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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

Museum 96
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Content Strategy for Digital Collections: Archives, Libraries, and Museums

Forum One

Museums, archives, and libraries share many goals and functions. Their mandate is to exhibit and preserve the collection of the best assets that represent the story and chronology of a culture or a society. The items that museums, archives, and libraries collect reflect the human spirit.

Library 73
professionals

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Doing Museum Work: Your Thoughts

Museum 2.0

This month, we're thinking about the way we do work in museums. I'd ask questions on Twitter before. As someone texted me recently, Art History grad school didn't teach us anything about working with others in museums. Sharing articles that work is a great reason to stay on Museum Twitter by the way.

Museum 67
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Webbys 2021: Last Chance to Vote for NRDC & NMAAHC

Forum One

The Smithsonian National Museum of African American History and Culture. To provide tools and guidance to empower people’s journeys and inspire conversation about race, the Smithsonian National Museum of African American History and Culture (NMAAHC) developed “Talking About Race.” Fighting Polluters Since 1970.

Award 73
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Museum 2.0 Rerun: Answers to the Ten Questions I Am Most Commonly Asked

Museum 2.0

This August/September, I am "rerunning" popular Museum 2.0 Originally posted in April of 2011, just before I hung up my consulting hat for my current job at the Santa Cruz Museum of Art & History. I''ve spent much of the past three years on the road giving workshops and talks about audience participation in museums.

Museum 45
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Year Three as a Museum Director. Thrived.

Museum 2.0

It has some of the same feel as the disconnected affection of people wishing you a happy birthday on Facebook, with professional reflection baked in. Seeing so many cheerful one-liners in my inbox made me think about how different my work situation is today than the last time I reflected on it in public in 2012, at my one-year anniversary.

Museum 49
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Building a Culture of Experimentation

Museum 2.0

Last week, I sat down on a toilet in our museum and found myself looking at an interactive station intended to test a “Legends of the Stall” sign concept for the restrooms. Some of my happiest moments as a director come when I encounter awesome things in our museum that I had absolutely nothing to do with. Sorry for the delay.

Culture 53