Get Fully Funded

APRIL 4, 2024

In difficult circumstances, it’s helpful to return to the fundraising basics to ensure you’re making the most of tried and true strategies to boost your nonprofit’s donation revenue. Instead, show supporters that you care about them as individuals by adding these strategies to your email marketing approach: Create donor segments.

Donation 110

Donation Strategy Nonprofit Gift 110

VisionLink

JUNE 19, 2012

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Choose keywords that you can use on ALL pages by testing them out on Google Adwords. Remember, creating the most valuable website content takes time.

Content 205

Content Websites Strategy Adwords 205

Candid

APRIL 20, 2023

Creating a social media strategy can feel overwhelming. There is so much expert advice out there about how much you should post, what types of content are the best, and how to reach new audiences. So, how can your nonprofit create a social media strategy that you can sustain? Set a time period for the test.

Social Media 98

Social Media Data Strategy Media 98

Nonprofit Tech for Good

JANUARY 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

Calendar 278

Calendar Social Media Content Media 278

Bloomerang

AUGUST 16, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. In this post, I’ll explore the fifth strategy. . Master an analytic approach to strategy and planning. Do more testing.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

Media Cause

FEBRUARY 28, 2022

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. The more engaging your content, the larger of a request you can make. Test and track.

Content 105

Content Test Student Audience 105

Eric Jacobsen Blog

MARCH 1, 2021

The book is, The CEO Test , written by Adam Bryant and Kevin Sharer. You’ll learn what truly matters to be a successful leader and you’ll discover a clear roadmap for succeeding in these seven critical challenges – the CEO test : Can you develop a simple plan for your strategy? Can you make the culture real—and matter?

Test 52

Test Leadership Roles Game 52

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

Websites 320

Websites Work Test Nonprofit 320

Forum One

AUGUST 19, 2021

The most common approaches are through two research approaches: audience research and usability testing. When it comes to audience research and usability testing, the two approaches can sometimes get mixed up, because after all, aren’t our audiences using our digital platform or tool? Usability testing: Defining the experience.

Test 85

Test Audience Research Interview 85

Saleforce Nonprofit

JULY 8, 2021

By: Jas Finnell, Digital Strategy Manager at Riley Children’s Foundation. An added benefit of email marketing strategies is that you can analyze performance and optimize those conversations in real-time. Testing isn’t just about answering one-off questions or settling a disagreement. Embrace Storytelling. About the Author.

email 116

email Marketing Strategy Tips 116

Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. So, what kind of content is that, exactly?

Action 270

Action Practice Tips Seattle 270

sgEngage

SEPTEMBER 20, 2022

For modern nonprofits, comm unicating with d onors , spreading awareness, and connecting with your beneficiaries requires a sophisticated online strategy. While there are many quick fixes nonprofits can make to update their digital strategy incrementally, making real changes often requires taking a long-term approach. Train your team.

Digital 65

Digital Strategy Websites Test 65

.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. He is also President and Managing Director of Digital Strategy for.orgSource , and my co-author of the Association 4.0 Another is how fair use applies to AI-generated content.

Sponsor 221

Sponsor Associations North America Law 221

.orgSource

FEBRUARY 12, 2024

Integrate Strategy Effective strategy begins with an integrated plan. Sharon Rice ,orgSource Managing Director of Business Strategy, explains the new roles like this, “An integrated strategic plan gives everyone in the organization a voice, especially the professionals from marketing and membership.

Collaboration 221

Collaboration Marketing Integration Trend 221

Bloomerang

NOVEMBER 8, 2023

Year-end appeal strategies ask you to start planning in the summer and then to implement the drive in mid-October. Follow this plan for your year-end appeal strategy We’ve done the work for you. Here are the last-minute year-end appeal strategies to implement now: What’s your core year-end message? What do you do now?

Strategy 56

Strategy Social Media Rate Gift 56

Media Cause

JULY 14, 2023

Consider expanding beyond those platforms to test and reach a wider audience. Digital Marketing Project Management Strategies Various project management strategies and tools can be used to ensure the success of digital marketing campaigns. This will inform more effective strategies and build trust with your audiences.

Project 52

Project Digital Marketing Impact 52

Nonprofit Tech for Good

DECEMBER 28, 2023

Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising. The program requires the completion of three webinars and costs $100 USD.

Awareness 234

Awareness Calendar Causes Giving 234

Nonprofit Tech for Good

MAY 13, 2022

Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation). Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Content (utm_content).

Donor 297

Donor Track Campaign Facebook 297

Pamela Grow

SEPTEMBER 20, 2023

Whether you’re hoping to build a new website from scratch or revamp your existing digital presence, you’ll need the right strategies and tools to streamline the process. Use bold calls to action: Top nonprofit websites use calls to action (CTAs) throughout their website content that direct supporters to give.

Websites 52

Websites Donor Strategy Demonstration 52

Association Analytics

MAY 4, 2023

With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, event planning, and more. Many people have good ideas, but using analytics to test the ideas, improve upon them and prove ROI on their efforts will set you apart!

Analytics 321

Analytics Skills Knowledge Associations 321

Media Cause

NOVEMBER 7, 2022

Your paid advertising team has been hard at work defining which audiences and channels they want to target this new campaign with, and your social media team has been prepping your profiles and planning out a strong content schedule to make a splash. what actions you are asking them to take, etc.) Conclusion.

Social Media 52

Social Media Create Strategy Media 52

Whole Whale

JANUARY 27, 2023

Your nonprofit can join the conversation by answering questions relevant to your mission or content priority areas and build a following over time through thoughtful responses and participation/interaction on topics related to your nonprofit’s mission.

Awareness 52

Awareness Question Ideas Strategy 52

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Data on donor behavior, preferences, and interactions provides audience insights that can be used to improve fundraising strategies and optimize future campaigns.

Practice 244

Practice Fundraising Guide Channel 244

.orgSource

MAY 15, 2023

Integrate Strategy There are plenty of incentives for collaboration. Effective strategy begins with an integrated plan. Include your teams in strategy sessions and provide them with the tech tools they need to keep pace. When strategy doesn’t filter through departments, communications lose that impact.

Collaboration 221

Collaboration Marketing Team Integration 221

sgEngage

SEPTEMBER 6, 2023

To grow your donor file, add three easy upgrades to your current acquisition plan and watch how kickstarting a better content, promotion, and conversion strategy can work wonders for your donor pipeline. Step 1: Improve Your Content Strategy Acquiring new donors online requires you to build a better content plan.

Digital 87

Digital Donor Work Calendar 87

Association Analytics

JUNE 17, 2021

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. If particular role types are not attending, take a look at your content and determine if it makes sense to create sessions or a learning track that addresses their needs. What factors influence first time attendees?

Associations 318

Associations Data Registration Analytics 318

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. It’s a strategy that works well in business, and it can do the same for nonprofits. Franklin D.

Fundraising 353

Fundraising Nonprofit Ideas Virtual 353

Qgiv

JANUARY 12, 2023

Chances are, your donor base is included in that number, making your nonprofit’s presence on social media and developing your nonprofit social media strategy just that much more important for attracting potential new donors and engaging with your loyal supporters. How to Create a Nonprofit Social Media Strategy. Set SMART goals.

Social Media 52

Social Media Strategy Media Donor 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. This year, we’ve further refined this handy tool, and tested it with a number of our clients.

Calendar 117

Calendar Content Tunisia Strategy 117

NonProfit Hub

SEPTEMBER 30, 2020

The data utilized by the nonprofit sector can be used for an effective marketing strategy when handled properly. Watch the Market for Effective Marketing Strategies. Watch the Market for Effective Marketing Strategies. Test ideas you have found throughout the industry in your own organization to see how they work for you.

Marketing 89

Marketing Data Strategy Test 89

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. With that, let’s get started.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Forum One

JANUARY 17, 2024

Adopt an AI strategy There’s no denying it: Artificial Intelligence (AI) is happening. The term encompasses a wide range of tools and practices that can support an equally wide range of work and strategies. To be the best partner we can be, we’re doing our own work to learn, test, and iterate on all the approaches we recommend.

Digital 92

Digital Attitude Government Model 92

Forum One

MARCH 12, 2024

Here are a few use cases we’ve seen (and used ourselves): Brainstorming content topics. Drafting and testing. Writing multiple drafts for A/B testing on social media. Think about these factors—audience, timing, content, and placement—and where AI can boost your efforts. AI can help in quickly drafting responses.

Social Media 80

Social Media Images Video Media 80

Whole Whale

MAY 31, 2023

“I want to be more accessible in my email strategy. Are there any tools I can use to help my content be more accessible?” Making your email marketing strategy more accessible involves ensuring that your email content and design are inclusive and usable by people with a wide range of abilities, including those with disabilities.

Accessibility 52

Accessibility email United Kingdom Test 52

Forum One

JULY 15, 2021

A step-by-step approach to personalization allows organizations to start delivering unique content sooner than later. As individuals, we’re served targeted content and ads based on our previous online behavior or social media profiles (e.g., Building a personalization strategy: crawl, walk, run.

Personal 101

Personal Test Demographics Analytics 101

DNL OmniMedia

MAY 25, 2023

Here are five strategies to help your nonprofit increase your supporters’ value and build relationships that stand the test of time. Personalization also includes adjusting the content you share based on supporters’ interests. In an email list for remote supporters, you would instead promote online opportunities and content.

Relationship 52

Relationship Build Donor Strategy 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

I taught a section on developing and implementing an effective content strategy after some exercises to help participants identify target audiences, create personas, measurable objectives, and channels. It struck me that an effective nonprofit content strategy is a process of continuous improvement.

Social Media 50

Social Media San Antonio Content Strategy 50