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What you need to do NOW to make sure your digital ads program is ready for election season

M+R

We all know the media environment is going to be a chaotic hellscape saturated. Our partner, Viant, predicts that 67% of broadcast TV dollars will be going to digital video this year. We won’t say it’s too late to prep your ads programs for election and end-of-year season, but… it’s not NOT almost too late. Now — take a breath.

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How to Run an Online Fundraising Campaign

Get Fully Funded

It’s an online-fundraising-friendly environment out there, with everything from donate buttons for your Facebook page to crowdfunding sites that leverage the power of relationships. You can do live videos like Facebook Live from the event to promote the campaign and even invite people to come down to donate in person!

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Tips to Humanize Your Social Media

Care2

And it got me thinking how so many organizations fighting for the environment, women’s rights, religious freedom in other countries, (insert your cause here), continue to use social media as a tool to just broadcast their blog posts, press releases, or action alerts. . “You would be telling great stories,” said Young.

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Chicago Symphony Social Media Strategy: What happens when people outside your organization set up a presence on Facebook?

Beth's Blog: How Nonprofits Can Use Social Media

(I'll be leading this workshop in Philadelphia for the Philadelphia Cultural Alliance in about two weeks) As part of my research process (using social media, of course), I looked at what arts organizations were doing on social networking sites like Facebook. We started the CSO Facebook page a couple of months ago. As of now, we???ve

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How Nonprofits can Use Analytics with Advocacy

Connection Cafe

Between the hashtags, the Facebook groups, the online petitions, the blog posts, and the constant emails, there’s just an overwhelming amount of advocacy communication online today. The first theme focuses on the interaction between advocacy tactics and the broader media environment. Today’s hybrid media environment is still in flux.

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Webinar: Multichannel Strategies to Convert Online-Acquired Supporters into Donors

Care2

About the Presenters: Clint O''Brien — VP of Nonprofit Services, Care2 Clint O''Brien has worked in the nonprofit sector for 15 years, starting at TV network PBS, the Public Broadcasting Service, where his work included helping local PBS member stations use their websites and email to find and keep donors. Magazine and many others.

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Connect with TechSoup at NCVS!

Tech Soup

Facebook — We post frequently to our TechSoup Facebook page from our laptops, tablets and phones by tagging @TechSoup in our updates. You can also reach out to @techsoup team members @suzboop , @elliotharmon , and @amoration via Twitter or ask a question on the TechSoup Global Facebook page.

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