The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing
Nonprofit Tech for Good
JULY 5, 2020
Video engagement on social media is the measurable action that viewers take after watching. In this article we’ll focus on just one of those key findings: how emotion impacts social sharing. What Is Video Engagement and Why Is It Important? Which Emotions Increase Social Sharing? Want to feel pride and joy in humanity?
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