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How to Win the Story Wars


Be honest, does your nonprofit spend time and resources on crafting a good story to share with your supporters? So what goes into telling a good story?

Fiji 10

The Greenwash Brigade

Tech Soup Blog

They have recently published Greenwashes of the Year 2008 and here are some of their findings: Fiji Water's new green campaign. Greenwash Brigade member Heidi Siegelbaum found that Fiji Water's 'Every Drop is Green' claim to be prime greenwashing. Greenwashing is the practice of making false environmental claims. • 1.3 read more.

Departing from LA, Next Stop Brisbane: An Interview with a Digital Native

Beth's Blog: How Nonprofits Can Use Social Media

Alex is on route to Fiji. One of the best gadgets I picked up was a travel plug with three outlets. As you know doubt know, airports are not designed for travelers with laptops. There were few plugs at the gate, so I asked this young guy named Alex who was using the plug to recharge his Ipod if could share. sites and social networking.