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Centralizing Communications with the University of Massachusetts Amherst + Salesforce Marketing Cloud

Cloud 4 Good

Founded in 1863 as a land-grant university, the University of Massachusetts Amherst (UMass Amherst) has remained unwavering in its commitment to social change and creating a better world. News & World Report’s Best Colleges Guide, making it one of the most improved institutions among top tier public universities in America.

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Leveraging Email Automation to Enhance Donor Relationships

Get Fully Funded

But your staff members can’t always afford to spend time writing emails to donors on top of their other responsibilities. That’s where email automation comes in. By automating your basic email needs, you can engage donors more efficiently. What is Email Automation? Then, sit back and let your automatic emails do the work.

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The University of Alabama at Birmingham: Transforming Student Journeys Through Salesforce

Cloud 4 Good

The University of Alabama at Birmingham (UAB) is an internationally-renowned, public doctoral research university and academic health center dedicated to transforming the student experience. Thrailkill elaborates, stating, “We see with students that text messaging is how they want to receive communications, especially since COVID.

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Should You Add An Emoji To Your Nonprofit’s Email Subject Line?

Bloomerang

A reader writes : “ Bloomerang, please add emoji support throughout the platform–but especially for email subject lines!” Adding an emoji to your nonprofit’s email subject line can be effective in certain situations, but its impact largely depends on the context, your audience, and the nature of your email.

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The Best Giving Tuesday Email Subject Lines Of 2022

Bloomerang

Was your inbox flooded with emails this Giving Tuesday? If your emails didn’t get opened there’s one thing to blame: your subject line. I have healthy obsession with email subject lines so Giving Tuesday is kind of like my Christmas morning or Super Bowl. . In the end I reviewed 200 Giving Tuesday emails. .

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Dear Moby, What does Email Accessibility look like?    

Whole Whale

“I want to be more accessible in my email strategy. What are the accessibility fundamentals in the email marketing world? Making your email marketing strategy more accessible involves ensuring that your email content and design are inclusive and usable by people with a wide range of abilities, including those with disabilities.

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Leveraging Salesforce CRM for the University of Vermont Office of Research

Cloud 4 Good

Following the considerable success the University of Vermont (UVM) found using Salesforce Marketing and Service Cloud to safely and efficiently reopen their campus in the wake of COVID-19’s emergence, UVM once again engaged Cloud for Good to take their Salesforce technology to the next level by expanding their Salesforce usage.

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