Bloomerang

MAY 15, 2023

The data in your CRM can help you raise more money, improve your donor retention, and even attract new supporters to your cause. Here are three top ways to get the most out of the data you already have. As you look at your data, you’ll find trends that help you create your journeys and measure the success of those interactions.

Data 93

Data Gift Relationship Interaction 93

Nonprofit Tech for Good

AUGUST 4, 2023

As they approach or enjoy their retirement years, many from this generation are actively involved in philanthropy, making valuable contributions to charitable causes. They are known for their loyalty to the causes they support. Gen Xers often prefer to support causes that directly impact their communities. organizations** 23.6%

Generation 244

Generation Giving North America Method 244

Pamela Grow

OCTOBER 30, 2023

To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Your data can reveal hints about donors’ giving preferences, giving capacity, willingness to give, and the reasons why they support your cause. Monitor data and adjust your appeals. Wealth data.

Analytics 52

Analytics Data Giving Metrics 52

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. The data from GivingTuesday comes from their 2019 GivingTuesday Impact Report and the 2020 Global Trends in Giving Report data is based on the survey responses of 2,263 GivingTuesday 2019 donors.

Statistics 363

Statistics Donor United States NGO 363

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

Mail 52

Mail Relationship Digital Donor 52

NonProfit Hub

JUNE 15, 2021

First Cause Camp Fall speaker revealed! When you make a purchase you’re excited to get something in the mail. This data can be found in your social analytics on any platform.) Cause Camp is Coming…and so is Dana! We closed the podcast with an exciting announcement: Dana is presenting at Cause Camp Fall this October!

Podcast 71

Podcast Causes North America Social Media 71

M+R

APRIL 8, 2022

It’s all happening…the data co-op sign-up closes in just a day. We are positively giddy with the response so far because great participation means even greater data. There are just a few days left before the April 11 deadline to sign up for this spring’s data co-op. How can my organization use this data?

Data 75

Data Org Files email 75

M+R

DECEMBER 8, 2023

Anyone using Apple’s iMessage, Apple Mail, or Private Browsing Mode in Safari (with the option to enable it outside of Private Browsing). Apple Mail is Apple’s email client. Link Tracking Protection applies to any email address used in Apple Mail, regardless if it’s an apple email address or not. About 17% of the U.S.

Track 103

Track Digital Change Fundraising 103

Nonprofit Tech for Good

FEBRUARY 17, 2022

You may be surprised to learn how easy it is to find out important participant and donor characteristics through the right tools and data. A good CRM like HubSpot or EveryAction can help you do that, or if not, pulling available data into a centralized “source of truth” is a good place to start.

Tips 334

Tips Fundraising Management Cancer 334

3rd Sector Labs

JUNE 30, 2014

Understanding data is critically important to success in any business. Unfortunately, data can be boring, even confusing. Many nonprofits don’t know their donor data. If we don’t know our donor data, how can we effectively plan a fundraising appeal? Data degrades. But your organization only knows data.

Attention 157

Attention Data Donor Retention 157

Nonprofit Tech for Good

AUGUST 6, 2023

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

Practice 240

Practice Fundraising Guide Channel 240

Qgiv

OCTOBER 21, 2021

It’s been proven time after time that data-driven strategy creates the most successful fundraising results. The challenge can be in knowing which nonprofit data to prioritize, along with how to evaluate it and use it to make improvements. What do we mean by “data?”. What can data help your nonprofit achieve?

Data 69

Data Metrics Nonprofit Analysis 69

M+R

APRIL 5, 2022

There are just a few days left before the April 11 deadline to sign up for this spring’s data co-op. Which means… a great pool of data that allows everyone to do that much better in reaching and inspiring people to give to good causes. What Scout Quest isn’t: The Scout Quest data co-op is NOT a name or email sharing program.

Data 52

Data Question Org Files 52

Nonprofit Tech for Good

OCTOBER 27, 2019

Our partnership model is simple and innovative: in exchange for promoting the 2020 Global Trends in Giving Survey to donors and supporters of nonprofit organizations in your country from March 1 through May 31, 2020 , our partners receive the anonymized survey data for their country or cause. Benefits of Partnership.

Global 204

Global Trend South Africa Report 204

Nonprofit Tech for Good

APRIL 10, 2021

Thanks to technology, there’s no need to spend hours processing mailed registration forms, checks, receipts, and entering information in endless spreadsheets. The good news is regardless of these changes, the primary focus of the event remains the same—golf and your cause. 7) Collect the data. 2) Upgrade to online registration.

Practice 306

Practice Fundraising Registration Virtual 306

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Why It’s Important to Accept Online Donations Collecting online donations can be a powerful and budget-friendly way to raise funds for your cause or organization.

Donation 206

Donation Digital Online Giving 206

Qgiv

APRIL 15, 2021

Donor data can help nonprofits make better fundraising decisions. But the data you collect shouldn’t come from donors’ gifts alone. With their participation comes a wealth of valuable event data. Read on to learn how to start making the most of your event data. What is event data and how is it managed?

Data 52

Data Management Analysis Comparison 52

CauseVox

MARCH 1, 2024

It’s not just about age and location; it’s about understanding why someone cares about the cause, what drives them, and what barriers might be preventing them from contributing. There are so many tools available to us in this day and age to access some really meaningful data about our current donor base.

Audience 82

Audience Donor Survey Demographics 82

Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). Baby Boomers are the generation most likely to give as a result of direct mail/post (18%) , but overall, all generations are becoming more homogeneous and tech-based in their giving habits.

South America 252

South America Global Trend North America 252

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

Statistics 97

Statistics Fundraising Metrics Mail 97

Allegiance Group

MAY 20, 2024

They were leaning into data-driven insights and proven strategies for success. Some donors gave less or not at all, while others continued to support their favorite causes, even giving more than they did during COVID-19. Nonprofits say: “Responding more to direct mail and email.” “It

Trend 52

Trend Donor Guide Fundraising 52

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Sort through online organizational data (Google analytics, email open rates) to see if there are insights, trends, and patterns that could be used to improve operations.

Fundraising 344

Fundraising Mail Law Donation 344

Nonprofit Tech for Good

NOVEMBER 20, 2021

electronically or via regular mail). Therefore, find out which businesses have the capacity to contribute and present the auction as an opportunity to support a great cause and reach a new customer base. While it’s certainly a sensitive time to ask for donations, a lot of people still want to support your event and cause.

Virtual 251

Virtual Personal Tips Online 251

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. Compare that to 36% that said social media and 19% that said print.

Practice 339

Practice Online Fundraising Nonprofit 339

Neon CRM

AUGUST 18, 2023

There are many reasons people choose to donate to certain causes, and these motivations can be heightened during the giving season: Donating makes them feel good. In a season when many people are participating in gift-giving holidays, they’re inspired to give back to a worthy cause. Giving and receiving gifts extends to others.

Campaign 98

Campaign Giving Tips Mail 98

Qgiv

APRIL 22, 2024

Nonprofit marketing refers to all of the different strategies your organization uses across the various channels of communication to spread awareness about your cause and gain new supporters for your mission. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do.

Marketing 52

Marketing Guide Nonprofit Channel 52

Bloomerang

FEBRUARY 16, 2024

The services and programs your organization delivers are vital, but improper or ineffective fund management is a disservice to your donors and the people and cause you serve. Tracking donations Carefully tracking donation data is a good idea, but many organizations are unsure about what specific information to prioritize.

Effective 98

Effective Donation Management Guide 98

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

Mail 61

Mail Money Raise Tips 61

Qgiv

APRIL 11, 2023

Responsive fundraising is fueled by these signals that equip you to deepen relationships as you move each donor through a journey with your cause. The result is increased donor loyalty, increased giving, and most importantly, a community of advocates who are intimately connected to your cause. Your engagement should reflect that.

Donor 104

Donor Survey Social Media Database 104

sgEngage

MARCH 22, 2022

But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . A prevailing myth in the nonprofit sector is that traditional mail has been phased out by the internet.

Retention 94

Retention Communication Donor Strategy 94

Bloomerang

DECEMBER 19, 2023

What if you knew more about their generosity, how philanthropic they are, and what causes they hold dear? Imagine how efficiently you could use this data to build both major and mid-level portfolios. Their net worth may surprise you because they live a very modest lifestyle.

Donor 79

Donor Gift Student Demographics 79

Nonprofit Tech for Good

JULY 31, 2020

Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. When reporting on these numbers try breaking it down into small digestible chunks of data that are easy to interpret. Did you mail out an appeal at a different time? for every dollar raised.

Goal 300

Goal Fundraising Pledge ROI 300

TechImpact

SEPTEMBER 9, 2013

Beyond the social sphere, nonprofits see less activity from mailing (i.e., direct mail and email). “Originally the annual appeal was sent by direct mail, then we saw a shift to email, but even now email is becoming less effective–spam filters are picking up more and people are growing numb to solicitations.”

Challenge 140

Challenge Technology Mail Files 140

EveryAction

SEPTEMBER 2, 2022

Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. The direct mail fundraising landscape is also complicated, given supply chain shortages and increasing costs. However, 90 percent of text messages are read within only three minutes of being received.

Mobile 130

Mobile Digital Fundraising Advocacy 130

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Donor acquisition is the process of attracting new supporters and convincing them to donate to your cause through marketing efforts. Typically, this involves educating them about your cause or issue and highlighting the work you do.

Fund 52

Fund Donor Strategy Search 52

Connection Cafe

FEBRUARY 19, 2020

Here are five ways I believe having the right technology and good data – no matter what platforms or software you use – makes our work lives less stressful, more productive, and happier at MaineCF. First and foremost is clean, standardized, and updated mailing information. Returned mail is a hassle.

Data 37

Data Technology Community eBook 37

Nonprofit Tech for Good

FEBRUARY 1, 2021

Collecting registrations online means there’s no need to track down and manage mailed registration forms, checks, and receipts; search for information in multiple spreadsheets, emails, and handwritten notes; or enter and re-enter registrant information. Capture crucial donor and sponsor data.

Websites 214

Websites Benefit Sponsor Fundraising 214