Connection Cafe

OCTOBER 20, 2014

billion emails sent from July 2013-June 2014. What caught my eye, though, was that as nonprofits sent significantly more fundraising emails, conversion rates went south. According to the report, nonprofits sent a whopping 72% more appeal emails. However, conversion rates of those emails dropped 25%.

Rate 55

Rate Conversation email Fundraising 55

Nimble AMS

DECEMBER 11, 2022

To help you build your understanding of Generation Z, here are five vital facts about your members born between 1997 and 2012 : Gen Z has clear social media preferences. The Community Brands 2022 Association Trends Study found 69% of Generation Z prefer connecting on TikTok, 82% on YouTube, and 82% on Instagram.

Associations 135

Associations YouTube Generation Mobile 135

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. What’s new this year are email tiers, revenue tiers, and the years your organization has been engaged online. billion emails sent. Well, we’d hope all of them.

Benchmark 116

Benchmark Report Online NTC 116

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. 35% of online fundraising came from emails and 65% came from other online sources like nonprofit’s own websites, social fundraising, etc.

Benchmark 72

Benchmark Advocacy Stats Mobile 72

Care2

APRIL 9, 2012

The 2012 eNonprofit Benchmarks Study was just released and is packed with insightful data on advocacy and fundraising response rates across the nonprofit sector. In particular we were excited to see advocacy response rates increased 28% between 2010 and 2011. Overall, email open rates held steady between 2010 and 2011.

Benchmark 68

Benchmark Advocacy Studies Social Media 68

TechImpact

MAY 6, 2014

The intuitively named marketing trend refers to a marketers ability to communicate a message effectively to a consumer via their mobile device. Mobile Marketing Association Asia, 2011) It takes 90 minutes for the average person to respond to an email. Facebook, 2012) Mobile marketing will account for 15.2% xAd, 2012).

Statistics 121

Statistics Mobile Marketing Asia 121

Allegiance Group

MARCH 7, 2024

Lisa Greer learned this first-hand when she and her husband became part of the 1% virtually overnight in 2012. And what she’s learned is concerning — namely, that many organizations rely on the same major donors to give more and more rather than embracing new donors and new trends. So, send them a quick update via text or email.

Giving 52

Giving Comparison Nonprofit Podcast 52

Qgiv

AUGUST 21, 2023

Created in November of 2012, GivingTuesday is a global movement to inspire generosity around the world. Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention.

Template 98

Template Retention Stream Social Media 98

Connection Cafe

JULY 11, 2013

Here are a few mobile trends that will begin to impact nonprofits : Mobile SEO. Questions like: What are your mobile donation form conversion rates? What are your email click-through rates on mobile devices? Mobile Email. Some would argue creating mobile-friendly email is already important.

Mobile 42

Mobile Trend Analytics Search 42

sgEngage

APRIL 10, 2023

Giving Tuesday began in 2012, raising an estimated $10 million in its first year, according to Nonprofits Source. For example, if you discover your donor retention rate is falling, you can focus on donor stewardship in the months leading up to Giving Tuesday to boost retention. But the movement’s momentum hasn’t slowed since then.

Demographics 76

Demographics Retention Donor Research 76

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. According to the report, response rates on appeals declined by more than 18%. Website Traffic and Conversion Rates. About 2% of web visitors provided their email address.

Benchmark 70

Benchmark Studies Money Raise 70

Neon CRM

JUNE 23, 2023

Fundraising 4 Types of GivingTuesday Email Communications You Need to Send 12 min read Read Now 3. GivingTuesday Gets Social Media Attention In 2022, GivingTuesday trended #1 on Twitter. Since its inception in 2012, GivingTuesday has relied on digital channels to build a global community. participated in GivingTuesday 2022.

Statistics 98

Statistics Fundraising United States Global 98

Connection Cafe

FEBRUARY 3, 2014

My recent post may be perceived as heavy handed when it comes to email volume, and though that is true for the large part (no denying!), my point has always been to not send email for the sake of sending email. What is email appropriateness? Two emails go out on December 31st, one in the morning and one in the evening.

email 34

email Strategy Spam Audience 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

Over the past few months I’ve been asked a lot of questions about giving trends: What explains the flat trend in overall fundraising? While giving related to Hurricane Sandy may boost total fundraising in 2012 it is unlikely to change fundraising results for most nonprofits. .” A Fundraising Cliff? Is it the economy?

Data 118

Data Hurricane Fundraising Disaster 118

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

I delivered a keynote for Social Good Brasil in 2012 and for a conference on volunteering hosted by Fundação Telefônica in 2014. I also discussed the importance of laying out the supporter journey and having metrics to understand and improve conversion rates. This was my third visit to the country. Transparency. Aspiration.

Learning 86

Learning Donor Online Fundraising 86

ASU Lodestar Center

MARCH 5, 2014

Data published last year in the Chronicle of Philanthropy shows this trend clearly: online donations to nonprofits increased 14% in 2012 relative to 2011, while overall donations increased by only 1.5% But this trend has been uneven. in the same period. of its donations online in that period. The result?

Online 56

Online Fundraising Test Arizona 56

Tech Soup

APRIL 2, 2012

We’ll draw from recent experiences in setting up an active advisory group made up of NGO partners from all corners of the globe; our network-wide campaign to survey NGO technology trends in 24 languages; and, our own technology solution to communicating with these partners to deliver services in 37 countries. Lara Franklin. Claire Sale.

Conference 44

Conference Technology San Francisco Disaster 44

Connection Cafe

DECEMBER 1, 2016

The fifth annual #GivingTuesday event continued to see double-digit growth rates. To put that in perspective, the year before the first #GivingTuesday in 2012, there were just $6.6 Since its 2012 inception, #GivingTuesday has experienced a 317% increase in online donations over the past five years.

Digital 20

Digital Blackbaud Mobile Rate 20

NonProfit Hub

MAY 12, 2014

In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. The average one-time donation went up as well, from $60 to $68 ($57 via email only), and overall nonprofit website traffic grew 16%. Couple those two facts, and a long donation form could be killing your conversion rate.

Online 55

Online Giving NPO Paypal 55

Connection Cafe

FEBRUARY 6, 2014

compared to 2012! This fourth-quarter boost in donations has been a consistent trend for several years and will most likely continue in the years ahead. Set shorter-term goals for online engagement, email open and click rates, and conversion rates. And small nonprofits grew their online fundraising by 18.4%

Report 41

Report Giving Fundraising Lesson 41

Connection Cafe

MARCH 4, 2019

That might seem low, but it’s actually on track with other online trends. There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate. And donors that are 55-years and older have the highest retention rates for both online and offline giving. of total sales.

Online 36

Online Giving Offline United States 36

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Well have it available for download, soon.

Advocacy 44

Advocacy Social Media email Online 44

Tech Soup

APRIL 10, 2012

" Or so said Aaron Pava , a strategist at CivicActions in his 2012 Nonprofit Technology Conference. Pava started off outlining the familiar statistics about mobile's explosive growth , and what those trends mean for nonprofit organizations who are thinking about mobile solutions: Start thinking "mobile first."

Open Source 44

Open Source Mobile Open Change 44

Tech Soup

NOVEMBER 15, 2011

” In other words, if the new PC market grows by by 9% worldwide in 2012 as is forecast by the business research firm IDC , then the used PC market will grow as well. IDC has forecast that from 2009 to 2014 , worldwide IT spending will increase from $360 billion to $460 billion, a 5% compound annual growth rate.

Marketing 59

Marketing Gartner Laptop Trend 59

Neon CRM

JULY 19, 2023

Here are 10 year-end giving statistics that show just how important the final month of the year can be—and how your nonprofit can leverage these trends to make your end-of-year campaign a success. This global day of generosity began in 2012 and has only grown bigger and bigger with each passing year. But don’t take our word for it.

Statistics 98

Statistics Giving Fundraising Benchmark 98

NTEN

APRIL 9, 2014

Even though response rates for nonprofit emails continued to slide in 2013, online giving was up as email and social media audiences and web traffic kept climbing. Here are 8 big trends that emerged from the nonprofits we surveyed: The average one-time online donation amount to a nonprofit was $68 in 2013.

Benchmark 98

Benchmark Studies Report Advocacy 98

Nonprofit Tech for Good

MAY 18, 2013

Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. In March 2012 YouTube removed the friend request functionality. The growth rate of groups has slowed significantly in recent months. Chapter 1 :: Network for Good.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

MAY 18, 2013

Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button. In March 2012 YouTube removed the friend request functionality. The growth rate of groups has slowed significantly in recent months. Chapter 1 :: Network for Good.

Social Media 210

Social Media Social Chapter Media 210

Connection Cafe

MAY 6, 2013

Our analytics team looked at Convio Luminate Online email performance data from 2009-2011 to identify trends for organizations to enhance their existing year-end fundraising efforts. In January, we concluded the series with a post that summarized the 2012 year-end findings. See more about nonprofit triggered emails.

Program 39

Program Online Test Mobile 39

Connection Cafe

DECEMBER 31, 2013

Back by popular demand was Steve MacLaughlin’s analysis of the 200 email subject lines sent to him from nonprofits between December 1, 2012 and December 31, 2012. Here are some interesting findings, best practices, and the complete list of email subject lines, 200 Email Subject Lines from End of Year Fundraising.

Meme 51

Meme Ideas Content Generation 51

Bloomerang

AUGUST 13, 2021

So just be on the lookout for an email from me later on today with all that good stuff. . So diving in here, “Forbes” published an article pretty recently that revealed some interesting trends that we’re seeing and shifts in these giving tendencies. We’ll get all that good stuff in your hands.

Method 113

Method Video Giving Nonprofit 113

Nonprofit Tech for Good

JULY 28, 2013

What The Trend :: whatthetrend.com. An online database of what is #trending on Twitter with user-generated definitions of related hashtags. Definitely a trend to keep your eyes on as Internet TV begins to penetrate our living rooms in coming years. To see a live example, view the Wibbitz Demo. Upworthy :: upworthy.com.

Free 280

Free Mobile Nonprofit Map 280

Nonprofit Tech for Good

MARCH 8, 2013

Facebook Page Barometer is a tool that enables you to compare your nonprofit’s Facebook Page Insights (Reach, Engagement, Click-through Rate) to other pages that have signed up for the service (currently 3,300+). A collection of economic and media trends and stats. Facebook Page Barometer :: barometer.agorapulse.com.

Web 268

Web Tools Free Mobile 268

Bloomerang

AUGUST 13, 2021

So just be on the lookout for an email from me later on today with all that good stuff. So diving in here, “Forbes” published an article pretty recently that revealed some interesting trends that we’re seeing and shifts in these giving tendencies. So they’re not all the same trends, of course, but there is a lot of correlation.

Method 52

Method Giving Nonprofit Gift 52