Care2

MARCH 23, 2009

For example, 12 of the groups in the study had a median increase in online donors of 39% from 2007 to 2008, while their offline donors decreased a median -3% over the same period. 12 of the groups had a median increase in online donors of 315% over the past five years, while offline donors declined a median -6% over the same period.

Channel 28

Channel Fundraising Case Study Offline 28

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. On the Ground Engagement: What will you ask people to do offline? Content Curation on Twitter.

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. And, that is how they measure success.

Facebook 135

Facebook Results Change Organization 135

Connection Cafe

JANUARY 28, 2010

On the professional side, I’ve interviewed many industry professionals for articles, case studies, best practices guides, white papers and more. And with the publishing of the 2010 Nonprofit Resolutions Guide , 5 main lessons learned in the way of multi-channel marketing were evident in 2009. Author: Emma Zolbrod.

Channel 32

Channel Lesson Learning Haiti 32

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

The art part includes all the ways nonprofits and schools can engage and connect with alumni of their programs through social channels. It is also about reconnecting with those who have already graduated. Social media is an important channel for both these groups. Networked Nonprofit and Social Media Maturity of Practice.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 8, 2011

I used a “living case study&# approach – doing an interview with them to share how they achieved their success. Northwest Harvest Food Bank used its social media channels to mobilize supporters to give food donations that ended up breaking a Guinness Book of World Records. It directly increased ticket sales.

Knowledge 97

Knowledge Seattle Social Media Measure 97

Tech Soup

DECEMBER 14, 2012

We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. Read an account of how Canteen , an Australian nonprofit dedicated to supporting teenagers with cancer, used social media to raise awareness for an online and offline campaign.

Social Media 59

Social Media Global Network Media 59

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

Second, we looked at the problems that the market currently faces, lack of scale, lack of languages, lack of content, lack of reach and expensive distribution channels. Channels used: Twitter, Skype, Blog. Channels used : Scribd, Blog, Flickr. So, our Twitter friend went offline and recorded a book in their Delhi studio!

India 99

India Strategy Skype Remix 99

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 47

Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 3, 2009

Twitter is establishing itself as a charitable giving and cause marketing channel. . Last month, the Twitter community came together online and offline in over 180 cities around the world to raise money for charity:water with the highly successful " Twestival " fundraising event which brought in over $250,000.

Donation 50

Donation Kenya Avatar Empowerment 50

Amy Sample Ward

MAY 14, 2009

Email is a critical channel. They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. This was a great way for EAC to create a meaningful channel into the discussions and to maintain transparency. Read the full case study here.

Tools 100

Tools Tech Map Case Study 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

I always try to do an extensive participant survey prior to the workshop to uncover the knowledge in the room and used a “living case study” technique. She covered how to design, recruit fans, drive offline actions, content strategy, and measurement techniques. ” .

Social Media 100

Social Media Effective Media Social 100

Tech Soup

DECEMBER 14, 2012

We've compiled a list of resources including articles, blog posts, webinars, and case studies on best social media practices from our global network. Read an account of how Canteen , an Australian nonprofit dedicated to supporting teenagers with cancer, used social media to raise awareness for an online and offline campaign.

Social Media 36

Social Media Global Network Media 36

Connection Cafe

FEBRUARY 2, 2012

Use case studies, board members, major donors, promises of home-baked goods, to champion your cause. Let's say your development director owns offline marketing and your director of communications owns online marketing and online giving. Yes, your offline folks need to know 4-6 months in advance.

Offline 34

Offline Attitude Structure Culture 34

NTEN

SEPTEMBER 24, 2009

Use Offline Channels to Drive Online Action. Both online and offline campaigns should flow together seamlessly, inspiring constituents to adopt your cause as their own. case studies. This simple tactic extends your cause to new circles under the introduction of an already trusted source.

Raise 44

Raise Fund Turkey Offline 44

Care2

SEPTEMBER 7, 2012

Social Change Anytime Everywhere: Best Practices to Build a Multichannel Campaign Plan From your website to social media, email to mobile messages, online to offline, multichannel strategies require coordination and creative thinking across teams and departments, and a focus on the core of your work beyond any one specific call to action.

NTC 51

NTC Minneapolis Facebook Audience 51

Connection Cafe

JANUARY 16, 2009

My session, titled Integrating Online and Offline Communications , will discuss the convergence of email and direct mail strategies with a focus on mechanics, a.k.a. All too often we hear smart folks emphasize the importance of multi-channel marketing (buzzword bingo) but we rarely get the how. getting it done".

NTC 20

NTC San Francisco Case Study Offline 20

Care2

MAY 9, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media Online email 28

Care2

MAY 8, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Advocacy 28

Advocacy Social Media email Online 28

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Nonprofits Source

JANUARY 23, 2023

They’ll help you develop a multichannel marketing strategy, ensuring your digital and offline marketing channels work together to achieve your objectives. Check out their site to learn more about their services and explore case studies about their work with real organizations. They’re one of the few U.K.-based

Grant 52

Grant Google Management Guide 52

Amy Sample Ward

FEBRUARY 19, 2011

Some include the Red Cross, The Weather Channel, local newspapers, Craigslist, and others. We interact with our friends and colleagues in real time on and offline — either in the office or out at coffee, on Twitter or social networks.

Disaster 206

Disaster Social Media Haiti Media 206

Bonterra

APRIL 11, 2024

Learn more More effective digital engagement with less effort Unified offline and online communications Transition to tools with expert investment in deliverability and digital performance. Help different audiences take action frequently and easily with customized asks, and see up to a 3.5X Create more change. So is your community.

Digital 52

Digital Fundraising Case Study Advocacy 52

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Email is a critical channel.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Social Fundraising: Leveraging On and Offline Connections. Be A Voice for Darfur: Great Example of A Multi-Channel Campaign. Social Media ROI Case Study Slam. Donor Solicitation Techniques on Twitter. Sharing Foundation Has Supporters in Finland. Blogging Behind the Nonprofit Firewall: ROI Approach.

ROI 50

ROI Widget Metrics Cambodia 50

NTEN

NOVEMBER 2, 2009

Online/Offline: Messaging supporters and potential supporters with messages to do something offline from an online message or to do something online from an offline message. The goal is to get supporters and donors interfacing with the organization both online and offline.

Case Study 62

Case Study Integration Campaign Studies 62

Connection Cafe

AUGUST 1, 2017

The content is the same (it’s just written differently for the channel): 1. For an offline welcome I would work with your database coordinator to pull an updated list of new in-kind donors every month, then send out the letters on the 1 st. Thank the donor for the in-kind donation. Danielle . Great question. Danielle .

FAQ 49

FAQ Giving Fundraising Campaign 49

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

As KD Paine and I wrote in “ Measuring the Networked Nonprofit ,” measuring your social media channels, overall communications or marketing strategy is not a form of voodoo black magic; it is an art and a science. Measuring Specific Channels or Campaigns. Want Useful Analytics? Lori Jacobwith’s S haring Boring Data?

Measure 115

Measure Learning Case Study Metrics 115

NetWits

OCTOBER 18, 2011

My one question for you … Does social media improve fundraising online or offline in any way? I’d love to hear your thoughts, insights, examples, case studies, etc. Over 90% of nonprofits use at least one social media channel. Or maybe that’s the wrong question to be asking?

Social Media 274

Social Media Media Social Case Study 274

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 26, 2009

I have not been surprised that despite a robust set of tools and a smart alignment with one of the world’s largest (and potentially most influential) online channels, Causes has failed to realize its full potential. And make sure to help define your needs before looking at what the different platforms and channels can offer.

Facebook 98

Facebook Causes Challenge Communication 98

Care2

SEPTEMBER 13, 2011

Successful organizations intentionally design and construct multiple online channels that enable access for all fans and develop paths for relationship reciprocity and trust, fostering true evangelists. A true evangelist is moved to create, is a seamless co-creator with your organization, and motivated spreader of content. How much better?

NTC 64

NTC South Dakota Malawi Game 64

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Social channels continued to show strong growth over the past 12 months, with top social networks adding more than 135 million new users in the course of 2013. Twitter is now a primary news channel for a number of international organizations. They do this in addition to their primary audience of policymakers.

Policy 103

Policy Social Media International News 103

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 29, 2009

The morning included a speech by Kari Dunn Saratovsky who talked offline/online connections as well as some of the challenges that charities face such as cause fatigue and slacktivism. . Was it all hype? . The event ended with a marriage proposal and a lot of geek excitement over social media for social good.

Conference 91

Conference Reflection Social Kiva 91

Care2

JUNE 1, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) These channels will develop and co-exist.

Mail 47

Mail Social Media Online Advocacy 47

Bloomerang

DECEMBER 10, 2021

But there’s a ton of tips in there on how to use different channels, how to renew people, how to keep people, how to retain people, how to upgrade people. Andy and Harvey, are you cool taking questions maybe offline, online? And if not, you can send us questions offline either way. . Steven: Got a whole book of them. .

Money 106

Money Question Raise Video 106