The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

Retention 75

Retention Gift Donor Effective 75

Nonprofit Tech for Good

JULY 30, 2023

2) Increased Donor Retention: According to Nonprofit Source , nonprofits that effectively use storytelling in their fundraising efforts have a donor retention rate of 45%, compared to 27% for organizations that do not focus on storytelling. Empower your nonprofit to be a powerful storyteller.

Storytelling 239

Storytelling Action Roles Hunger 239

sgEngage

MARCH 22, 2022

One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. This is why focusing on impact is one of the best ways to increase donor retention.

Retention 94

Retention Communication Donor Strategy 94

Nonprofit Tech for Good

APRIL 17, 2021

Corporations in today’s world don’t just want to support your mission once, they want to create long-lasting and tangible change alongside you for years to come. In business, customer retention is “big business.” Calculate your churn rate as Total # of Partner by Total Value of Partners.

Help 269

Help Retention Tips Template 269

.orgSource

MARCH 18, 2024

She was talking about how unprepared we were for the dramatic changes we experienced. Back on earth, our discussion centered on this question: How is the role of associations in society changing and is it expanding, contracting, or being completely reshaped? Change Without Changing “AAHA has been around for 90 years,” Garth notes.

Associations 221

Associations Jordan Industry Podcast 221

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2020

The report defines the “giving ecosystem” expansively, encompassing private and public sectors, individuals and larger institutions and suggests that each plays a role within the cultural changes that bring forth the future of giving. We also talk about the risks and need for more attention on the ethics of AI.

Retention 96

Retention Giving Donor Collaboration 96

Candid

FEBRUARY 27, 2024

One way to serve your clients more effectively is to gather feedback from participants, then use what you learn to improve services and support organizational change initiatives. When you hear directly from clients, you can better tailor services to their needs and preferences, which, in turn, helps increase client retention and impact.

Rate 128

Rate Survey Nonprofit Sample 128

Nonprofit Tech for Good

APRIL 2, 2020

2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. At the end of the day though, making small changes to your forms or calls-to-action can drive big gains. By increasing your conversion rate to 1.5% 5) Retention.

Metrics 318

Metrics Digital Marketing Retention 318

The Science Behind Engaging your Supporters

MARCH 5, 2019

Unfortunately, across the nonprofit sector, donor retention rates are low and getting worse. According to the 2 018 Fundraising Effectiveness Survey Report , the average donor retention rate was 45.5% in 2017, slightly lower than the rates in 2014–2016. What should nonprofits do to rise above the retention slump?

Retention 74

Retention Donor Rate Chart 74

The Modern Nonprofit

SEPTEMBER 5, 2023

Estimated Reading Time: 4 minutes Adapting to Changes in Facebook Fundraising Tools: A Guide for Nonprofits When you run a nonprofit, you’ve likely leaned on social media platforms for fundraising. However, the recent announcement about changes to Facebook’s fundraising tools may have you rethinking your strategy.

Facebook 98

Facebook Tools Change Guide 98

Association Analytics

SEPTEMBER 13, 2023

Let’s dive into how learning analytics can drive engagement, improve course completion rates, identify gaps in learning programs, and optimize the learning experience. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169

Analytics Education Program Impact 169

Neon CRM

DECEMBER 6, 2023

That’s why it’s essential to have a donor retention plan in place. Having a donor retention strategy in place to retain year-end donors is the best way to get a good return on the investment you put into acquiring them. 114 ÷ 367) x 100 = 31, so they had a 31% donor retention rate. Let’s take a look.

Donor 98

Donor Retention Template Widget 98

.orgSource

FEBRUARY 27, 2023

What can leaders do to prepare their employees to stay at the top of their game when the game is constantly changing? There’s a change going on in business. Retention rates are 34% higher among organizations that offer employee development opportunities. Digital markets don’t allow room to languish.

Team 221

Team Time Skills Professional 221

Candid

JUNE 28, 2022

Donor retention is the measurement of how many donors continue giving to your nonprofit year after year. Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support. Maintaining a high retention rate means your nonprofit has access to ongoing, sustainable financial support.

Donor 111

Donor Retention Rate Database 111

sgEngage

MARCH 15, 2024

By applying these helpful ways to measure and optimize nonprofit performance, you can drive positive change for your organization. There are short-term outcomes (cleaner beaches, better access to childcare); intermediate outcomes (boosting awareness, changing policies); and long-term outcomes (preserving the environment, improving society).

Measure 88

Measure Help Analysis Metrics 88

Connection Cafe

NOVEMBER 19, 2018

Assuring you have a successful retention rate starts with these four steps: Inform: Your community needs to know about your involvement. Next you will need a stewardship plan to secure retention rates. Ask if their interests have changed since their first donation. Have they visited your facility or website?

Rate 28

Rate Retention Donor Gift 28

Candid

MAY 14, 2021

percent) donors, donor retention rates declined across all donor categories, with only the largest nonprofits ($5 million to $25 million) seeing an increase. In addition, the median year-over-year change in fundraising revenue across all issue areas was negative, ranging from -2.9 And while the overall number of donors rose 1.3

Retention 69

Retention Studies Fundraising PDF 69

Association Analytics

JUNE 17, 2021

In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. As a bonus, many associations find that repeat event attendees also renew at higher rates. ( Do your repeat event attendees also renew at higher rates? ). Let’s take a look at how event data can be put into action.

Associations 318

Associations Data Registration Analytics 318

Bloomerang

APRIL 17, 2024

Is your organization feeling the changes in our economy, society, and communities? Each of these industries needs to study an aspect of their output to see how it performs and decide if they need to change. However, there are infinite metrics you could consider that may be about something other than employee retention or fundraising.

Data 99

Data Metrics Measure Goal 99

Nonprofit Tech for Good

FEBRUARY 12, 2021

RoundUp App automatically rounds users’ credit or debit card transactions up to the nearest dollar and donates the “change” to your nonprofit. One of the biggest selling points of RoundUp App for donors is the fact that they’re only being asked to donate their spare change. How does RoundUp App work?

Effective 278

Effective Fundraising Nonprofit Channel 278

Qgiv

MARCH 14, 2023

They are: Donor retention Leveraging technology Economic uncertainty Fundraising events Donor communication and engagement 1. Donor Retention Donor retention as a metric has gained traction since 2001 when Adrian Sargeant published the first academic research on the financial impact of increased donor retention.

Challenge 98

Challenge Retention Nonprofit Tennessee 98

Pamela Grow

MARCH 7, 2024

But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails. Your Welcome Email According to Campaign Monitor, Welcome emails have a whopping 91.43% open rate. As this gets to become a regular practice, you’ll see your open rates climb. How are you making your donor feel?

email 69

email Storytelling Newsletter Nonprofit 69

Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. But we can and SHOULD change this!

Retention 37

Retention Donor Change Blackbaud 37

Forj

AUGUST 12, 2021

Did you know that 47% of HR professionals have said that retention is the top talent management challenge they face, closely followed by recruitment at 36%? In the broadest sense, employee retention depends on a combination of factors, including work-life balance, benefits, compensation, development and learning opportunities , and more.

Retention 36

Retention Tips Training Train 36

VQ Strategies

MARCH 22, 2021

Volunteer engagement has been evolving for years, but due to the COVID-19 pandemic, organizations were forced to accelerate change at an unprecedented rate. With all these changes, organizations are revisiting longstanding policies and procedures for recruiting volunteers. Disruptions are challenging, yet they are not all bad.

Volunteer 98

Volunteer Retention Policy Virtual 98

Nimble AMS

APRIL 11, 2024

With a poll or volunteer survey, you can gain statistically beneficial answers, while simultaneously empowering your members and boosting your volunteer retention efforts. How would you rate your current volunteer experience? Consider asking your member volunteers the following questions: What motivates them to serve?

Volunteer 114

Volunteer Program Community Online 114

The Modern Nonprofit

MARCH 26, 2024

Tracking open and click-through rates for each segment provides data to refine messaging. Why Monthly Donations Matter Monthly donations are key to long-term donor retention and providing sustainable support for non-profits. Compared to one-time emergency donors, monthly donors have much higher retention rates and lifetime value.

Support 52

Support Donor Community Retention 52

M+R

APRIL 16, 2024

And, finally, update your GA4 Explorations data retention settings from the default (2 months) to 14 months so this critical data isn’t being lost. If you’re not sure how to change this setting, you can follow the simple instructions here. The way GA4 is tracking has changed substantially from UA. We’ll wait. Ok, back with us?

Benchmark 40

Benchmark Analytics Google Comparison 40

Nimble AMS

MAY 17, 2022

The number of job openings has been on the rise since the pandemic and continues to outpace the rate of new hires. Here are three tips to embrace a modern association management software and increase staff recruitment and retention at your organization. . Technology significantly contributes to employee satisfaction and retention.

Technology 141

Technology Literacy Associations Retention 141

Connection Cafe

JANUARY 6, 2014

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

Retention 55

Retention Donor Change eBook 55

Qgiv

AUGUST 21, 2023

Once you know what worked and what didn’t, you can start looking at the current trends in fundraising to create the best GivingTuesday campaign to maximize your donor acquisition and retention. Incorporate multiple platforms to reach as many potential donors as possible, including new and changing platforms.

Template 98

Template Retention Stream Social Media 98

Network for Good

MAY 14, 2021

Let’s address the elephant in the room… donor retention. Last year, for the first time we saw that retention dropped year over-year, while donors grew year-over year. Retention on subscription platforms, on average, is 70% while standard nonprofit donor retention was 43% in 2019. Segment donors.

Giving 86

Giving Retention Stream Gift 86

Nonprofit Tech for Good

NOVEMBER 15, 2019

There is a higher website conversion rate and donors stay on the website longer because of more opportunities to engage with the software. Kindful places a heavy focus on data, giving the user access to donors’ giving history, wealth details, and rating for likelihood to give.

Relationship 231

Relationship Software Management Pledge 231

Bloomerang

AUGUST 16, 2021

One of the biggest problems nonprofits face is improving their low donor retention rate. If you have no idea what a good or poor donor retention rate is, it’s difficult to measure your own performance. For example, retention rates tend to be higher for mid-level and major donors. Start with benchmark data.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

sgEngage

JANUARY 17, 2023

At the heart of fundraising are the supporters who believe in your cause and want to place their trust, and dollars, into your organization to make a change in the world. Using the toolkit’s free Reflection worksheet, gather data on your current revenue streams, audience, donor retention rates, and more. The good news?

Gift 74

Gift Develop Measure Reflection 74

Allegiance Group

APRIL 15, 2024

It starts with a detailed analysis of your donor base, including average gift size, retention rates, and cost per acquired donor. What is the difference between donor acquisition and retention? Donor retention is how many donors continue to support your organization year over year. Launch your campaign.

Fund 52

Fund Donor Strategy Search 52

Nonprofit Tech for Good

MARCH 20, 2018

At the time, making an online donation was a radical concept that executive staff and donors resisted, but it was a new technology that Gen X knew would change fundraising forever – they just didn’t think it would take this long. 7) Over the last 10 years, donor retention rates have been consistently weak – averaging below 50%.

Stats 240

Stats Online San Francisco Fundraising 240