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Your Brain On Good Stories: Why Storytelling Matters For Nonprofits

TechImpact

Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. And of course, it all starts with the brain. What’s your story?

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Five Must-Read Business Books To Read This Summer

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. In the book, you'll find over 100 ready-made stories you can use as templates to tell your stories. What's The Future Of Business?

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Strategic Communication: External Nonprofit Communication

Bloomerang

Human brains engage, absorb, and remember stories better than any other form of communication available. . Consider which stories you have within your organization that are powerful stories of struggle and overcoming. Taking the time to craft powerful stories will go a long way in your communications.

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10 Best Blogging Practices for Nonprofit Organizations

NonProfit Hub

Use this template to facilitate the persona creation process: This template offers space to add demographic and behavioral information about your personas and strategize your intended messaging. You could write longer posts to share a beneficiary’s story or explain a complex issue relevant to your mission. Tell compelling stories.

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Five Must-Read Books For Leaders This Fall

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. In the book, you'll find over 100 ready-made stories you can use as templates to tell your stories. What's The Future Of Business?

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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

What are their interests and demographics? No matter the platform, your best bet for moving supporters to take action is to tell a compelling story. In general, use this structure for best results: Map out a story arc. Your story should have a beginning, middle, and end. Be clear on: Your target audience.

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Five Leadership And Business Books To Read This Fall

Eric Jacobsen Blog

Here are five must-read books for leaders well worth adding to your list: Lead With A Story -- A Guide To Crafting Business Narratives That Captivate, Convince, and Inspire. In the book, you'll find over 100 ready-made stories you can use as templates to tell your stories. What's The Future Of Business?