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Your Brain On Good Stories: Why Storytelling Matters For Nonprofits

TechImpact

Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. According to this study, the amount of Oxytocin the brain actually produces effectively predicted how willing people were to help others. The formula.

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Five Must-Read Business Books To Read This Summer

Eric Jacobsen Blog

Stories are so powerful because they are simple, timeless, demographic-proof, contagious, easy to remember and inspiring. This book, by Brain Solis, details the incredible transformation happening in business today, driven by new social and mobile technologies. Most important, they put the listener in a mental learning mode.

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More Likes, More Comments, More Shares: Using Psychology to Get the Most from Your Facebook Page

Byte Technology

That said, what are the best ways to use some psychological tidbits to tap into emotional and subconscious urges of the human brain? This means doing strong and consistent demographic studies on who is liking, sharing and commenting on your content and targeting that particular gender, age group, financial tier etc.

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Strategic Communication: External Nonprofit Communication

Bloomerang

Human brains engage, absorb, and remember stories better than any other form of communication available. . Ensure you have a clear idea of where you believe your target donor market lies by learning their demographics. You have already done a lot of this work with the internal messaging initiatives you’ve taken. Potential locality.

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Five Must-Read Books For Leaders This Fall

Eric Jacobsen Blog

Stories are so powerful because they are simple, timeless, demographic-proof, contagious, easy to remember and inspiring. This book, by Brain Solis, details the incredible transformation happening in business today, driven by new social and mobile technologies. Most important, they put the listener in a mental learning mode.

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. You could create blog posts that incorporate social media posts and TikTok videos to appeal to younger audiences’ interests.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . For instance, you might group supporters based on their age, creating a different outreach campaign for millennials than for your other demographics. . ?.

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