Achieve

OCTOBER 6, 2023

However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. Social Media Engagement Rate When it comes to securing support on social media, getting your nonprofit’s content in front of prospective donors is only the first step. After all, with 4.9

Social Media 52

Social Media Metrics North Carolina Media 52

DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . In this guide, we’ll answer the most frequently asked questions about nonprofit impact metrics, including: .

Metrics 52

Metrics Impact Guide Literacy 52

Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Spring & Summer 2022.

Strategy 268

Strategy Fundraising Social Media Nonprofit 268

Nonprofit Tech for Good

MARCH 24, 2010

“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. Make sure you are tracking your “unique visitors&# to your organization’s website from month-to-month. I only launched Nonprofit Tech 2.0

Social Media 242

Social Media Metrics Track Myspace 242

sgEngage

AUGUST 10, 2021

In our current engagement tracking, we tend to rely very heavily on opens as confirmation our message was enjoyed and appreciated, but I think we all know that’s not really an accurate tracking mechanism. And don’t forget about those corporate email protection systems such as Barracuda which affect open tracking.

Metrics 115

Metrics Open Blackbaud gMail 115

Neon CRM

MAY 31, 2023

Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. That’s why it’s important for fundraisers to stay up to date on nonprofit organization statistics and use metrics to inform their fundraising strategies and decisions. Report The Nonprofit Email Report Learn More 4.

Statistics 97

Statistics Fundraising Metrics Mail 97

Bloomerang

JUNE 5, 2024

Offer continuous learning opportunities to deepen your board members’ understanding of nonprofit governance best practices and emerging trends. Equip your board with the resources, information, and tools they need to fulfill their roles effectively—from detailed reports to training on the latest nonprofit governance trends.

Director 83

Director Guide Metrics Nonprofit 83

Achieve

MAY 3, 2024

When hosting a fundraising event, such as a Math-A-Thon , silent auction , or charity gala, closely tracking data and adapting your event based on that data can drive higher engagement, participation, and donations. The average nonprofit email open rate is around 25%. The average nonprofit email click-through rate is about 3%.

Analytics 98

Analytics Data Spam Fundraising 98

Qgiv

AUGUST 26, 2021

Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. What Is Donor Retention Rate? Your donor retention rate is an indicator of how well you’re handling donor relationships.

Retention 59

Retention Rate Donor Mail 59

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Data capabilities: Learn what metrics the tool can track, along with reporting functionality.

Application 270

Application Marketing Nonprofit Evaluation 270

Allegiance Group

JUNE 13, 2024

Your nonprofit needs compelling marketing to engage new and existing supporters to boost brand awareness, cultivate donors, motivate them to volunteer, and more. Many nonprofits across the country see great results from their marketing efforts. A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals.

Marketing 52

Marketing Analysis Nonprofit Audience 52

sgEngage

MARCH 8, 2024

It’s a reliable touchstone to identify giving trends as well as shifts in sustainer and email engagement in the nonprofit digital space. It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas.

Benchmark 82

Benchmark Blackbaud Report Online 82

Pamela Grow

MARCH 7, 2024

But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. To improve your nonprofit email marketing, focus on sending relevant messages to your donors at the appropriate times. Check out nine nonprofit email marketing examples every nonprofit should have.

email 69

email Storytelling Newsletter Nonprofit 69

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. However, this is not a universal rule.

Practice 239

Practice Fundraising Guide Channel 239

Bloomerang

APRIL 17, 2024

Unfortunately, 50% of nonprofits do not know how data can support their work, and 31% do not know what to do with this information. Donorbox defines KPIs as “a measurable value that demonstrates how effectively a nonprofit (or another type of organization) is achieving its key organizational objectives.”

Data 104

Data Metrics Measure Goal 104

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. Nonprofits use CRMs to manage their donor relationships, to segment supporters by interest areas, streamline donor communication, automate fundraising, and report on outcomes to the board, donors, and community.

Metrics 262

Metrics Nonprofit Profile Platform 262

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Download Spreadsheet Template ].

Track 227

Track Mobile Media Fundraising 227

Qgiv

DECEMBER 7, 2022

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. Standardization around portfolio tracking, donor interactions, documenting proposals, and next steps is critical to the health and sustainability of any fundraising program.

Database 52

Database Track Donor Management 52

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. Plus, as a manager in a nonprofit, retention is a key component of your job. These elements are particularly important: Alt text: The key elements and practices that contribute to nonprofit employee retention, detailed in the text below.

Retention 89

Retention Management Tips Nonprofit 89

sgEngage

JANUARY 17, 2024

Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. As technology evolves, your nonprofit should expand to tell your story in more engaging, shareable, and innovative ways, such as podcasting. Connect with nonprofit professionals.

Audio 79

Audio Podcast Content Phase 79

Media Cause

JULY 11, 2023

For nonprofit organizations, making an impact without breaking the bank is crucial. Automated email services for nonprofits are unsung heroes in achieving just that. Email Marketing Strategy for Nonprofits: Understanding Automated Email Marketing Why Automated Email Marketing? Why Automated Email Marketing?

email 52

email Service Marketing Metrics 52

M+R

APRIL 16, 2024

So here’s your action item: If your organization hasn’t already, save any existing UA data before this date for historical tracking! You may also want to discuss which KPIs are important for your organization to track year over year and save any relevant data so you can continue to compare those KPIs to historical performance.

Benchmark 65

Benchmark Analytics Google Comparison 65

sgEngage

NOVEMBER 14, 2023

Many nonprofits struggle to maximize their data usage. In fact, when surveyed, 97% of nonprofit professionals expressed an interest in learning how to use their data more effectively, and only 5% reported using data in every decision they make. Standardize data formats to ensure consistency.

Integration 81

Integration Data Nonprofit Platform 81

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 349

Twitter Practice Social Media Nonprofit 349

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Download Spreadsheet Template ].

Track 185

Track Mobile Media Fundraising 185

Neon CRM

AUGUST 18, 2023

Getting started with nonprofit fundraising can be a thrilling journey. Measurable: Ensure your goal is measurable to track progress and success. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. You have two donors.

Guide 52

Guide Fundraising Mail Metrics 52

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Stay aligned on what success means for your campaign by tracking and sharing engagement metrics with them.

Organization 52

Organization Online Influence Metrics 52

Bloomerang

MAY 31, 2022

You likely understand the general benefits of planning, but why is creating a fundraising plan so important for your nonprofit? A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. No nonprofit fundraising plan is complete without specific attention paid to online fundraising.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

Get Fully Funded

MAY 9, 2022

You should periodically perform a nonprofit self-audit to see how your website, email marketing, and social media are performing. What can you do to improve the metrics that matter? A nonprofit self-audit is a chance to back up and look at the whole picture, to see how your marketing efforts are performing and where you can improve.

Marketing 69

Marketing Guide Metrics Nonprofit 69

Get Fully Funded

JANUARY 5, 2024

With Giving Tuesday and the end-of-year giving season fast approaching, your nonprofit is likely ramping up efforts to reach its annual fundraising goals. Keep an eye on your metrics. Any nonprofit can benefit from these best practices, even if you’re new to text marketing or have limited resources.

Practice 59

Practice Puerto Rico Fundraising Metrics 59

Qgiv

JANUARY 24, 2024

No matter where you are on your journey in the nonprofit world, fundraising is the lifeblood that fuels the important, world-changing work you do. A thorough, thoughtful strategy takes the guess work out of the daily operations of your nonprofit. Donor stewardship What is the average donor’s experience with your nonprofit?

Practice 52

Practice Strategy Guide Fundraising 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Team DNL provides Digital Nonprofit Leadership to mid-sized and large nonprofit organizations. This includes assisting with nonprofit analytics!

Analytics 52

Analytics Org Adwords Metrics 52

Qgiv

MARCH 14, 2023

2022 was a year of growth for many nonprofits across the country. While many have embraced the “new normal” as we move past the pandemic, there continue to be underlying challenges for nonprofits trying to raise money in 2023. Despite organizations utilizing fundraising best practices , many challenges for nonprofits remain.

Challenge 98

Challenge Retention Nonprofit Tennessee 98

Neon CRM

NOVEMBER 17, 2023

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. For member-based nonprofits and associations, retaining members is the key to sustaining long-term success. Fundraising The Top 5 Best Nonprofit Social Media Examples 7 min read Read Now 2.

Strategy 98

Strategy Measure Social Media Metrics 98

Neon CRM

SEPTEMBER 1, 2023

A big part of being a nonprofit leader is creating and maintaining a fruitful relationship with your board. And when it comes to creating a nonprofit business plan for your organization, that’s a task that generally falls to the board—a situation that can create a big disconnect between what you need and what you actually get.

Guide 52

Guide Business Support Metrics 52

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. Track your own data. For example, retention rates tend to be higher for mid-level and major donors. Same as above.

Analytics 126

Analytics Strategy Fundraising Benchmark 126

Neon CRM

MAY 22, 2023

Email marketing has emerged as a powerful tool for nonprofits to drive supporter engagement and boost their overall fundraising efforts. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

Gift 97

Gift Results email Metrics 97