Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. This means including clear content on your site and helpful resources like blogs, case studies, and whitepapers to inform your supporters. Make sure your content is both clear and relevant.

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Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Will you send them additional content resources? Or offer them a discount on membership?

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Bloomerang

AUGUST 2, 2021

In part one of this series, I outlined my top six fundraising strategies for 2021: . Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. In this post, I’ll explore the third strategy. . Master relevant content marketing. Where do you find that content?

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Association TV

NOVEMBER 30, 2021

Welcome to the land of sponsored content. What is sponsored content? You know what content is? You know what content is? Sponsored content is what happens when those worlds collide like chocolate and peanut butter to make a delicious snack. You have a dedicated audience who look to you for content.

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Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. Understand your multicultural audiences.

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Nonprofit Tech for Good

JANUARY 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

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Association TV

DECEMBER 21, 2021

Unlock profitable content strategy and avoid being cold, like this guy. What if I told you that you’re focusing on the wrong problem and that tweaking your content strategy could actually make you money? It’s just a different way of thinking about your content programming. Good video programming is a value center.

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EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. The post LGBTQ+ advocacy strategies to generate advocates year-round appeared first on EveryAction.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Which strategies were most effective at attracting first-time donors? the timing of their donation)?

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Nonprofit Tech for Good

OCTOBER 17, 2023

In this post, we’ll explore three cost-effective strategies to boost your online visibility. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Develop a content calendar that outlines when and what type of content you’ll post.

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Bloomerang

APRIL 26, 2023

billion social media users in 2021 – an increase of five percent from a year ago – it’s a valuable communication channel that should be part of your mix. At the heart of a strong social communications plan is relevant and compelling content. Your social channels should reflect your mission and values.

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Social Media Content Ideas Media 89

Forum One

APRIL 13, 2021

These institutions have had to most recently revise their playbooks to use the digital space as a primary channel in making their collections accessible to visitors. Enter content strategist as digital curator. So how can we ensure that they are being referenced and used as the shift towards digital becomes ever more important?

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Top Nonprofits

MARCH 4, 2021

A tried and true method of increasing marketing efforts is to use a multi-channel approach. Multi-channel fundraising is exactly what its name states — using multiple marketing channels to promote an upcoming fundraising campaign or event. Ways Your Website Can Support A Multi-channel Strategy.

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Channel Websites Tips Fundraising 72

Nonprofits Source

NOVEMBER 27, 2023

Best of all, most of these are free or cost effective so you can get the most bang for your buck and maximize the value of your marketing strategy. Let’s jump into the essential marketing platforms to add to your strategy and how you can harness their full potential.

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Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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sgEngage

MARCH 22, 2022

One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. It’s important to remember that we live in a hybrid landscape.

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Retention Communication Donor Strategy 95

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started.

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Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Text messages are another valuable tool you should add to your outbound communications strategy! Text messages help your organization accomplish this!

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

Last month I moderated a panel of nonprofits sharing case studies about their integrated digital strategies. One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?”

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Content Strategy Tips Case Study 136

Nonprofit Tech for Good

FEBRUARY 28, 2021

Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. These strategies should include a variety of tactics for recognizing and sharing insights with your corporate partners. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

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Nonprofit Tech for Good

APRIL 5, 2024

It Folds Seamlessly into Digital Channels Your nonprofit likely leverages digital marketing channels to raise awareness about your mission, garner support, and solicit donations. Using tech to market your golf tournament lets you seamlessly fold it into your current digital strategies on channels such as: Social media.

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Tech Marketing Sponsor Registration 201

Neon CRM

JANUARY 25, 2024

In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Here are a few best practices that can help you as you get started with your member newsletter and your communication strategy as a whole. Channel the audience reading your newsletter—what’s helpful to them?

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Newsletter Content Ideas Tips 52

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. What Is a Donor Engagement Strategy? But these four basic steps of the donor engagement cycle are key parts of your overall donor engagement strategy.

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Saleforce Nonprofit

JULY 8, 2021

By: Jas Finnell, Digital Strategy Manager at Riley Children’s Foundation. Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. What questions does your team have about donor behavior and your content? Uplift Voices in Your Community.

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email Marketing Strategy Tips 116

Nonprofit Tech for Good

MARCH 17, 2020

Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. 2) Download the Guide: Facebook Ad Strategy for Charities & Nonprofits. 1) Forget about organic, focus on ads.

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Nimble AMS

MAY 5, 2023

Recently, there has been a rise in for-profit organizations building “community” as part of their business strategy. 4 b est practice strategies to keep up with the for-profit competition Now more than ever, it’s vital your association shares the value of your membership. Has your association experienced this latest trend?

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AccelEvents

JULY 26, 2021

No matter the reason, quality content will further improve their event experience, keep them at the online event longer and encourage event engagement. Therefore, your event planning teams need to carefully consider the content you will be promoting; consider it your bread and butter. Content Marketing Strategy.

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Get Fully Funded

NOVEMBER 6, 2023

What if you could repurpose your event content to continue serving your mission, even after your event’s grand finale? With some forethought and strategy, you can! A rough schedule for posting content. Your content schedule should be more of a general guide so you know what kinds of materials you should prepare to collect.

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Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

What if you could repurpose your event content to continue serving your mission, even after your event’s grand finale? With some forethought and strategy, you can! A rough schedule for posting content. Your content schedule should be more of a general guide so you know what kinds of materials you should prepare to collect.

Marketing 52

Marketing Strategy Influence Social Media 52

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use social media to drive traffic to your website.

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Digital Practice Donor Strategy 52

Connection Cafe

FEBRUARY 12, 2020

The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. Learn more about higher ed marketing strategy in the free white paper: Your Online Marketing Plan for Higher Education. What is Content Strategy?

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Education Content Strategy Texas 44

EveryAction

JULY 3, 2023

Which strategies have worked well to keep donors engaged with your mission? Are there any gaps in your current digital fundraising and engagement strategy? If there’s one thing we’ve learned over the past few years, it’s that digital-centric strategies have proven to have many benefits and are here to stay.

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NTEN

FEBRUARY 14, 2014

The struggle to create effective content strategies for social networks either comes from not having enough time to devote to social media or not having enough content to post. Cody Damon content strategy Data Media Cause nptech nten Social Media Strategy Web Sites Communications' Media Cause.

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Content Effective Strategy Tips 93

Tech Soup

NOVEMBER 24, 2021

In this blog post, we'll walk through six simple steps to consider when developing a content strategy and calendar at your nonprofit. When people research a cause they are interested in, the two main channels they use are Internet searches and social media.

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Content People Audience Calendar 65

Bloomerang

JULY 26, 2021

In part 1 of this series, I outlined my top six fundraising strategies for 2021: . Mastering relevant content marketing. Mastering an analytic approach to strategy and planning. In this post, I’ll explore the second strategy. . Commit to a manageable social media strategy. You can read part one here.

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Strategy Online Fundraising Plugin 142

Media Cause

JULY 14, 2023

Channels: Choose the digital channels that align with your audience’s preferences and behaviors. Digital Marketing Project Management Strategies Various project management strategies and tools can be used to ensure the success of digital marketing campaigns. Meet them where they are.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?” These meetings in addition to other check ins and end of year planning all comes together to plot out our themes and strategy.

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Content Measure Organization Strategy 101