article thumbnail

Start-up Marketing: How To Do It Right

Byte Technology

We were asked to design and develop a website and create a strategic marketing plan. The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. We were happy to comply and put our efforts toward broadcast campaign planning. Timing is everything!

Marketing 243
article thumbnail

Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

Some radio stations cannot demand listeners to do something such as ask for donations or recruit volunteers – rather the “call to action” has to be softer such as “visit our website to learn more”. . Research your local radio, broadcast television (ABC, NBC, CBS, PBS, etc.) Step 3: Produce the PSA. About the Sponsor.

Public 338
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

HOW TO: Launch a Broadcast “TV” Channel for Your Nonprofit

Nonprofit Tech for Good

Websites like Ustream.tv Nonprofits will soon be broadcasting their own live TV programs to households around the world simply with a Ustream channel and a smartphone. Nonprofits will soon be broadcasting their own live TV programs to households around the world simply with a Ustream channel and a smartphone. and Justin.tv

Broadcast 227
article thumbnail

6 Ideas for Using the Instagram Donation Sticker to Raise Money

Nonprofit Tech for Good

While the photos and videos within each Story are never out of order, the accounts that get the most interaction and views on their Stories rise to the top of the pile. . People love live video as a way to interact in real-time with the nonprofits they care about, ask questions, and get a fuller picture of the humans behind the brand. .

Money 279
article thumbnail

Announcing… NonProfit Times TV!

Nonprofit Tech for Good

Live broadcasting via the Web has been around a couple years thanks to sites like UStream.tv , but the nonprofit sector has been slow to adopt this new technology… until recently. As social media fundamentally changed print journalism forever, so will Web TV and its impact on broadcast and cable TV programming.

Time 225
article thumbnail

5 Ways to Use Social Media to Raise More Money at Year-end

Nonprofit Tech for Good

Once you have been accepted, and once YouTube Giving tools are rolled out to all 501c3 nonprofits (expected in the coming weeks), you can set up a Fundraiser to encourage donations when people watch your YouTube videos. YouTube is building on Google findings that online video is the most influential source in driving donations.

article thumbnail

How to Report Live from Nonprofit Events and Conferences

Nonprofit Tech for Good

Conferences, fundraising events, marches and protests, online events, TV broadcasts, and updates from the field are ideal for live reporting. Instagram: Share photos and video clips and stream using Live Video Stories. Videos secure the most reach at 12.17% of total audience. Before the Event: Get Organized. org , bsr17.org