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Let Data Drive Your Decisions

Bloomerang

Unsurprisingly, most organizations collect data through forms, questionnaires, surveys, databases, and customer relationship management systems. The problem is that fewer organizations examine patterns and trends from their existing data. Think about what metrics you will use. Did people like your post, or did they share it?

Data 101
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Engagement Analytics 101: Setting Your Association Up for Success

Association Analytics

It’s important to note that engagement scoring should not act as a grading system for either your members or your internal departments. Since his activity is newer and more consistent, his engagement score is rated higher than Lynne’s. Start discussing what metrics will help you make overarching decisions.

Analytics 169
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How to Craft a 2022 Fundraising Strategy for Your Nonprofit

Nonprofit Tech for Good

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Crowdfunding. About the Author.

Strategy 266
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Level Up Your Marketing with Analytics

Association Analytics

In today’s world, success is measured by more than just clicks and open rates. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Having this data will help you make business decisions based on trends or actual performance. How are you tracking success?

Analytics 169
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Why practicing data hygiene can benefit your association staff and members

Nimble AMS

According to the Community Brands 2022 Association Trends Study, over half of association professionals say investing in business intelligence and data analytics is a top priority, yet only one-third would rate their organization’s data as excellent or very good. Stark needed to take a closer look to review the analytics in the system.

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Google Analytics and Benchmarks: HAWK

M+R

It’s not accurate to compare UA pageview data to GA4 pageview data since the metric logic has also changed. TLDR: What’s going on with website data in Benchmarks The transition from UA to GA4 happened mid-year in 2023 (and with it, all of the changes to tracking between the two systems). What does that mean? Give it a read here !

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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Your CRM, or customer relationship management system, stores and organizes information about your existing customers. Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., Analyze your CRM.

Map 52