Remove Demographics Remove Facebook Remove Platform Remove Time
article thumbnail

Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test

Nonprofit Tech for Good

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 3) Understand Facebook Ad objectives.

Test 325
article thumbnail

Nonprofits: Know Your Social Media Platforms

The Modern Nonprofit

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Each platform has its unique set of uses and capabilities, reaching different kinds of networks.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Complete Guide to Facebook Ads for Nonprofits

Qgiv

Social media has changed the marketing world, and Facebook Ads for nonprofits are an easy tool to increase your organization’s presence online. Since 2009, Facebook has provided the option to create featured ads on their platform to help businesses and organizations reach others’ newsfeeds.

article thumbnail

5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

Sponsored by Network for Good – an easy-to-use all-in-one nonprofit fundraising platform. According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. First ask yourself, what demographics do these stakeholders fall into?

article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Ultimately, investing time in exploring ad libraries can lead to more successful campaigns, increased engagement, and greater impact for the nonprofit’s cause. Shows ad performance data like impressions, spend, and demographic reach. Allows viewing ad creatives and analyzing spend patterns over time.

Library 104
article thumbnail

How Nonprofits Can Use Livestreaming to Raise Funds Through Sponsorship

Nonprofit Tech for Good

For the example below, we’ll be building out a sample Facebook Live co-branded series. If you’ve been watching Facebook or Instagram recently, everyone is going LIVE. . Audience Insights: Look at your audience insights on Facebook and write down your key demographic information. Phase 2: Content, Cost & Creation.

Raise 325
article thumbnail

The iOS14 Update and Facebook Ads

Whole Whale

Once the update goes live (currently projected for early Spring) this means an iPhone user with the update installed will open up an app like Facebook, for example, and see the following prompt: Source: Apple. But if a user opts-out, it will change how advertising giants like Facebook are then able to collect and utilize that user data.