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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

By using cause-specific language that clearly conveys the urgency of needs on the ground, you can compel donors to take immediate action through their communications across channels. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach. Tag and thank them.

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How to Use Data to Drive Your Content Strategy

Association Analytics

Today’s digital world offers tons of channels to share your content, which is great. This will ultimately save you time and money, and provide members with more value that leads to increased engagement and retention. Start by tagging and classifying content across your association’s digital assets. Ask and observe your members.

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Maximizing Nonprofit Fundraising with Google Analytics 4

Allegiance Group

Data Retention: Where GA3 would retain your data for 10 or more years, GA4 has a 14-month retention window — but only on certain types of data. You can implement these parameters through tools like Google Tag Manager, which lets you install, store, and manage marketing tags that track user actions and collect data.

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3 Membership Engagement Strategies to Try Today

Neon CRM

This strategy will encompass tailored activities, communication channels, and personalized interactions aimed at making their members more satisfied and encouraging them to contribute to the organization’s mission. Ultimately, the goal of a membership engagement strategy is to improve member retention.

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3 Proven Ways to Find and Convert New Donors

sgEngage

And with donor retention rates on the decline, new donor acquisition is a constant topic of conversation. I’m sure you’re using at least one of these social media channels. Develop an acquisition strategy for your top one or two social media channels. Unlike your social media channels, you have complete control.

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Virtual Fundraising: Post-Event Tactics to Retain and Re-engage Donors 

Classy

As donor retention and engagement continue to challenge the space, virtual events are a viable tool you can explore to enhance these efforts. In fact, data has found that nonprofits who are hosting virtual events are using the same channels and tactics to steward donors as they would in the in-person setting. Fundraiser results.

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How To Make A Back Channel Light Up Like Clark Griswald's House

Beth's Blog: How Nonprofits Can Use Social Media

I got an email from hosts Chris Uschan and Tony Veroeven who shared some numbers, "We had 190 attend and ask 140 questions in a back channel that looked like Clark Griswald 's House at Christmas!". Cliff Atkinson's new book, The Back Channel is a must read for anyone presenting at conferences or planning trainings in age of social media.

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