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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Step 2: Explore – In addition to reviewing the data in their dashboard, IAEE asked members in its annual member survey and in post webinar surveys about topics they’d like to learn more about. Once the team aggregated the data and they were able to form a hypothesis, test it and confirm a need.

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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. In times like this when we’re in a strong economic downturn – and there’s a lot of uncertainty – your major donors may be pausing their donations or limiting them. 1) Traffic.

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Let Data Drive Your Decisions

Bloomerang

Fortunately, data can help you make good decisions during uncertain times. Why data should drive your decisions Many key industries, including retailers, manufacturers, and healthcare organizations, use data to inform decisions. To be successful despite uncertainty, you must let data drive your decisions.

Data 99
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[FREE WEBINAR] How Nonprofits Can Leverage Social Media Data & Analytics to Attract New Donors

Nonprofit Tech for Good

Ever wonder what made you pause on that post, hit like to engage, or donate? The key to building a digital strategy that works is DATA. In this session, I’ll guide you through a DIY Social Media Audit to leverage your online data to attract new donors or accomplish any goal!

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4 Financial Metrics to Increase Transparency for Your Nonprofit

sgEngage

If the data is proven, why in the world isn’t everyone doing this? Performance of the organization: If the organization has strong growth and positive financial metrics , they will be more likely to share this information. Here are the metrics: Program ratio = program expenses / total expenses.

Metrics 96
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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Cost Per Conversion) : This metric shows you how much a conversion costs.

Google 277
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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. Getting clean, accurate data makes for clean, accurate KPIs, and setting yourself up for future success!

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