article thumbnail

Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. As a result, your nonprofit’s financial health often depends on your ability to recoup that investment through a successful marketing strategy that brings in ticket sales and donations. These recommendations include: 1. Prepare ahead of time. Automate your marketing.

ROI 81
article thumbnail

Paid Media ROI for Nonprofits

Media Cause

Therefore, when we create a media campaign , we always have a plan in place to measure paid media ROI (return on investment) and the success of every dollar invested. What is Paid Media and Paid Media ROI? This is when a campaign’s KPIs will tie directly back to the campaign investment to measure the paid media ROI.

ROI 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Strategies to Build Your Organization’s Financial Capacity

sgEngage

Here are three strategies your organization can use to build its capacity to plan for more resources—not fewer—to meet its mission. Analyzing your budget this way also allows you to understand the ROI of each program. The post 3 Strategies to Build Your Organization’s Financial Capacity first appeared on The ENGAGE Blog.

Build 94
article thumbnail

6 smart fundraising strategies to drive major giving success

EveryAction

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. In this guide, we’ll explore six smart strategies to drive major giving success for large nonprofits: Enlist prospect research to identify major donor prospects. Consider hosting a capital campaign.

Strategy 177
article thumbnail

Infographic: How To Measure Social Media ROI

TechImpact

In a recent blog post by Buffer , they claim it is difficult to, or nearly impossible, measure ROI on social media marketing. Here are just a few strategies we think might help you begin measuring the ROI on your social media strategy. While there is some validity to Buffer’s argument, there is ultimately some flaw, too.

ROI 191
article thumbnail

What’s the Real ROI of Your Nonprofit’s Capital Campaign?

sgEngage

ROI is usually shown as a percentage calculated by dividing the net profit or loss by the initial cost. Often, in fundraising, people would like to know the ROI of various ways of raising money. What’s the ROI, for example, of your annual gala? Capital Campaigns and ROI. How do you determine your capital campaign’s ROI?

ROI 70
article thumbnail

5 Ways To Maximize ROI For Your Next Hybrid Event

AccelEvents

At each hybrid event, event planners can take advantage of some critical features in order to boost ROI before, during, and after the event takes place. With some planners, event organizers can actually set up multiple levels of event management to truly maximize your hybrid event’s ROI. . Use Sophisticated Event Technology.

ROI 98