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How Make-A-Wish is Telling New Stories with Audience Personas

See3

By putting together a comprehensive profile of your audience, your nonprofit is better able to create personalized content that speaks to your audience and drives them to action. Though our conversation, we learned three pivotal things that a nonprofit should consider when developing their own content strategies.

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How To Sell With A Story

Eric Jacobsen Blog

Then I decided to make that one of the topics covered in the book, spanning two different chapters. I dedicated one entire chapter to the dangers of embellishing a story to the point that you’ve stretched the truth too far, and how do you know how far is too far.

Story 52
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Sell With A Story

Eric Jacobsen Blog

Then I decided to make that one of the topics covered in the book, spanning two different chapters. I dedicated one entire chapter to the dangers of embellishing a story to the point that you’ve stretched the truth too far, and how do you know how far is too far.

Story 52
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Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

Your nonprofit can co-create high quality content that is of value to your audience. Your nonprofit can have influencers share your content with their networks, expanding your reach and engagement. The key engagement opportunity is to give them some social media love and ask them to share your content.

Influence 115
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How To Help Your Team To Stop Drowning In Work

Eric Jacobsen Blog

Stop wasting time in meetings with four proven techniques. Additionally, supplementing the teachings found within the book, Sonnenberg provides you with more learning opportunities via free content and in-depth instructions at ComeUpForAir.

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5 Infographics About Infographics To Master Basics in Five Minutes

Beth's Blog: How Nonprofits Can Use Social Media

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! Moment—Using your data to tell stories, make decisions, and change the world.” 3: An Infographic – Yes or No?

Blended 136
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Six Books About Skills You Need To Succeed in A Networked World

Beth's Blog: How Nonprofits Can Use Social Media

I’ve been curating resources on training techniques and capacity building over at scoop.it A lot of work I do around social media is training — good training requires good design – not just content. The model balances content, learning design, and participants. Brilliance by Design by Vicki Halsey.

Skills 105