Bloomerang

SEPTEMBER 29, 2023

Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget. Here are three marketing campaigns in the charity and nonprofit sector. Are you ready to give your donors the content they deserve?

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Examples Campaign Marketing Cancer 97

TechImpact

NOVEMBER 19, 2014

Image courtesy of lmsShortSales. Only recently has a definition of content marketing been widely accepted. Before, content marketing was a loose collection of ideas, thoughts and conjectures about the way consumers MIGHT respond to a new marketing models. The 5 reasons why content marketing works.

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Stats Content Marketing Technique 126

Nonprofit Tech for Good

AUGUST 24, 2020

Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. First, blogging allows your nonprofit to have a consistent stream of new content use in your e-newsletter and share on social media which increases traffic to your website and awareness of your nonprofit’s brand.

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Practice Nonprofit Newsletter News 352

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2013

Image from Flickr by Xurble. charity: water , a nonprofit that brings clean and safe drinking water to people in developing nations, is leading the way when it comes to redefining nonprofit marketing; they are exceptional at inbound marketing, focusing on creating powerful content to inspire people to join their cause.

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Charity Lesson Marketing Digital 128

Nonprofit Tech for Good

APRIL 12, 2019

What creates more awareness and connects you to people who share your mission is expert content. You can use sites like Answer the Public to learn what people are asking in Google to better understand the concerns of your donors and create content for them and to attract people like them. Use keywords in image titles.

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St. Louis Headline Search Google 247

Amy Sample Ward

JUNE 16, 2010

Ben Matthews has just announced the launch of CharityComms 2020 , an initiative that Bright One has been spearheading in partnership with CharityComms, the professional body for charity communicators. portability – moving to the cloud; conversations and content moves seamlessly across platforms. What were my ideas?

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Trend Charity Communication Cancer 137

Qgiv

FEBRUARY 20, 2024

How can charities use AI? The three main types of AI you should know about: Generative AI are programs that can use your input to create new content, from images to texts to music. How can charities use AI? Content creation Content creation is also simplified by AI for fundraising. What is AI? What is AI?

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Fundraising Nonprofit Analysis Donor 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 6, 2013

Many charities are often stretch to find the time and resources to feed the content beast and riffing on popular memes can an efficient and effective way to create content, especially with the plethora of free “ meme creators “available. What is the impact on your nonprofit’s content strategy?

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Meme Content Facebook Strategy 106

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

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Donor Social Media Websites Content 82

Tech Soup

JANUARY 29, 2015

But what are the rules and where can you get good public domain or Creative Commons images to spice up your website? With the rise of visual social media (like Pinterest and Instagram), a clear trend in digital communications is more images and fewer words — even if you are communicating through your website or an email newsletter.

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Images Newsletter Websites Copyright 36

Get Fully Funded

APRIL 4, 2024

Choosing images strategically. Choose just one image to include on the page to avoid distracting supporters while still providing an opportunity for emotional connection. Be sure to compress the image to support faster page load speeds. Instead, try asking supporters to complete a survey after they’ve hit “submit.”

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Donation Strategy Nonprofit Gift 110

Tech Soup

FEBRUARY 3, 2015

We hope you like our content, and we want you to use it! Content created by TechSoup is available to reuse by any nonprofit or library (for free!), This means you can take our content, post it on your website, or use it in your trainings or newsletters, and you don't even need to ask us for permission.

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Content Free License Images 36

Qgiv

SEPTEMBER 1, 2021

If you’re unsure if you have the time to manage a TikTok account for your nonprofit, create a draft content calendar. Label each day on the content calendar with the names of the platforms you’ll be posting on, what you plan on posting about, and any photo or video you’ll need created for the post. Check out the examples below!

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Marketing Madagascar Guide Social Media 117

Tech Soup

MARCH 26, 2015

Oh stock images. Here are a few key considerations to help you choose fantastic images for your site. Are You Treating Your Images as Content? Good, this is important: Photos and other images should never be used just as decoration. Is the Image Relevant? Will Your Audience Relate to the Image?

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Images Websites Photo Laptop 36

CauseVox

JUNE 9, 2021

Make sure you share images of each item and organize them clearly. With a takeover, your team can post content throughout the day that links back to your organization’s website or social media pages. Tip: Have your high-quality images and posts written ahead of time so you can make the most of the takeover!

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Ideas Online Fundraising Charity 98

TechImpact

NOVEMBER 11, 2013

Image courtesy of bfarch.tistory.com. Create “sticky” content. Follow others, share similar content, and contribute to conversations. Attract these influencers by sharing their content. Social content marketing CRM facebook social media twitter' Petition + Twitter = Twitition. Grow your network.

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Social Media Impact Social Tips 183

Bloomerang

JUNE 24, 2021

A fun run or gala charity auction is a lot more upbeat. I began by asking him what would be your top pieces of advice to anyone looking to build their charities wills and gifts programs ? Identify the different motivations that supporters of your charity or the wider population might have to leave gifts in their will to you.

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Guide Gift Nonprofit Charity 94

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. While you don’t need to be at a charity: water level for your nonprofit marketing, having an effective and easy-to-use website is an important step to achieving your goals.

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Websites Nonprofit Guidelines Phone 246

Nonprofits Source

APRIL 15, 2024

This can promote your event to different groups of people, especially walkers and bikers, who would be interested in signing up for a charity event that also furthers their own goals. Then, you can spend more time combining the right content strategies with the right platforms to boost your reach. Social media. Create a catalog.

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Marketing Fundraising Tips Registration 52

Nonprofit Tech for Good

OCTOBER 10, 2019

By Paige Kutliek , SEO Manager at GoFundMe ––a free fundraising platform for charities, people, and the causes you care about. 1) Choose the right fundraiser images and videos. Interesting and informative content can truly set your fundraiser apart from the rest, and the right photos can help tell your story in a unique way.

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Guide Organization Campaign Social Media 247

Nonprofit Tech for Good

DECEMBER 8, 2021

Quarterly Impact Reports enhance your website, email, and social media content strategy. Ensure that your landing page generates an effective title and promo image on social media. Gamers on Twitch raised $83 million for charity in 2020 (compared to $55 million in 2019) using Tiltify ( Register ). Gaming for Good. The Metaverse.

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Trend Digital Marketing Fundraising 316

Nonprofit Tech for Good

AUGUST 10, 2018

And, according to numerous studies , we now that women at virtually every income level are more likely to give to charity (in some cases, nearly twice as much). Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters. 2) Pinterest is about discovery.

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Storytelling Social Media Nonprofit YouTube 171

Nonprofit Tech for Good

SEPTEMBER 28, 2017

To tap this potential, your NGO, nonprofit, or charity needs to activate its social media presence before, during, and after #GivingTuesday to help build the movement and, in the process, raise awareness and funds for your organization and mission. Best Practice #2: Design Visual Content. Thank you!

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Social Media Practice Media NGO 254

The Modern Nonprofit

JUNE 20, 2023

So, how do you translate the energy and camaraderie of a live charity event into pixels and bandwidth? Harness the power of storytelling through images, videos, and updates. Encourage supporters to share your content or create their own, amplifying your message through their networks. Let’s explore together.

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Method Digital Online Fundraising 88

Neon CRM

MAY 26, 2023

Adapt Your Social Media for Your Platform A lot of nonprofits take a simple, link-based approach to content on social media. On Facebook, where short-form content is preferred, the nonprofit can cut out a particularly impactful moment and share it as a clip. But they don’t specifically adapt that message for the platform they’re using.

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Campaign Marketing Ideas Help 95

TechImpact

JANUARY 27, 2014

Image courtesy of Fundraiser Help. Blogging, or content marketing, is one of the best ways to promote traffic to your site, build relationships, and cultivate your position within whatever community you are trying to establish yourself. If you don’t have a blog, you need to make one. Interact via social media. Ask, and thank.

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Tech Strategy Fundraising Nonprofit 218

TechImpact

JULY 28, 2014

Image courtesy of Home Business Rotator. Donors will often do online research before giving to a charity, but what they find when doing that online research depends on your level of transparency. By ingraining yourself in the community through your content marketing efforts, you’ve made asking for donations a lot easier.

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Social Media Media Avatar Fundraising 224

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.

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Practice Online Fundraising Nonprofit 339

Get Fully Funded

FEBRUARY 22, 2024

In this guide, we’ll share our top tips for creating an auction catalog that engages participants and elevates your event with both its content and its format. Live Auction Catalog Content Tips Prominently Feature Your Nonprofit’s Mission Generally speaking, there are two main groups of people who attend nonprofit auctions.

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Design Sponsor PDF Nonprofit 52

Nonprofit Tech for Good

JULY 4, 2021

For fundraising initiatives that require a little more love – like charity auctions and virtual events – below is a list of ten powerful fundraising ideas to help you pave your new-and-improved path. Diverse social media content will speak to a diverse donor base. Start crowdfunding with birthday fundraisers.

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Ideas Online Fundraising Social Media 354

Whole Whale

NOVEMBER 8, 2022

DREAM’s annual report is doing everything right: beautiful images, student stories, and (of course) thanking their donors. We especially love how they paired a full-page image of a student with key stats that support the organization’s overall mission, a mix of showing and telling. Charity: Water. Annual report template.

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Report Template Org Nonprofit 85

Connection Cafe

FEBRUARY 12, 2019

Last year for a research study, I signed up to get emails from 152 Canadian charities to see how they were capturing emails and then what they were sending when it came to fundraising (more on why and the research study here ). Have you ever wondered why someone would want to receive a charity email newsletter? Or your newsletter?

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Charity email Fundraising Offline 28

Nonprofit Tech for Good

FEBRUARY 8, 2012

Write content and secure photos for website pages. Add charity ratings graphics to your “Donate Now” landing page, if applicable. Design a custom banner, sidebar column image, and video page banner, if applicable. Write content and secure photos for blog pages. Create five text-to-give images. 1) Website.

Social Media 266

Social Media Social Media Tech 266

TechImpact

DECEMBER 23, 2013

Image courtesy of Givelify. According to the DEC (disaster emergency committee) , a UK based coalition made up of 14 charities who band together in times of crisis, 6 million british pounds were raised via mobile donations after the Philippines was rocked by the typhoon that occurred earlier this year.

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Mobile Giving Philippines Disaster 195

Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2019

2) Fundraising : Charity: Water is using Persado , an AI tool to better understand which content and images on Facebook would generate more recurring donors for its monthly program. (I

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Hype Digital Proposal Podcast 104

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 20, 2013

They demonstrate what is possible with short, snappy bursts of video content, and the kind of engagement you can get from this type of media. Charity Water. In a simplistic, success story approach, Charity Water perfectly demonstrated how to convey what their cause is about in a restrained time frame. Watch Video: [link].

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Video Storytelling Charity Nonprofit 126

Tech Soup

SEPTEMBER 25, 2014

As your humble writer and a guy who looks at lots of charity websites every day, here are 10 telltale signs I've noticed. Your site looks old or amateurish if you compare it with other charity websites. You can't update your own content. Images: Image 1 : Idealware. Image 2 : somchai rakin / Shutterstock.

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Websites Free Mobile Images 67