NonProfit PRO

MARCH 13, 2023

Research going back almost two decades has shown disturbingly high turnover rates and low morale plague fundraising professionals. For this reason, Greg Warner, CEO and founder of MarketSmart, shared four practical recommendations for raising retention rates.

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NonProfit PRO

SEPTEMBER 30, 2022

GiveSmart Donor CRM is a new, modern, user-friendly tool to make donor management efficient and easy for nonprofits like yours.

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Donor Retention Rate Search 246

sgEngage

FEBRUARY 10, 2025

If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes. Matching gifts and donor retention share a positive correlation, with each variable increasing alongside the other. An organizations retention rate is typically determined year over year.

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Retention Gift Donor Program 72

Bloomerang

FEBRUARY 18, 2025

Many nonprofits struggle with low donor retention rates, yet the reasons supporters lapse arent always obvious. We surveyed 1,000+ donors and 380+ fundraisers to uncover the hidden challenges impacting donor retention and the small but powerful changes that can make a difference. See the full findings in our latest report.

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Retention Donor Challenge Indianapolis 77

Association Analytics

MAY 17, 2021

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Demographic/Career Info.

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Retention Data Associations Demographics 192

NonProfit Hub

FEBRUARY 27, 2025

5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. Therefore, your nonprofit must first master the art of effective donor retention. With these benefits in mind, weve compiled a list of strategies to help your nonprofit increase donor retention.

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Retention Donor Effective Strategy 61

.orgSource

DECEMBER 17, 2024

By tailoring content and interactions, associations can enhance member satisfaction, increase retention, and boost event participation, leading to a more vibrant and active membership. Monitor key performance indicators (KPIs) like member retention rates, event participation, and engagement levels.

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Personal Associations Retention Analytics 221

Association Analytics

DECEMBER 15, 2022

If you’re responsible for member retention, you have your renewal rate committed to memory, right? You are most likely doing everything you should — calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders.

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Retention Data Demographics Associations 169

Association Analytics

NOVEMBER 20, 2023

There is strength in numbers, and that means your association needs to do everything it can to increase member retention. This is where establishing strong member retention strategies comes into play. Here are some member retention best practices to help you hold onto your members.

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Retention Associations Professional Strategy 169

NonProfit PRO

JUNE 20, 2023

Joshua Meyer, vice president of marketing at Bloomerang, will be presenting “Leveraging Technology to Improve Donor Rates” at this year’s inaugural BridgeTECH. We spoke to Meyer to get a sneak peek at his presentation.

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Rate Donor Technology Marketing 246

Bloomerang

JANUARY 6, 2025

The retention metrics that matter Retention is your single most important metricthe easiest, fastest, and most affordable way to raise more money. Use this handy retention calculator to get started. Measure your retention in three ways: 1. Then, you can dig a bit deeper.

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Metrics Fundraising Retention Gift 104

Nonprofit Tech for Good

MARCH 13, 2025

Donor retention rates are low. Fundraising can feel like a never-ending series of evolving challenges. Individual engagement is down. Keeping up with the constantly changing landscape of best practices and donor expectations is overwhelming. How can you adapt? The key is to understand that generosity comes in many forms.

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Free Money Time Retention 149

Charity Village

JUNE 19, 2023

Interested in learning more about advanced techniques for donor retention? However, when we think about how we’re going to reach ambitious fundraising goals, nonprofits frequently turn to […] The post Cracking the code: Understanding and analyzing your donor retention rate appeared first on CharityVillage. Register now!

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Retention Rate Donor Technique 105

NonProfit PRO

MAY 3, 2021

For organizations that picked those strategies back up again in late 2020, the good news is the number of sustainers is up and retention rates are also up. . Face-to-face/door-to-door fundraising, also known as canvassing, came to a screeching halt during COVID-19.

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Gift Digital Retention Rate 279

NonProfit PRO

FEBRUARY 23, 2022

We do not need any further proof of this than the lousy retention rates that nonprofit organizations suffer year after year. The motivation that gets someone to take the first step to support an organization (donating or volunteering) is quite different from their motivation to continue to be engaged.

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Gift Retention Volunteer Donation 279

NonProfit PRO

FEBRUARY 15, 2023

While text messaging has remained a reliable conversion channel over the years, nonprofits are taking advantage of texting’s strong and immediate open rate to focus on retention.

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Donor Retention Channel Conversation 264

Nonprofit Tech for Good

APRIL 2, 2020

2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. By increasing your conversion rate to 1.5% Focusing on your conversion rate is one of the few things you can do that can truly multiply your results. 5) Retention.

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Metrics Digital Marketing Nonprofit 338

.orgSource

FEBRUARY 4, 2025

Signs to Look For : Low Open Rates and Event Participation : Are members opening fewer emails or attending fewer events than before? Decreasing Member Renewals : If youre seeing a drop in renewal rates, it may be a sign that members arent finding sufficient value in their experience with your association.

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Associations Technology Digital Analytics 221

Nimble AMS

OCTOBER 6, 2024

Continue reading to learn how AOSSM is leveraging Nimble AMS, AI, and predictive analytics tools to boost membership retention and exceed its goals. Using Nimble AMS, predictive analytics, and AI tools, AOSSM staff worked to improve its membership retention and engagement rates. What did you miss at 2024 Solutions Day?

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Retention Goal Analytics Associations 127

Nonprofit Tech for Good

APRIL 17, 2021

In business, customer retention is “big business.” ” High customer retention rates can help a company spend less on marketing, improve the overall lifetime value of a customer, and earn more referrals. Calculate your churn rate as Total # of Partner by Total Value of Partners.

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Help Tips Retention Nonprofit 280

.orgSource

JANUARY 21, 2025

Steps to Establish Metrics: Identify KPIs for Each Goal: Define measurable indicators such as member retention rates, engagement metrics, or operational efficiencies. They provide clarity on whats working, what isnt, and where adjustments are needed.

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Nonprofit Tech for Good

MAY 27, 2023

These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. More Loyal Donors While new donor retention rates average less than 20% , monthly giving programs typically enjoy retention rates of over 80% after the first year and over 95% after year five.

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Donation Guide Nonprofit Retention 278

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Plus, as a manager in a nonprofit, retention is a key component of your job.

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Retention Management Tips Nonprofit 111

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. A 2020 study by Ballantine found that direct mail response rates ranged from 5-9% compared to 1% for email. Going back to response rates, those can vary based on a number of factors inside and outside of your control.

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Bloomerang

DECEMBER 13, 2022

For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. Long-term retention (5+ years) is now 10% or less. “ People give.

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Retention Donor Nonprofit Gift 128

NonProfit PRO

SEPTEMBER 4, 2024

Retention rates declining? Is your donor pool shrinking? Average gift size down? Feel like you’ve tried everything? The Nonprofit’s Guide to Donor Science will challenge everything you thought you knew about effective donor acquisition and fundraising by showing you how to revolutionize your process with our new-world approach.

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Fundraising Data Retention Donor 214

Bloomerang

DECEMBER 11, 2021

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. I know about donor retention rates, goals, etc., but I’m not finding much data on what is a good new donor acquisition rate or goal annually. . So help your colleagues by asking away.

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Rate Donor Retention Mail 130

Fast Company Tech

FEBRUARY 27, 2025

It not only impacts people’s day-to-day financials, but also their morale at work, job acceptance, as well as their retention. Perhaps that is why retention rates were significantly lower among borrowers, with just 39% saying they wanted to stay with their current employer, compared with 61% of those without student loans.

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Student Impact Job Survey 122

Nonprofit Tech for Good

JULY 17, 2022

When you combine this higher annual giving level with the fact that monthly donors have much higher retention rates, you can begin to see why monthly donations are important. Discover more statistics on recurring donors and their preferences in the State of Modern Philanthropy 2022. 2) Easy and Effective For Nonprofits and Donors.

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Donation Nonprofit Gift Donor 356

Fast Company Tech

APRIL 11, 2025

A new report by the online marketplace Care.com indicates that while the vast majority of companies surveyed84%know that burnout can noticeably impact retention, they dont fully understand the scope of the issue. Despite the popularity of these employee benefit, companies don’t always see high rates of utilization across the board.

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Report Benefit Retention Poll 90

Bloomerang

DECEMBER 12, 2024

Donation thank-you emails Expressing gratitude after donors give is widely accepted as one of the most effective ways to increase donor retention. Segmented messaging leaves a lasting impression on donors, leading to increased retention rates and fundraising success. Average email open rates are 15-25%. Appeal to emotion.

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email Marketing Guide Nonprofit 93

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. This guide is meant to help you prepare for each season in your fundraising year.

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Fundraising Strategy Nonprofit Social Media 308

Candid

DECEMBER 11, 2024

The retention rate for a donor giving $100 or less is half that of those giving more. Personalized outreach makes a defining impact on donor retention rates. Personalize your outreach efforts Reactive donors generally give smaller amounts. How can your nonprofit successfully turn reactive donors into sustained donors?

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Donor Giving Time Donation 105

Nonprofit Tech for Good

JUNE 12, 2020

This email is a key piece in your donor retention strategy. . You should always show gratitude to your supporters, that’s the heart of donor retention. Now, there are a couple of things you can do to increase your response rate: Let readers know that their feedback will influence the future actions of your organization. .

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Charity Village

JUNE 29, 2023

However, despite the nonprofit industry’s average donor retention rate of 45%, organizations all over the world are struggling to keep their donors coming back for more.

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Retention Technique Gift Donor 98

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day. It’s one of the most high-profile fundraising days of the year.

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Retention Donor Gift Donation 98