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Maximizing your event marketing ROI: 4 Fundamental Strategies

Greater Giving

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81
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Is Your Nonprofit Half Way to Your 2020 Fundraising Goal$?

Nonprofit Tech for Good

By Christy Smaglio , Instructional Writer at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. Now how does this play into your ROI?

Goal 299
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13 Questions to Ask When Choosing a Virtual Event Platform

AccelEvents

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 94
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13 Questions to Ask When Choosing a Virtual Event Platform

AccelEvents

Using the right virtual event platform can take your virtual event to the next level. From automated email marketing to hosting live broadcasts, an event platform is necessary if you aim to put on a professional, high-level virtual event. After all, there are dozens of features that are available with many virtual event platforms.

Virtual 52
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6 smart fundraising strategies to drive major giving success

EveryAction

When the context is nonprofit fundraising, the “cause” is the donor, and the “effect” is the funds they provide. The way this idea plays out is that a significant portion of funds (typically upwards of 80%) raised by an organization often comes from a small percentage of the supporter base (less than 20%).

Strategy 177
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Facebook ROI: Not Just a Myth

NTEN

By Heather Shelby, Online Membership Associate, Environmental Defense Fund. When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? The truth is, ROI can be calculated in a variety of ways. How's that for ROI? actions each thus far.

ROI 94
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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

By paying more attention to which posts and other social media activities garner the most engagement on the platforms, you’ll be able to hone your strategy over time to spark more interest in your nonprofit. But with so many platforms to choose from, how do you decide which ones to center your efforts on?