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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Video engagement on social media is the measurable action that viewers take after watching. In this article we’ll focus on just one of those key findings: how emotion impacts social sharing. What Is Video Engagement and Why Is It Important? Which Emotions Increase Social Sharing? Want to feel pride and joy in humanity?

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Join us for Museum Camp 2014 on Social Impact Assessment

Museum 2.0

We all have aspirational social impact goals for our organizations. They are hinted at in fundraising letters. But how do we measure them? How can we learn from our successes and failures and adapt our work to increase impact? This year, the focus is social impact assessment. Building a more creative workforce?

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. Is it by seeing their impact, because of a personal connection, or something else? She wants to make a positive impact on the lives of animals and needs.

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Maximize Monthly Giving with Nonprofit Data Analytics

Pamela Grow

Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Under this framework, your nonprofit would create goals that are specific, measurable, achievable, relevant, and time-bound. Determine your objectives. Monitor data and adjust your approach.

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6 Tips for Building a Successful Workplace Giving Strategy

sgEngage

In this guide, we’ll explore six tips to help your team build a successful workplace giving strategy that maximizes your impact and engages individual donors and corporate partners alike. Hint: Briefly summarize the context as identifying workplace giving opportunities to encourage donors to share the information.)

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

Hint: A great time to do this is when you are creating your annual budget and marketing plan. s not only helps you plan ahead, but gives you a baseline to measure success against throughout the year. Hint: I typically recommend posting 3-4x per week per channel as a starting point. Share impact stories.

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How to find donors online – 22 ideas that work

Whole Whale

Be sure to follow your state’s gambling laws, and keep the prize relevant to your impact. While thanking your new supporter for their interest in your cause, use this opportunity to underscore the value of the work that you do, the impact that you can and have made, and how that impact is dependent on the support of people like them.

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