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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Key performance indicators (KPIs) are measures of how much money your fundraising events are raising, how your audience is growing, and which parts of your event are the most successful. Fundraising ROI (Return on Investment).

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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). or $1 raised for every $0.40

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Customer Story: The Duradash Activity Challenge Raises 6x More With CauseVox

CauseVox

In years past their annual Duradash fundraiser raised about $5000 when through their event. Let’s take a look at how they raised 6x more with their event: Background On Spinal CSF Leak Foundation. 40 amazing fundraisers signed on to help raise money, with one super-volunteer raising over $13,000 by herself.

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The key, though, is doing it in a way that delivers maximum ROI. This should generate enough data to give you a good sense of your cost per action and ROI. 5) Select metrics and monitor campaign performance.

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Getting started with AI-driven fundraising: crash course

Candid

If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . Machine learning technology uses these patterns to train predictive algorithms that will measure specific propensities and make predictions. How Nonprofits Use AI.

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3 Ways to Assess Donor Giving Patterns to Boost Donations

Achieve

Analyze your online giving trends and engagement metrics. Consider creating a strategic marketing campaign to spread awareness during an affinity month and raise funds. Assess metrics such as your email open rate or online donation rate to measure your success. Analyze your online giving trends and engagement metrics.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. Thus, for 2013, please: 1) Ask for a raise. That’s not acceptable in the 21st Century. Good luck.