Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2009

who gave the keynote speech at UC Berkeley’s conference on law, ethics and technology, “ Social Networks: Friends or Foes? ,” complaints of hijacked accounts increased by one-third from 2007 to 2008. To stay updated on how the legal landscape develops, follow the Samuelson Law, Technology and Public Policy Clinic blog at UC Berkeley Law.

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See3

JANUARY 17, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 17, 2008 Need a job?

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FEBRUARY 27, 2008

net and tell us how you might use video (for example, do you have a campaign coming up, are you redesigning your website and want to include video, and so on). Make a Google Search Story Video in Under 5 Minutes Ready for Another Video Contest? Only 6 people will be selected so reply today to info[at]see3.net

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Care2

MARCH 15, 2009

For example, dont just list your website name or even "About Us" - instead use "About Name of Organization Here". This text will appear in search engine results and will help tell both the search engine and users what the page is about. The description will usually be shown right below the page title in search results.

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See3

SEPTEMBER 24, 2007

Our friend Alia McKee from Sea Change Strategies wrote a blog post about nonprofits using video and gave some great examples. 27 Aug 2008 Leave a Reply Get Tips and Best Practices Sign up below to get our newsletters highlighting the latest in online marketing and communications for nonprofits. Join the Video Bandwagon [.]

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Museum 2.0

FEBRUARY 1, 2012

Particularly in an age of cultural and political division, Bedoya argues that leaders in the arts need to responsibly and boldly intermediate among many voices, using a combination of ethics and aesthetics to make policy and artistic decisions. or a good example of how silly the term "follower" is?).

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Care2

MARCH 26, 2009

60) Search « SXSW Panels Offer Key Advice to Nonprofits | Main | GuideStar Study Says Nonprofits Need to be Transparent » Wednesday Mar 25 2009 Convio Releases Nonprofit Online Marketing Benchmarks Study Wednesday, March 25, 2009 at 10:02PM | by Allyson Kapin Allyson Kapin, Editor-In-Chief ‘Tis the season for benchmark studies.

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JANUARY 30, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JAN 30, 2008 Identity 2.0

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NTEN

JUNE 18, 2009

Real-life Examples. Two excellent examples of effective online communications are AIDS.gov and DC Central Kitchen. Department of Health and Human Services (HHS), Office of HIV/AIDS Policy. One user said, "[I] would love to see more linkages to services like the HIV test site search."

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Have Fun - Do Good

JUNE 25, 2008

Earlier in the month I taught a Nonprofit Blogging 101 workshop at the 2008 Making Media Connections Conference. Here are three examples: Rebecca Blood's Weblog Ethics Cyberjournalist's A Blogger's Code of Ethics Groundswell's Blogging Policy Examples 11. I originally wrote this post for the NetSquared Blog.

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Care2

FEBRUARY 7, 2009

60) Search « Why Every Nonprofit Should Embrace the Web 2.0 Making the Most of the News Cycle In September 2008, NWLC launched a voter education microsite that included a register-to-vote widget, and we started running Google ads on keywords like “register to vote.” However, our Google ads offer us a way around that.

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Care2

APRIL 22, 2009

Elana Wolowitz (EW): Im pretty sure we started in May or June of 2008. Also, are there any specific examples of a "Twitter success" that you can share? www.MHPonline.org April 22, 2009 | Rick Bernardo Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. What inspired you to join?

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Care2

JUNE 16, 2009

60) Search « VolunteerMatch.org Opens Public Access to its Network | Main | How Sticky is Facebook? So for example, if someone takes action, then lands on a page where they can tell their friends, the next page they should land on is a donate page. June 16, 2009 | Anne Dougherty Copyright © 2008, Care2.com

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Care2

OCTOBER 7, 2007

Vist the Program Locator section of the Tutor/Mentor Connection at [link] and you can see examples of how maps can be used to focus volunteers and donors on all of the neighborhoods of a city that need a particular non profit service. October 7, 2007 | Dan Bassill Copyright © 2008, Care2.com Good luck with your presentation.

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Care2

SEPTEMBER 25, 2007

60) Search « Mapping Your Nonprofit: An Intro to GIS | Main | Despite Newer Technologies, Email Remains Number One » Tuesday Sep 25 2007 Every Woman Counts Launch Meeting Tuesday, September 25, 2007 at 03:10PM | by Hatef Yamini Lifetime Television, Redbook, CosmoGIRL! Copyright © 2008, Care2.com All rights reserved.

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MARCH 27, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Daniel Hartman MAR 27, 2008 NTEN Does Web 2.0

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See3

OCTOBER 25, 2007

Here’s an example in the channel page: 24 Hours for Darfur Channel Here’s an example on the standard video page: 24 Hours for Darfur standard view If you are a 501(c)3 it’s a no-brainer to sign up. Thanks, Ian 3 Jan 2008 lili Thank you very much for the great information. Can anyone help me.

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See3

OCTOBER 25, 2007

Here’s an example in the channel page: 24 Hours for Darfur Channel Here’s an example on the standard video page: 24 Hours for Darfur standard view If you are a 501(c)3 it’s a no-brainer to sign up. Thanks, Ian 3 Jan 2008 lili Thank you very much for the great information. Can anyone help me.

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Care2

AUGUST 16, 2008

There are some great examples of nonprofits that are doing an excellent job with online video. One example is 24HoursforDarfur who has collected over 800 videos from celebrities, elected officials, and citizens urging Congress to do more about the genocide in Darfur. YouTube is for uploads, while Google Video is for searching videos.

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Care2

MARCH 3, 2009

60) Search « 3rd Annual DoGooderTV Nonprofit Video Awards | Main | 10 Best Web Content Practices » Friday Feb 27 2009 Tweet Locally, Reach Broadly Friday, February 27, 2009 at 06:43PM | by Daniel Bennett Daniel Bennett To Tweet or not to Tweet is not the question. Facebook is another good example of this.

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Care2

JULY 14, 2008

There are some great examples of nonprofits that are doing an excellent job with online video. One example is 24HoursforDarfur who has collected over 800 videos from celebrities, elected officials, and citizens urging Congress to do more about the genocide in Darfur. YouTube is for uploads, while Google Video is for searching videos.

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Care2

SEPTEMBER 11, 2007

60) Search « Did You Miss The Online Holiday Fundraising Season? For example, only half of them have blogs, but only half of these groups allow comments on them. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. Most grantees arent using even common-place social media tools.

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Care2

SEPTEMBER 28, 2007

Vist the Program Locator section of the Tutor/Mentor Connection at [link] and you can see examples of how maps can be used to focus volunteers and donors on all of the neighborhoods of a city that need a particular non profit service. October 7, 2007 | Dan Bassill Copyright © 2008, Care2.com Good luck with your presentation.

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Map Social Media Advocacy Case Study 28

Care2

MAY 15, 2009

billion minutes are spent on Facebook each day (worldwide) More than 20 million users update their statuses at least once each day More than 4 million users become fans of Pages each day A couple of examples: GreenPeace didnt have everything they needed to conduct an email campaign so they set up a Myspace profile.

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Care2

JANUARY 15, 2009

60) Search « What Makes A Campaign Go Viral? For example: “5 Things You Can Do To Break Your Bottled Water Habit.” This is a very important technique, one that Amazon and Google for example use very effectively, and one that with a little practice is easy to experiment without a budget. All rights reserved.

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Care2

JULY 26, 2007

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

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Care2

JULY 17, 2007

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

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See3

MARCH 12, 2008

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman MAR 12, 2008 Why do people give charity?

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Care2

FEBRUARY 17, 2009

60) Search « Webinar: How Online Marketing Can Be Your Nonprofits Fundraising Stimulus Plan | Main | Recession Obsession – What Does The Future Hold For Online Fundraising? Online charity raffles help, also.see [link] for a local example out of Loudoun County, VA. February 24, 2009 | Laura Copyright © 2008, Care2.com

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Care2

MAY 7, 2007

60) Search « Care2 Stats for June 2006 | Main | Does your organization have a community? For all the online petition naysayers out there heres a great example of how powerful online organizing is becoming. Cheers Best Regards, Lea Go [link] May 7, 2007 | Lea Go Copyright © 2008, Care2.com Or just a mailing list?

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Care2

NOVEMBER 25, 2007

60) Search « Seats Still Available for the Internet Advocacy Roundtable | Main | New Trend Emerging in Deceptive List Growth? For example, Mary Tyler Moore acts as the JDRF’s international representative and has often represented the organization in its hearings with Congress. Its also dependant on timing.

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Care2

FEBRUARY 7, 2009

60) Search « The Joys of Google Grants, Part 2 | Main | The Joys of Google Grants, Part 1 » Sunday Feb 01 2009 Nonprofit Resolutions That Will Make A Difference in 2009 Sunday, February 1, 2009 at 08:56PM | by Allyson Kapin What are your nonprofit resolutions for 2009? February 7, 2009 | Jordan Viator Copyright © 2008, Care2.com

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Care2

AUGUST 7, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? For example, if the Causes channels "Political Campaign" section were the real primaries, then the results would be: Barack Obama Duncan Hunter Hillary Clinton Stephen Colbert Colberts Cause has raised more money than Hunters.

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Care2

JULY 24, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? For example, if the Causes channels "Political Campaign" section were the real primaries, then the results would be: Barack Obama Duncan Hunter Hillary Clinton Stephen Colbert Colberts Cause has raised more money than Hunters.

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Care2

FEBRUARY 3, 2008

60) Search « The Long, Long Tail of Facebook Causes | Main | Innovative Uses of SMS: SMS for Lunch Campaign » Tuesday Jul 24 2007 Is It Worth It? April 25, 2008 | Lisa Neal I need help getting training on how to calculate ROI -- more for our client services and training programs.

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Care2

JUNE 22, 2007

Examples of serif fonts are Times New Roman and Courier New. Plain text is easier to read than italicized text, as I hope this example illustrates. Copyright © 2008, Care2.com All Care2 terms of service and privacy policies apply. If you were wondering, serifs are the little marks at the end of letters.

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Care2

DECEMBER 4, 2007

60) Search « Care2.com It will be a powerful grassroots greening machine; with bloggers, writers, and volunteers all contributing to local greening efforts; and held together by the added sticky-ness of good dynamic content, great search engine optimization, and of course that Web 2.0 Copyright © 2008, Care2.com

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