NonProfit Hub

NOVEMBER 26, 2020

It’s probably one of the most critical metrics you should be studying in 2021. . Start tracking your retention rates. To improve your retention rate over time, you first have to track it! Immediately begin looking for big-picture trends. Dig deeper into trends and sources. Create an action plan.

Retention 74

Retention Donor Online Rate 74

Get Fully Funded

FEBRUARY 22, 2022

Or, if you rent a list of names and addresses and send a direct mail piece to everyone on that list, you probably won’t recoup enough in donations to make that a worthwhile expense. This is a WHOLE other issue – how to succeed at direct mail fundraising.). You may end up at the end of the year having overspent on fundraising.

Fundraising 132

Fundraising Charity Mail Nonprofit 132

Whole Whale

SEPTEMBER 8, 2023

The 5 key points from “Ogilvy on Advertising” Do your homework – Study the product, its competitors, and research consumers’ views before developing advertising. Learn from direct response – Study annual appeals, door knocking, and other methods that inspire immediate action. Thorough understanding leads to big ideas.

Lesson 59

Lesson Fundraising Digital Test 59

The NonProfit Times

MAY 23, 2024

Nearly half (48%) of donors cited email as their preferred giving channel ahead of social media, text messaging, direct mail, and phone calls in a study published last year by fundraising platform Neon One in Chicago. Research backs this up. Best practices of what makes for an effective email continue to evolve.

Test 52

Test email Spam United States 52

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Studies show that 88% of total dollars raised come from only 12% of donors —these are your major donors. Offers accountability. Major gifts. Your fundraising strategy should focus heavily on cultivating major gifts.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Achieve

MAY 10, 2021

Feasibility Study. When to Target This Audience: The pre-planning, feasibility study, and planning phases of your campaign. Readiness assessments and feasibility studies will be invaluable for gauging your team’s thoughts and crafting your message accordingly. this guide to feasibility studies. Campaign Planning.

Audience 83

Audience Campaign Phase Virtual 83

CauseVox

APRIL 29, 2021

Starting to fundraise without a plan is like building a house without a draft – you need a plan to know where you’re going, and to keep you on that track. Between all the events , phone calls and mailings your plan can bring you and your team back to the most important activities. Study Past Fundraising Trends.

Calendar 98

Calendar Template Guide Fundraising 98

The Modern Nonprofit

APRIL 18, 2023

This information can provide valuable insights into your current supporters and help you identify trends and patterns that may inform your strategies. This may include email , direct mail, social media , phone calls, or in-person events.

Guide 52

Guide Donor Fundraising Social Media 52

CauseVox

NOVEMBER 23, 2021

It’s the holiday season — people are in good spirits and wanting to give out of sheer generosity or to offset their annual taxes and the most savvy nonprofits stand to gain the most by capitalizing on online giving trends. If you’ve decided to try out using QR codes in any of your mail appeals (of course you have!),

Raise 59

Raise Online Pledge Gift 59

Candid

FEBRUARY 1, 2023

Animal Welfare), and mission-driven outcomes. Brief Commercial: Studies show that nonprofits with Candid Seals of Transparency get more donations, including repeat donations. Find out how to easily update your Candid nonprofit profile and earn your seal. Look for Bob (and other DAF holders) in your mailing list.

Fund 108

Fund Donor Grant Search 108

Nonprofit Tech for Good

SEPTEMBER 10, 2013

The experience has made me acutely aware that access to information about trends in nonprofit technology, online fundraising, and social media often does not reach small NGOs – especially those in rural areas. 4) Study and mimic large NGOs. You can also explore the possibility of having one of your projects listed on GlobalGiving.

Practice 272

Practice Develop NGO Online 272

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Tracking Earned Media Monitoring earned media has become a lot easier and faster.

Track 41

Track Social Media Media Advocacy 41

Allegiance Group

JUNE 7, 2023

Studies show that around 72% of consumers only engage with marketing that is personalized to their unique needs and interests, and those preferences can carry over into communications about fundraising. A 2022 Fundraising Effectiveness Project study found while overall fundraising grew by 2.25%, retention rates declined.

Donation 52

Donation Practice Fundraising Gift 52

Forum One

OCTOBER 13, 2022

During this session, you will have the opportunity to put what you’ve learned into practice through case studies and activities. The March of Dimes is an 85 year old organization with broad name recognition and a proven track record, but limited public understanding of the organization’s current work on maternal and infant health equity.

Colorado 46

Colorado Digital Audience Denver 46

ASU Lodestar Center

APRIL 15, 2020

On the other hand, direct mail decreased by 26 percent. Nonprofits benefit from data collection to sort and track donors and personalize messaging. A study by Microsoft found that people lose concentration after only eight seconds. Programs such as Constant Contact and Mail Chimp have built in coding to do this.

Digital 52

Digital Technology Giving Arizona 52

Nonprofit Tech for Good

DECEMBER 12, 2011

If your nonprofit is on the right track with social media, then you’ll notice an increase in the metrics from month to month over time. Once you’ve set up your new Google account, sign up to receive Google Alerts via e-mail on a daily basis at google.com/alerts. If not, then your social media strategy is missing something.

Social Media 213

Social Media Media Avatar Organization 213

Care2

MAY 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Online Advocacy 34

Care2

MARCH 26, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" “Of course, things got a lot worse in the fourth quarter, so these trends might not hold up.”

Convio 31

Convio Benchmark Studies Social Media 31

Connection Cafe

FEBRUARY 5, 2018

We have incredible technology at our fingertips, yet it’s hard to find time to master the latest trends. The 2017 Luminate Online Benchmark Report , just released by Blackbaud, shows donation and email trends based on online fundraising and email campaigns by 707 Luminate Online customers. Nonprofits have the potential to Do.

Time 33

Time Fundraising Benchmark Trend 33

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 2, 2014

The session was about why it is important to track outcomes, some examples, and discussion. She points a few trends making our individual AND organizational memories shorter. Unfortunately, organizational memory is short, and without a way to capture knowledge and learning, they become lost. Incorporate more movement into the day.

Conference 110

Conference Grant Network Learning 110

Care2

SEPTEMBER 18, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Friday Jul 14 2006 Best day to send an e-mail - is there a seasonality factor? com , Inc.

Mail 28

Mail Social Media Advocacy Case Study 28

Care2

MAY 8, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Social Media 41

Social Media Studies Facebook Raise 41

Bloomerang

FEBRUARY 1, 2023

The task manager allows you to assign, manage, and track the progress of action items. The member directory helps you keep track of every board, committee, and staff member so that you can nurture relationships. Plus, their app makes it easy to track your funding, whether incoming or outgoing, from anywhere.

Org 83

Org Raise Tools Help 83

Care2

FEBRUARY 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 31 came from either Chattarati or Twitter (difficult to track which one) 7 came from the Girls Inc.

Case Study 35

Case Study Local Studies Social Media 35

Care2

MAY 2, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Join Care2 for Another Internet Advocacy Roundtable! Thanks Nancy!

Track 28

Track Social Media Survey Advocacy 28

Care2

APRIL 24, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Reference Sheet: Keep the benchmark rates at your finger tips with this handy reference sheet!

Benchmark 28

Benchmark Studies Social Media NTEN 28

Care2

FEBRUARY 11, 2013

According to the study, only 16% of all donors gave more money the following year. And only 65 of the 2,377 nonprofits in the study had a retention rate of over 70%. This data can be gathered through surveys, tracking the issue they were recruited on, and the different types of actions they take with your organization.

Retention 76

Retention Rate Donor Strategy 76

Nonprofit Tech for Good

APRIL 27, 2023

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Nonprofits can use it to study past versions of their website and to monitor their progress in web design over time. See also OptInMonster. Learn more & register !

Digital 347

Digital Marketing Tools Resource 347

Care2

DECEMBER 5, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" However, a study by Convio provides some hope in the form of online donations.

Convio 28

Convio Studies Social Media Advocacy 28

Care2

MAY 14, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Segment, test and repeat. When people first join your list, hook them and engage them immediately.

Benchmark 28

Benchmark Social Media Studies Advocacy 28

Care2

MAY 7, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Monday May 07 2007 New M+R Study: Online Fundraising Tactics -- What Works?

Social Media 28

Social Media Studies Advocacy Online 28

NTEN

JULY 19, 2012

The first was driving donor acquisition and fundraising with minimal direct mail and email marketing, the second is that their only previous mobile campaign happened during a large museum exhibition, and had poor results. They decided to pilot their mobile campaign using a multi-channel approach.

Mobile 61

Mobile Create Strategy National 61

Care2

JUNE 21, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" It was the most effective thing we did in the whole campaign.” Copyright © 2008, Care2.com

Case Study 31

Case Study Studies Social Media Campaign 31

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Websites like Facebook, MySpace and YouTube are among the top 10 most trafficked sites in the US.

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

SEPTEMBER 11, 2019

Download the 2019 Blackbaud Peer-to-Peer Fundraising Study. Donors may be impressed by the organization’s mission, impact or track record, and they make a contribution. And, direct mail, a traditional fundraising staple, calls for a generous budget. Here’s why. Why Peer-to-Peer Fundraising? Our average donation was $53!

Impact 25

Impact Fundraising Celebrate Social Media 25

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

good for time-sensitive response (answer questions, defense, etc) -do a regular google search for related terms - Pr / newspaper coverage Friend recruitment (TAF) - bulletin reposts on myspace Not just number, but quality of blogs look at technorati and alexa rankings PROCESS / STRATEGY Top 10 referrers were all from mail programs ???

Case Study 50

Case Study ROI Social Media Contest 50

Tech Soup

MAY 7, 2013

I posted some nonprofit technology trends and news late last month, but found some late breaking nptech news items I wanted to add. NPTech Online Fundraising Trends. The annual 2013 eNonprofit Benchmark Study by NTEN and M+R Strategic Services is now out. It's a free download at ebenchmarkstudy.com. " With PaperKarma.

Phone 48

Phone News Technology Free 48