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To Get Close to Members, Follow MarTech Trends

.orgSource

Mainstream Video Video isn’t new. But associations tend to use it like a warm-up act instead of making video the headliner these statistics suggest that it should be: A HubSpot survey of 3,000 respondents indicates that 54% of consumers preferred video marketing from their favorite brands. Take a lesson from QVC.

Trend 221
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Top benefits for association leaders to connect with their volunteer members

Nimble AMS

When you focus on celebrating volunteer efforts and personal successes, you’ll build relationships with the volunteer base, maximizing volunteer engagement. . Celebrate volunteer milestones and any personal successes your volunteers achieve. Create a volunteer appreciation video. Spotlight volunteer efforts.

professionals

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7 Junior Achievement Business Hall of Fame Event Page Tips

Qgiv

Hosting an event is one of the greatest ways for nonprofits to celebrate their supporters while raising money for their cause. To celebrate leaders for their positive impact on financial literacy in the community, Junior Achievement’s local Areas often host an event called the Junior Achievement Business Hall of Fame.

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

For example, our preference for video content rings true. As I dug into the advice, I couldn’t help but reflect on the way I engage with nonprofit social media: Is the use of humor and short-form video crucial for brands to grab my attention? Investigate working with social sector influencers (not celebrities).

Advice 98
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Early guidance on Threads, Meta’s answer to Twitter

M+R

But we do need a place where we can reach supporters, share content, and look at pictures of other people’s dogs — preferably without being subjected to harassment, trolling, misinformation, and attacks on our democracy. Posts can be up to 500 characters, and they can include links, photos, or videos up to 5 minutes long.

Twitter 102
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10 Proven Strategies To Help You Retain New Donors

Bloomerang

Send mission impact videos. These videos can have a huge impact. Celebrate “donorversaries.” And there is a bigger picture at stake. Be sure to highlight monthly giving options on your website, marketing material, and especially in donor conversations. There’s nothing like showing the mission in action.

Donor 103
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Five tips to get you ready for a social media giving day

Candid

Are you using the same logo or image as a profile picture? For most, the best choice is going to be doing a video. 57% of people who watch nonprofit videos go on to make a donation. Viewers should leave your videos with a clear understanding of why your nonprofit matters and the next steps for getting involved. .