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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page).

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Invest in creating visually appealing graphics and videos that showcase your work.

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How to Craft a 2022 Fundraising Strategy for Your Nonprofit

Nonprofit Tech for Good

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding. Winter 2022-2023.

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Online communities 101: The benefits of leveraging an online community platform

Nimble AMS

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Community Brands research found members who have used an online community report higher loyalty metrics. ’ Discover the Nimble AMS advantage!

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Google Analytics and Benchmarks: HAWK

M+R

You can use this handy template as a model of relevant UA data to archive (monthly total visitors, organic visitors, pageviews and donations) and follow the Benchmarks instructions on how to pull this data. It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. What does that mean?

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Harnessing Email Services for Nonprofits: Streamline and Scale with Automated Email Marketing

Media Cause

By analyzing data such as open rates and click-through rates, you can refine your email strategy to better resonate with your audience. Create Content and Email Templates Write engaging content that reflects your nonprofit’s branding and messaging. Monitor Open Rates. Track Click-Through Rates (CTR).

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! Tailor Outreach With Company-Specific Insights It’s not a bad idea to begin with a well-crafted matching gift email template.

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