Media Measure Metrics 51

Connection Cafe

APRIL 28, 2009

He asked the question – is organizing the same whether it is done online or offline? And then, broke the 3 goals down into offline/online tactics: Offline. Segment list by those taking the most online actions Conference calls/webinars Organizing real-life training. Share success stories about both. Start small.

Organization 23

Organization Community Online Offline 23

Connection Cafe

FEBRUARY 10, 2010

He has argued that Mother Theresa was not primarily interested in eliminating poverty, which would have involved muscular advocacy for things like the empowerment of women. Conventional wisdom has always said that nonprofits should focus on either service or advocacy, but not both. So what should nonprofits be doing?

Advocacy 28

Advocacy Homeless Convio Empowerment 28

NTEN

JUNE 22, 2010

Are you promoting the same advocacy page on Facebook that you're using in your online advertising? It's essential to set things up so that you know where someone who makes a donation or takes action comes from. Once you've sourced everything, I recommend tracking raw data – the actual numbers of clicks, actions, donations, etc.

Metrics 55

Metrics Benchmark Rate Newsletter 55

NTEN

AUGUST 21, 2009

There's quite a buzz right now about whether or not " Slacktivism " doing activism online, all the time - can effect change. Taking action for social change without lifting a finger. A panel of experts will debate the pros & cons of couch potato activism. How do you balance online action with offline engagement?

Social Media 67

Social Media Nonprofit Jordan Cancer 67

Bonterra

APRIL 11, 2024

nicole.kowalcz… Thu, 04/11/2024 - 17:23 Grow and maintain your digital community Acquire, steward, and retain supporters with the right tools for your nonprofit — for staff focused on digital fundraising, communications, advocacy, and more. Help different audiences take action frequently and easily with customized asks, and see up to a 3.5X

Digital 52

Digital Fundraising Case Study Advocacy 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 5, 2009

But in the long run, these tools also do a good job of hoovering up potential participants for offline actions that will make a difference. The author's point about social media providing an outlet for people's activism that sucks away people's time for real social change is an excellent one. (A Mad props to them.)

Social Media 50

Social Media Change Social Media 50

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

This is when actual code is written in the CMS (via module or customization) which calls APIs on the CRM side to perform specific actions, such as adding records, syncing records, grabbing data, etc. The data transferred for e-advocacy isn’t quite as robust as I would like, but you get a lot more than with other solutions.

Integration 100

Integration API Drupal Open Source 100

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2010

There have also been some good critiques of the article that I’d like to highlight here: Article Isn’t Well Researched: There Are Good Examples Out There of Folks Using Social Media for Activism. Nancy Scola at TechPresident, in a post called, Malcolm Gladwell Goes Searching Twitter for 60’s Activism.

Offline 116

Offline Social Media Network Org 116

Connection Cafe

MARCH 11, 2010

And for anyone attending the event and looking for some insight into how to get in on the philanthropic and social advocacy action, here are some of my recommendations on sessions, events and activities that have gold stars next to them on my personal event agenda.

Conference 38

Conference Government Social Media Influence 38