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4 Unique Call-to-Actions to Test on Your Nonprofit’s Website

Nonprofit Tech for Good

The red newsletter opt-in top bar on Nonprofit Tech for Good is the best-performing newsletter CTA on our website. For example, the Nature Conservancy uses a maroon top bar to send visitors prompted by TV ads to their monthly giving donation page. 1) Embedded newsletter opt-in on the Marshall Project blog.

Websites 344
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Four Creative (and Smart) Uses of Social Media Icons in Nonprofit e-Newsletters

Nonprofit Tech for Good

The vast majority of online donations come from a click in an e-newsletter, as do most new Facebook Fans, Twitter Followers, and text alert subscribers. E-newsletters will likely be eulogized at some point, but for now and in the near future, nonprofits that do not publish e-newsletters are definitely at a disadvantage.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

Organization: The Nature Conservancy. Of all the mass communications tools your organization is using (website e-newsletters, social networking sites, mobile), which is resulting in the most online dollars being raised (directly or indirectly)? Direct mail and e-newsletters are still the leaders. Name: Amy Ganderson.

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10 Blogging Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. First, blogging allows your nonprofit to have a consistent stream of new content use in your e-newsletter and share on social media which increases traffic to your website and awareness of your nonprofit’s brand.

Practice 352
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How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

A donor will be pleased to learn that, for example, their $100 donation helped kickstart a conservation project or deliver a week worth of food to a family in need. Details really matter, which is why it’s helpful to mention how the contribution was, or will be, allocated. 2) Give social media shoutouts. 6) Give reports.

Impact 341
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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

This program promotes efficient water use in homes and businesses throughout the country by offering a simple way to make purchasing decisions that conserve water without sacrificing quality or product performance. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page.

Trend 323
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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly.

Practice 339